Begin the new day with a breakfast of your choice. This new semester, Faimilymart invites students to try out its various dishes. It is cooperating with the Department of Internal Trade Ministry of Commerce to reduce all prices under its “Back to School” promotion. Students can enjoy upto a 50 per cent discount on more than 200 items in our stores.

Chiranun Poopat, president of Central FamilyMart , said that breakfast is an important meal; especially, for young children who are growing up because it helps with development in the body and brain for a good focus in learning.

“We would like the children to have delicious and high quality meal so that they can enjoy their daily activities. We select fresh food with lots of health benefits for a quick breakfast. We also have fresh fruit juice. Apart from the food , we also have many Japanese-style stationery for children to choose from,”

It provides discounts on more than 200 items such as milk, yogurt, health drinks along with discount unto 50 per cent. FamilyMart also offers many household items for the parents with the “7-days Promotion, Back to School” from April 30 to May 2018. The customers will also receive a redeem right from every Bt40 purchase from today to May 24 2019.

CPF cuts prices of baby shrimp, feeds to help farmers

Pairoj Apiruknusit, Senior Executive Vice President of Charoen Pokphand Foods Plc, (CPF), said that the company is participating in an effort to alleviate the suffering of shrimp farmers due to the steep decline in domestic white shrimp prices. The company has reduced the price of baby shrimps to 16 satang per shrimp from 19 satang and lowered a 25 kilogramme bag of shrimp feeds by Bt25, to help reduce the cost of farming. Both measures are effective from today until the June 30.

“CPF is aware of hardship of farmers and is committed to support them to reduce farming costs by reducing production materials costs. This aims to assist farmers to continue operating their business and help Thai shrimp industry to gradually overcome the crisis, “said Pairoj.

Ichitan brings ‘Shizuoka’ from the tea capital to Thailand

Japan’s Shizuoka Prefecture, known as the world’s capital of premium tea, has made a significant move into Thailand by joining up with Ichitan Group in launching “Shizuoka” – ready to drink premium tea developed by famous tea master. The new product will benefit from the growing premium tea market in the country.

“Shizuoka” is made from 100 per cent imported first flush and second flush tea tips from Shizuoka and delicately brewed according to the special recipe developed by Satoru Fujimoto, a top tea master of Shizuoka. The product will be the first and only one with the right to use the “Fujipi”, the symbol of Shizuoka, and certified by the Shizuoka Tea Export Association. The Shizuoka branded tea will be available in two flavours – Original (no sugar) and Mildly Sweet, in 440-millilitre bottle. Priced at Bt30 per bottle, the tea is available at convenient stores and leading supermarkets and retailers nationwide.

Tan Passakornnatee, president of Ichitan Group, said that although Thailand’s ready to drink tea market has slowed down in the past three years. On the contrary, the premium tea segment has experienced constant growth with the premium tea market segment valued at Bt891 million. In addition, healthy tea consumption trend among health-conscious young generation is growing, driving demand for low and no sugar tea. After the soft launch in late April, we have received very good response. We expect that marketing opportunities for Shizuoka ready-to-drink premium tea is growing continuously and hope the new product to generate Bt130 million in sales by the end of this year.