The chimp is putting on daily shows at the Songkhla Zoo in which his caretakers hold signs saying “Let’s use a bio bag” and “Stop plastic”.

The highlight comes when Jon walks into a stage set where there are both plastic bags and canvas bags and chooses a canvas one – to the cheers and applause of the audience.

Getting the message across isn’t all serious, though.

The chimp at one point produces a plastic bottle and drinks syrup from it. Then he dances expertly to rhythmic music.

The show is in response to a Ministry of Natural Resources and Environment request for businesses in every sector to help curb plastic waste.