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Economy May 14, 2019 01:00

By The Nation

TOTAL AD SPENDING DIPS BY 1.58% IN APRIL

Thailand’s total advertising expenditure dropped 1.58 per cent year on year in April to about Bt8.54 billion, according to Nielsen media report.

Magazines showed the biggest drop of 27.43 per cent to Bt82 million for the month , followed by newspapers declining by 22.49 per cent to Bt348 million. Ad spending on the internet fell by 21.43 per cent year on year in April to Bt99 million.

Meanwhile, ad spending on cinemas also declined by 15.63 per cent in April to Bt599 million, while cable and satellite TVs fell by 10.10 per cent to Bt187 million and radio by 9.84 per cent to Bt348 million.

Ad spending on instore media also dropped 7.95 per cent to Bt81 million.

Only three mass media showed growth in ad spending in April – terrestrial TVs, outdoor and transit media.

Terrestrial TVs posted an increase of 3.17 per cent in year on year ad spending in April to Bt5.72 billion.

Ad spending on outdoor and transit media showed increases of 2.14 per cent and 2.66 per cent respectively in April to Bt573 million and Bt501 million.

Ways to gear up for an ageing society

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/Economy/30369336

Ways to gear up for an ageing society

Economy May 14, 2019 01:00

By WICHIT CHAITRONG
THE NATION

2,293 Viewed

ECONOMIC growth is expected to take a heavy hit due to the rising number of the elderly and the country urgently needs to tackle it by cutting in half the number of military personnel, increasing the number of foreign labourers and employing increased automation in production, Somkiat Tangkitvanich, president of Thailand Development Research Institute (TDRI), said yesterday.

Speaking at the TDRI annual conference, Somkiat said that the country’s entry into an ageing society has created both challenges and opportunities.

As the number of elderly increase, it reduces the number of working-age people and leaves fewer labourers entering the market each year, he said. As people get older, their productivity also falls with their ages, causing a significant impact on economic growth in the long run, and potentially shedding gross domestic growth by 0.8 percentage points annually. For example, if the economy had the potential to expand 3.8 per cent, actual performance would be only 3 per cent, he said.

He said statistics show that over the last six decades Thais have increased their lifespans, living about 4.4 months longer per year. Average life expectancy of Thais was 75.3 years in 2016. And it is projected that those who were born that year could live to between 80-98 years. The number of people aged over 100 years in 2017 were 9,041, and that number is expected to steadily rise over the coming years.

As people live longer, it would put pressure on the pension fund and if nothing were done, the pension fund under the Social Security programme would collapse by 2047, he said.

The proportion of the elderly aged 60 years and over accounted for 13.2 per cent of total population in 2010, and that would increase to 19.1 per cent by 2020, while the total population of children aged 0-14 years would then be at 16.8 per cent. The elderly would increase to 32.1 per cent of the total population by 2040, while children under 14 would be at around 12.8 per cent then. While the proportion of working age population aged 15-59 years old accounted for 67 per cent in 2010, they would be reduce to 64.1 per cent of in 2020 before further dropping to 55.1 per cent in 2040, according to the National Statistical Office.

Somkiat said the new government needed to tackle problems related to the ageing society. One solution is to cut the number of the annual conscription for the armed forces by half. Currently, the military drafts about 100,000 men to serve in the army. If the number could be cut half it could contribute six per cent to solving the age-related problems. Having a large number of military personnel draws vital labour resources from economic sectors. Another option is to increase the number of foreign workers by an additional 100,000 yearly, a move that would reduce the economic problem by 3.1 per cent. However, there would remain a drawback for increasing the number of migrant workers – their labour productivity is not as high as that of Thai workers.

The sustainable solution would be to employ increased automation to production, increase robotics in factories and employ artificial intelligence (AI) to production and services, he said. If technological investment increased by 1.1-1.6 per cent annually, or about Bt40 billion in 2020, the problem could be 100-per cent solved, he added.

Saowaruj Rattanakhamfu, a senior researcher at TDRI, told the meeting that the rate of adopting new technology in Thailand is quite low compared with competitors. Most factories are still employing a large numbers of workers to produce goods for the mass market. Factories were still in 2.0 while the government has been talking about Thailand 4.0, she said.

The advantage of having entered into an ageing society before other countries in Asean, is that Thailand could develop new industries and services aimed to meet demands of the ageing-society market. The domestic market serving that demographic is small, with the value of consumption by people aged 50 years and over estimated at Bt2.8 trillion, or 18 per cent of GDP in 2017. Therefore, Thailand needs to explore export markets for tourism and other services.

Dept in big push for SMEs to embrace e-commerce platforms

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/Economy/30369337

Kobchai Sungsitthisawad, director-general of Ministry of Industry’s Department of Industrial Promotion
Kobchai Sungsitthisawad, director-general of Ministry of Industry’s Department of Industrial Promotion

Dept in big push for SMEs to embrace e-commerce platforms

Economy May 14, 2019 01:00

By PHUWIT LIMVIPHUWAT
THE NATION

2,822 Viewed

WITH a budget of Bt1.28 billion, the Ministry of Industry’s Department of Industrial Promotion (DIP) aims to generate a business value of Bt13 billion in 2019 through bringing traditional small and medium-sized enterprises (SMEs) onto e-commerce platforms and boosting the country’s startup ecosystem through Thailand Inno Space – the ministry’s flagship project.

“Under the policy ‘From Local to Global by Marketing Innovation’, we aim to work with up to 57,000 SMEs throughout the year to empower them with the knowledge of how to increase their product value and survive in the digital technology by utilising e-commerce platforms,” DIP director-general, Kobchai Sungsitthisawad, yesterday told a press conference.

SMEs can now come to the DIP to seek advice on how to increase their online presence and shift from traditional stores to selling their products on e-commerce platforms, he said. The DIP will “coach” SMEs on the necessity of having an online presence in today’s market, increase their online presence through helping them create a website and Facebook account and, eventually, through helping establish an e-commerce account, Kobchai said.

“There are two key challenges in helping traditional SMEs shift to e-commerce. First, there are many competing e-commerce platforms that SMEs will have to get acquainted with. Second, e-commerce platforms may charge an entry fee of up to Bt50,000. Many SMEs still do not fully understand the opportunities that e-commerce bring, and hence some of them do not think that the fee is a worthwhile investment,” the director-general told reporters during a sideline interview.

Approximately 4,000 SMEs have been working with the DIP to increase their online presence since October last year, and 1,000 have already started to sell their products on e-commerce platforms.

When it comes to enhancing the country’s startup ecosystem, progress has been made on the Thailand Inno Space, an innovation hub for startups around the country to gather and exchange knowledge, as well as receive funding to do research and development on their products. Thailand Inno Space is modelled after Hong Kong’s Cyberport.

“Key parties from the private sector have agreed to jointly establish the Thailand Inno Space, which will be located in Rayong,” said Kobchai. “The Thailand Inno Space will also be expected to have a venture capital budget of around Bt500 million to fund startups in the country.

The key contributors are PTT Plc, expected to contribute Bt100 million, Thai Beverage Plc, expected to contribute Bt100 million, and CP All, expected to contribute another Bt100 million, according to the director-general. The DIP will host their annual Thailand Industry Expo event July 17-21 this year. Top SME and startup products will be selected for display at the event to increase their visibility and to attract funding.

CEA collaborates with Indonesia on promoting creative industries

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/Economy/30369316

CEA collaborates with Indonesia on promoting creative industries

Economy May 13, 2019 17:48

By The Nation

2,633 Viewed

The Creative Economy Agency, a (Public Organisation) is collaborating with the Indonesian Creative Economy Agency to promote Thai-Indonesian creative industries under the “Thai-Indonesia Creative Industry Collaboration.”

The collaboration will feature a conference to exchange knowledge of the “creative economy” and promotional measures for Indonesian and Thai business collaboration. The objectives are to help creative businesses and industries in Asean to be competitive in the global market.

In addition, CEA is prepared to discuss lessons learned and the restructuring of national economic development in order to promote Thailand as an “incubator for creative industries” on the global scale.

The two agencies recently signed a Memorandum of Understanding for collaboration in the creative industry, at the Thailand Creative & Design Centre (TCDC, Bangkok).

Atchaka Sibunruang who chairs to board at Creative Economy Agency Thailand, said that many countries in the Asean region now see the importance of increasing the value of creative industries, which are a major cog in driving the national economy.

CEA saw the opportunity to strengthen capacities and was ready to upgrade Thai business sectors and creative industries to be competitive in the international market.

This collaborative project focuses on developing creative industries in both countries. The value of creative industries in Thailand is as high as Bt1.61 trillion, 13.18 per cent of gross domestic product, according to a 2014 report of the Office of National Economic and Social Development Council. The top three industries with the highest potential are fashion, design and broadcasting sectors, according to Atchaka.

EEC board names CP Group winning bidder for high-speed rail route linking three airports

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/Economy/30369302

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EEC board names CP Group winning bidder  for high-speed rail route linking three airports

Economy May 13, 2019 16:28

By The Nation

2,179 Viewed

The Eastern Economic Corridor (EEC) board has given the green light for CP Group to develop the planned Bt149.95-billion high-speed rail route linking the international airports of Suvarnbhumi, Don Mueang and U-tapao, board secretary Kanit Sangsubhan announced on Monday.

The EEC board will submit its proposal to award the contract to the Thai conglomerate for Cabinet approval on May 28, he added.

Kiradech headlines Tour’s charge at the PGA Championship

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/sports/30369487

Kiradech headlines Tour’s charge at the PGA Championship 

sports May 16, 2019 06:15

By Agencies

Thailand’s Kiradech Aphibarnrat will lead the Asian Tour charge at the PGA Championship as he hits top form in time for the year’s second Major which starts on Thursday.

Kiradech, the first Thai to earn his full playing rights on the PGA TOUR, is coming off a tied-fifth result at the AT&T Byron Nelson last week which moved him up two rungs from 43 to 41 place on the Official World Golf Rankings (OWGR). He will make his sixth appearance at this week’s Major.

South Africa’s Justin Harding, who enjoyed his first top-10 finish on the PGA TOUR on Sunday, will also feature alongside Kiradech at the challenging Bethpage Black course in Long Island, New York.

Debutants Jazz Janewattananond of Thailand, Shaun Norris of South Africa and Americans Kurt Kitayama and David Lipsky will also be part of the new wave of contenders hoping to hoist the Wanamaker trophy at the 101st staging of the prestigious event.

Ranked first in the field in putting statistics last week and third overall on the PGA TOUR with a 0.974 strokes gained putting average, the 29-year-old Thai proved his game was on song with his hot putter despite battling a knee injury he incurred at The Masters last month.

“I just kept seeing the ball roll to the line and matched the speed. Heading into the PGA Championship, I will just keep doing what I am doing and hopefully it will be my week,” said Kiradech.

The burly Thai claimed his third Asian Tour victory in February last year which ended a three-year title drought on Tour. He went on to have a stellar 2018 with two top-five finishes at the World Golf Championships and a career-best Major result of 15th place at the U.S. Open.

Hoping to improve on his tied-25th finish at the PGA Championship in 2013, which was also the first-ever cut he made in a Major, Kiradech will adopt the same carefree mindset which led him to his third top-five finish for the 2018/19 PGA TOUR season.

“When I played last week, I just tried to enjoy the game and get the feel of the ball. It was quite a surprise to me to get a good result. I will try and have the same game plan and play freely. It is such a great feeling and I just want to enjoy every step,” added Kiradech.

After taking a week off to prepare for his first appearance at the PGA Championship, Jazz, who is currently 72nd on the OWGR, will have his sights set on a top-10 finish to propel him into the top-60 in order to qualify for the U.S. Open Championship by the cut-off date.

The 23-year-old Thai already has an impressive season with one victory and four top-10 finishes in the bag and he will be hoping to carry over that momentum into this week.

“My goal before this week was to get my momentum going in time for the PGA Championship because I haven’t been playing that well lately and I feel I can do better.

“I missed the cut at the Hero Indian Open by one shot but I made the cut at the Volvo China Open and I need momentum like that to be on form,” added Jazz.

The PGA Championship is the second of four annual Major events on the golfing calendar and this year would be the first time since 1949 that the event is held in May.

From the City of Light to Le Mans

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/sports/30369486

From the City of Light to Le Mans

sports May 16, 2019 06:06

By MotoGP

Home heroes Fabio Quartararo (Petronas Yamaha SRT) and Johann Zarco (Red Bull KTM Factory Racing) were joined by Repsol Honda Team’s Jorge Lorenzo in Paris ahead of the Shark Helmets Grand Prix de France, with the three making a pit stop in style to see the sights and sounds of the City of Light.

On Tuesday, Quartararo took a trip through the Metro near the world-famous Moulin Rouge with the Frenchman posing for photos and filming at Blanche station. That was while compatriot Zarco headed for the Champs-Elysees for his own filming session and the two geared up then for a night to remember at one of the most famous venues on Earth.Quartararo in the Paris metro before an evening at the Moulin Rouge

The birthplace of the can-can, the namesake of the Hollywood modern classic and a well-known Parisian landmark, the Moulin Rouge remains an icon to this day. Still putting on shows and welcoming crowds through the door more than a hundred years since inception, the forerunner to cabaret remains a frontrunner in visual spectacle – and that’s where Quartararo and Zarco were headed for Tuesday evening.

A troupe of more than 80 artists put on the spectacular “Féerie” show the riders were treated to, with the splash of colours lighting up the stage as everything from sequins to feathers shimmied their way towards the can-can and then the grand finale. And then, when the curtain came down, it was time to head backstage.

There, the riders were able to meet the dancers and Zarco even compared a few moves with some, doing a few backflips backstage but leaving the splits to those who’d warmed up – and whose costumes were a little more accommodating. Both riders were then also able to get up on stage and see the set they’d just enjoyed from afar.

The dancers of the Moulin Rouge on stage with Zarco (centre left) and Quartararo (centre right)Smiles for milesZarco put on his own show backstageThe next morning, it was back on the tourist trail and this time it was the Eiffel Tower on the agenda. One of the most famous, loved and visited sites in the world, the tower receives almost 7 million people each year – so what’s a famous few more from MotoGP™?

Lorenzo joined Quartararo and Zarco for the final stop on the ways to Le Mans, with the three posing for a photo opportunity in front of the tower…and a local artist capturing the moment too, with a little help from a five-time World Champion!

Zarco (L), Lorenzo (C) and Quartararo (R) in front of the Eiffel TowerLorenzo reveals his handiwork (or…almost!)Zarco strikes a poseJorge Lorenzo: “It’s always nice to see this monument, more than 100 years of history and still looks so young! It’s wonderful, and together with Johann and Fabio and the bikes. it’s a nice event and hopefully it’ll bring me some luck for the weekend. The first four races ave been difficult to get results, to be competitive. but in the Jerez test we found some details that will probably give us more speed and hopefully we can show it here at this track.”

Johann Zarco: “Pretty nice event in Paris, we have fantastic weather again in Paris, and ‘working’ in Paris streets, big avenues, in our leathers with the bike near to the Eiffel tower is a special feeling we can’t have every day…and yesterday in the Moulin Rouge it was a fantastic show and I enjoyed it a lot so the whole thing has made me smile and has almost made me forget the French GP! But on Friday i’ll be back on the bike, happy to be there and happy I’ve done some tests here before so it’ll help me have as good pace as possible from FP1.”

Fabio Quartararo: “I think I’m kind of different to other people who take the focus. A lot of people must be calm, thinking totally about the race but I’m completely the opposite. I have to do a lot of activities, not think a lot about the race and I think it’s good to have an event in Paris and, of course, at the Eiffel Tower! I’m feeling good. Of course we will try to do our best in the French GP, but it was good to get back on the bike after Sunday, and the Monday test was really positive.”

Over 15,000 people to enter the “Happy and Healthy Run and Bike for the King”

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/sports/30369485

Over 15,000 people to enter the “Happy and Healthy Run and Bike for the King”

sports May 16, 2019 05:39

By The Nation

To celebrate the auspicious occasion of the Royal Coronation Ceremony, eleven leading organizations led by Airports of Thailand PCL (AOT) and Siam Commercial Bank (SCB) are working together to organize historic “Happy and Healthy Run and Bike for the King” activities at the Happy and Healthy Bike Lane on May 25.

More than 15,000 runners and bicyclists sign up for the event staged to raise proceeds  will be presented to His Majesty King Maha Vajiralongkorn.

The event, raised to commemorate the Royal Coronation Ceremony of His Majesty King Maha Vajiralongkorn,consists of 10-km and 23.5-km run and a 23.5-km bike. With the aim to promote public health  through exercise, people from all walks of life are invited to join the event for  free of charge.

The Happy and Healthy Run and Bike for the King event was initiated with the cooperation by 11 leading organizations, including AOT, SCB, True Corporation PCL, Thai Beverage PCL, PTT PCL, Indorama Ventures PCL, Gulf Energy Development PCL, Bangkok Dusit Medical Services PCL, FWD Insurance PCL, Bangchak Corporation PCL, and King Power Group.

The activity application was launched on May 2, 2019 through registration at https://happyhealthyrunandbike.com and https://race.thai.run/SCBRUN. Application is open for 15,000 people, including the 23.5-km run for 4,000 people and the 10-km run for 6,000 people, and the 23.5-km bike for 5,000 people.Net proceeds will be presented to His Majesty King Maha Vajiralongkorn Phra Vajiraklaochaoyuhua.

AOT President Mr. Nitinai Sirismatthakarn said that a lot of people have applied for “Happy and Healthy Run and Bike for the King” activities to demonstrate their loyalty and gratitude for the great kindness and generosity shown by His Majesty the King. AOT appreciates their heartfelt participation and is fully prepared to provide convenience to participants. Parking lots for over 6,000 vehicles will be provided free of charge at the Zone C car park, the temporary car park next to the Provincial Police Station at Suvarnabhnumi Airport, and car parks in the vicinity of the bike lane at Suvarnabhumi Road 4 and surrounding areas. Guide boards will be installed to lead runners and bicyclists to the parking lots. A shuttle bus service will be provided to bring them from the parking lots to the Happy and Healthy Bike Lane. AOT will put security officials in place to maintain security at all parking lots and offer drinking water to participants and visitors.

In addition, AOT plans to launch a volunteer project to help improve the Suvarnabhumi Airport landscape and provide convenience for “Happy and Healthy Run and Bike for the King” Activities on May 22, 2019. Under the project, more than 400 volunteer staff from AOT and various working units operating at Suvarnabhumi Airport, such as the Provincial Police Station at Suvarnabhumi Airport, tourist police, immigration command, and airline staff will participate in cleaning, collecting garbage, painting parking lots, maintaining guide boards, and cleaning shuttle bus parking lots in the surrounding areas.

SCB President Mrs. Apiphan Charoenanusorn said a large number of people are ready to participate in “Happy and Healthy Run and Bike for the King” activities in the wake of the auspicious occasion of the Royal Coronation Ceremony. SCB is ready to make things convenient for participants at this historic event. Applicants receiving confirmation emails are advised to receive shirts and commemorative bibs at Mahisorn Hall, SCB Headquarters, from May 18-19, 2019 during 08.00-20.00 hours. Those picking up shirts are required to show identification cards (or a copy of the ID card of someone picking up a shirt on their behalf), and confirmation emails (printed or shown on mobile phones). Participants in the bike activity who have never registered for SNAP are required to pick up their shirts and register for SNAP on their own. Thai citizens are required to use their national ID card, while foreigners can use their passport for registration. Wearing the commemorative shirts is mandatory, otherwise participants will not be permitted to join the activities.

The start and cutoff for the 23-km run activity is 4a.m. and 8 a.m., that for the 10-km run activity is 5a.m. and 8a.m., and that for the 23-km bike activity is 5.30 p.m. and 9.30 p.m.

Sirisak lays down the law: find your form or miss out

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/sports/30369478

Thailand coach Sirisak Yodyadthai
Thailand coach Sirisak Yodyadthai

Sirisak lays down the law: find your form or miss out

sports May 16, 2019 01:00

By Lerpong Amsa-ngiam
The Nation

Thailand coach Sirisak Yodyadthai said on Wednesday that players should be able to hit peak form if picked by their country, no matter how tough a time they’ve had with their clubs.

The caretaker manager announced a 35-man squad for next month’s King’s Cup in Buriram and included four Muangthong United players their club had asked to be omitted due to their dismal form in the Thai League.

Sirisak went with his original choices and picked strikers Teerasil Dangda and Adisak Kraisorn, midfielder Sarach Yooyen and defender Adisorn Promrat, saying their experience would benefit the team.

In particular he was referring to Teerasil, who will be earn his 100th cap if chosen to play in the opening game of the four-nation tournament, against Vietnam on June 5.

“Both Teerasil and Sarach have always performed well in the national team,” said Sirisak who has been in charge of the national team since the Asian Cup in January.

“The team needs experienced players to help the young players. Besides, Teerasil should be allowed to have the honour of winning his 100th cap.

“No matter what happens with Muangthong in the Thai League, the players should maximise their efforts to find the best form in the League games – oherwise they may miss their spots in the final cut,” added Sirisak, who will whittle down his squad to 23 players later this month.

Sirisak has also called up for other overseas players:  Chanatip Songkrasin of Consadole Sappporo, Thitipan Puangchan of Oita Trinita, Kawin Thamsatchanan of Oh Leuven and Theerathon Bunmathan of Yogkohama F Marinos.

Star striker Supachai Jaided and 16-year-old up-and-coing Supanat Muenta, both from the under-23 team, are also in the list.

“Actually I told [under-23 coach] Alexandre Gama that only Supachai is needed but Supanat should be given this opportunity too judging by how he has performed and even scored goals in the Thai League,” Sirisak said.

He also insisted that his only thought was to win the King’s Cup – India and the Caribbean island nation of Curacao are the other teams taking part.

Guardiola beats Klopp to manager of the year award

ศาสตร์เกษตรดินปุ๋ย : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation

http://www.nationmultimedia.com/detail/sports/30369429

Manchester City boss Pep Guardiola / AFP
Manchester City boss Pep Guardiola / AFP

Guardiola beats Klopp to manager of the year award

sports May 15, 2019 15:00

By AFP

Manchester City boss Pep Guardiola edged out Jurgen Klopp to a trophy for the second time in three days as the Catalan claimed the League Managers’ Association manager of the year on Tuesday.

Guardiola’s City retained the Premier League title on Sunday, beating Klopp’s Liverpool by a single point at the end of a thrilling title race.

Having also won the League Cup earlier in the campaign, Guardiola’s side could complete a first ever domestic treble in English football when they face Watford in the FA Cup final at Wembley on Saturday.

Guardiola topped the vote ahead of Jurgen Klopp, Tottenham manager Mauricio Pochettino, who has led Spurs to their first ever Champions League final, and Nuno Espirito Santo of Wolves, who finished seventh in their first season back in the top flight.