OUT-OF-HOME MEDIA VGI set for expansion in Malaysia

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ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

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OUT-OF-HOME MEDIA VGI set for expansion in Malaysia

Corporate April 04, 2018 01:00

By The Nation

VGI Global Media Plc (VGI) will expand its out-of-home media business to Malaysia after the acquisition of a 25.1 per cent holding in Meru Utama Sdn Bhd – the airport media service provider at major airports as well as airports for low-cost airlines in Malaysia, under its business expansion plan in Asean.

The company’s deputy chief executive officer Nelson Leung said that VGI planned to consistently expand its out-of-home media business in Malaysia after receiving a 10-year management rights of the advertising space on 31 stations and 58 trains along the Sungai Buloh-Kajang (SBK) Line in Malaysia.

VGI Global Media (Malaysia) Sdn Bhd or VGM, a subsidiary established in Malaysia, has acquired a 25 per cent in Pancak Berlian Sdn Bhd, the out-of-home media operator with a variety of advertising media such as mass transit, office buildings, outdoor advertising, airports, and department stores.

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