Bangjongjitt Angsusingh, director-general of the department, said it had opened ThaiCommerceStore.com for farmers to promote rice sales. It is available both to farmers who have their own websites and those who use only social media such as Twitter, Facebook and Instagram to link to the Web.
She said the project should increase distribution channels for farmers. Forty farmers have already been supported through this website.
Nukul Samakayanusorn, vice president of the Thai Wholesale and Retail Association, said his group would provide a free channel for farmers to sell their rice at more than 366 outlets of 70 retailers and wholesalers in 43 provinces.
He said almost 1,000 traders were expected to join the project to help farmers.

BOOKING.COM LAUNCHES
TRAVEL AGENT PLATFORM

Booking.com, which connects travellers with a wide choice of places to stay, yesterday announced that it was piloting “Booking.com for Travel Agents”, the first iteration of a new platform designed specifically with the unique needs of travel agents in mind.
The firm says the platform features a suite of easy-to-use tools to empower travel-industry professionals to make and manage accommodation reservations for their clients with Booking.com.
Booking.com for Travel Agents is an extension of the company’s Affiliate Partner Programme and leverages technology and infrastructure being developed for “Booking.com for Business”.
Travel Agents who join the platform will be eligible for similar partner benefits to what all Booking.com affiliate partners enjoy.
Not only does the Booking.com for Travel Agents platform enable travel agents to view and manage all customer reservations on one handy dashboard, it also includes a tab of customisable reports that monitor individual client bookings, as well as providing them with a convenient breakdown of their earnings over time.

TERM EXTENSION
FOR NBTC CHIEF

The National Broadcasting and Telecommunications Commission board yesterday agreed to extend the term of secretary-general Takorn Tantasith by another five years from the expiration date of his current term on January 4, 2017 .