Akkapol Sorasuchart, chairman of the group known as the Subcommittee for MICE and Public Sector Cooperation, said the group was working to establish the new committee to enhance competitiveness and facilitate the MICE industry.
Currently, the Thailand Convention and Exhibition Bureau is the key body driving the MICE industry. However, it seemed that TCEB was unable to deal with some issues, particularly coordinating with other public and private organisations.
The government earlier formed the Public and Private Cooperation Scheme or Pracha Rath and used MICE as one of the key sectors to rebuild the economy.
Akkapol plans to propose that the new committee is approved by TCEB’s board of directors on November 28.
The group hopes the new organisation will help pass practical suggestions regarding MICE development to enhance competitiveness.
“If TCEB’s board of directors agrees with the proposal, the new committee will be able to propose action plans or suggestions to the cabinet for approval directly,” he said.
Akkapol said the new committee would consist of more representatives from the private sector to expand cooperation in the provinces.
Major MICE operators and related businesses such as the Queen Sirikit National Convention Centre, Impact Muang Thong Thani, Bangkok International Trade and Exhibition Centre, Asia Hotel, Jet International Travel, and Rose Garden have expressed interest in being part of the new committee.
These major MICE and hospitality operators have already started working on some projects over the past few months resolve problems and facilitate MICE business.