Pearl is the jewel of the sea and gemstone of June, the birth month of Mikimoto, Japan’s high-end pearl jewellery brand. Mikimoto welcomes Pearl Month in June with the Pearl Month collection, constructed with precious gifts from nature, unparallel design and haute craftsmanship of Mikimoto.
Mikimoto’s flawless beauty is bestowed upon every woman on every occasion. Each item in Mikimoto’s Pearl Month Collection is on par with the highest standards and presented with timeless elegance. The collection comprises Golden South Sea, Black South Sea and White South Sea Pearl Necklace fuse pearls in three hues in intricate colour play, a truly magnificent masterpiece that matches every style.
Akoya Pearl Necklace M Code Liberté that celebrates “liberty” where the wearer can appreciate its unique design and enjoy wearing it in various arrangements and lengths. Adding luxurious flair to the necklace is Akoya Pearl Pendant shaped like a moon dew whose soft form perfectly enhances the mysterious beauty of the white pearl.
Mikimoto’s timeless aesthetic does not only charm ladies around the world, but its boundless design is also marvellous in its own right and comes second to none. Akoya Pearl Necklace with Diamond, Akoya Pearl and Golden South Sea Pearl Necklace with Diamond, and Akoya Pearl and White South Sea Pearl Necklace with Diamond are designed for multiple wearing styles and arrangements. The skipping rope is hookless, allowing for fun and versatile wear with tying method or shortener to create various different looks.
To celebrate the Pearl Month, Mikimoto also presents Ginza Selection with matching sets of lustrous, round pearl necklaces and earrings, presented in luxe red box for any special occasion.
Experience the pure beauty of the pearl, the only gemstone in the world created by a living creature, and meticulous craftsmanship with the Pearl Month collection from Mikimoto at Boutique Mikimoto, Level M of Siam Paragon. For more information, call 0-2129-4444.
Jumphol Saimala, chief executive officer of Principal Asset Management Co Ltd, demonstrated the company’s success in the anti-corruption campaign among private organizations, executives, and employees by continuing the company’s membership under the Thai Private Sector Collective Action Against Corruption (CAC).
Principal Asset Management Co Ltd is committed to providing the best services to customers while operating business under good governance practices to ensure fairness to all stakeholders. In 2016 the company expressed interest in joining the Thai Private Sector Collective Action Against Corruption, and was granted the membership status in 2018. In April this year, Principal received a certificate for CAC confirming the extension of membership status for two consecutive terms.
Siam Paragon and ICONSIAM indulge Manchester United and Liverpool football fans — Win free tickets to “THE MATCH Bangkok Century Cup 2022” now, for Top Spenders and via ONESIAM SuperApp until June 12, 2022.
Bangkok, May 27, 2022 — Siam Paragon and ICONSIAM offer exclusive experiential rewards specially for football fans to join one of the most anticipated and the historical football match between Manchester United and Liverpool at “THE MATCH Bangkok Century Cup 2022,” on July 12, 2022 at Rajamangala National Stadium, Bangkok. Shoppers spending at specified amount in the campaign “Top Spender for THE MATCH Bangkok Century Cup 2022” can win two free tickets to THE MATCH, while ONESIAM SuperApp application also offers free tickets for users.
Mrs Mayuree Chaipromprasith, President – Corporate Affairs and Communications of Siam Piwat Co., Ltd., the leading property and retail developer – the owner and operator of global retail destinations Siam Paragon, Siam Center, Siam Discovery and also a joint venture partner of ICONSIAM and Siam Premium Outlets Bangkok, said “Siam Piwat is reinforcing our ‘The Visionary ICON’ statement. We have constantly engaged our customers with new and premium experiences. Siam Piwat has strategically and consistently offered exciting marketing activities and campaigns, which are first ever in Thailand or world-class happenings as well as experiences. As one of THE MATCH official sponsors, we are proud to present a one-of-a-lifetime experience for football fans with our “Top Spender for THE MATCH Bangkok Century Cup 2022” campaign. A total of 39 top spenders of the campaign will receive two exclusive tickets while ONESIAM SuperApp users can simply using 1 VIZ Coin to win the ticket to this legendary football match along with many other rewards.”
Top spenders at Siam Paragon and ICONSIAM, from today until June 30, 2022 with minimum spending of 3 million baht will receive two Exclusive Seat tickets to the MATCH valued 50,000 baht. Siam Paragon Top Spenders are eligible to Liverpool zone seating at a total of 17 prizes (two tickets per prize) while ICONSIAM Top Spenders will join Manchester United zone at a total of 22 prizes (two tickets per prize.)
In addition, ONESIAM SuperApp users can win THE RED SEAT tickets to THE MATCH via ONESIAM SuperApp application, from today until June 12, 2022. Simply by using 1 VIZ coins as 1 chance to win the ticket as well as more rewards worth a total of 580,000 baht. The more VIZ Coins, a better chance to win the ticket! Up to 30 VIZ Coins are accepted per day.
Do not miss out to be a part of the legendary and most-anticipated rivalry match between Manchester United and Liverpool and win a chance to get the tickets from the “Top Spender for THE MATCH Bangkok Century Cup 2022” campaign. For more information, follow www.siamparagon.co.th and www.iconsiam.com and download ONESIAM SuperApp now to win the tickets!
Hosted at W Bangkok on 3rd June 2022, “Love Out Loud” will be a colorful occasion that underscores the company’s deep commitment to equity, diversity and inclusion
Marriott International is celebrating Pride Month this June with a major event that will bring the joy of equity, diversity and inclusion to guests and local residents in Bangkok!
Running from 1-30 June 2022, Pride Month is a hugely important and symbolic occasion for the LGBTQ+ community. Marked with parades, parties, concerts and workshops all around the world, this annual event celebrates diversity in all its forms, highlights the ongoing fight for equality, and honors the impact of gay, lesbian, bisexual and transgender individuals throughout history.
To mark Pride Month in Bangkok, Marriott will host “Love Out Loud”, a vibrant full-day festival at W Bangkok on 3rd June 2022 which is open to EVERYONE!
Entertaining, exhilarating and educational, this fabulous fiesta will start with a series of insightful panel discussions on key topics, including the LGBTQ+ landscape in Thailand and equality in the workplace. Hosted and moderated by Oat Montien, a prominent voice in the Thai LGBTQ+ community, and featuring a diverse panel of gay, lesbian and transgender speakers, as well as key figures from campaign groups and the business community, these sessions are sure to provoke conversation and raise awareness.Our invited panels include Bangkok Rainbow, GirlxGirl Thailand, Thai Transgender Alliance (ThaiTGA), TEAK -Trans Empowerment, Pride! At Work, SWING, Koko Kavindhra Tiamsai, Internal Communications, Diversity & Inclusion Senior Specialist, People Team at Foodpanda. Guests will also have the chance to enter a raffle, with the funds raised going to these selected charities.
Then in the evening, the fun starts with performances by Jai Sira , the famous Thai drag queen, and a live DJ set, before the roof is well and truly raised with the “Love Out Loud” pride party! The entire event will be colorful and creative, with catering by Marriott Bonvoy on Wheels featuring a series of food trolleys with rainbow-themed sweet and savory snacks.
“We are delighted to kickstart Pride Month in Thailand with this fantastic festival. Championing diversity, equity and inclusion is fundamental to Marriott’s core values, and ‘Love Out Loud’ will give us the opportunity to highlight the hot topics impacting the LGBTQ+ community. And of course it wouldn’t be Pride without a party, so get ready for a fabulous fun-filled evening!” said Jakob Helgen, Area Vice President – Thailand, Vietnam, Cambodia & Myanmar, Marriott International.
“Love Out Loud” marks the start of a month-long series of Pride events at Marriott’s hotels in Bangkok, with exciting activities taking place throughout June. Love Out Loud will take place on Friday, 3 June 2022 from 4PM – 11PM at Great Room, W Bangkok. For more information, please visit https://hotel-deals.marriott.com/love-out-loud-w-bangkok/
(PR News) Property developer Sansiri Public Co Ltd is giving away Land NFT valued up to THB5 million on Sandbox, a Metaverse platform that has high growth potential, to every customer who buys its newest condominium unit KHUN by YOO.
KHUN by YOO is the company’s first design-branded residence located in Bangkok’s Thong Lo area, with a starting price of THB19.59 million. The project was designed under the ‘Industrial Heritage’ concept inspired by the life of French designer Philippe Starck in the post-WWII era.
Sansiri’s chief operating officer Uthai Uthaisangsuk said that KHUN by YOO is located on a high potential location of Thong Lo with land resell price up to THB2 million per sq.wah, or increasing 15 per cent annually, while 90 per cent of the condominium units have been sold/transferred, making KHUN by YOO one of the rarest properties with high investment value in Bangkok.
“Sansiri wanted to create a new, refreshing phenomenon in the property market by joining it with the virtual world of Metaverse,” he said. “Land NFT that we are giving away has an exponential growth rate on Sandbox up to 500 per cent after eight months since it was introduced. Currently, the resell price starts at 1.6 ETH or about THB105,000 per block, jumping from 1,011 SAND, or THB23,000 per block when it was first introduced.”
“Buying KHUN by YOO condo is, therefore, a passion investment with two-way profits from the increasing price of condo unit in the physical world, and from Land NFT on the Sandbox virtual world that has more than 2 million users worldwide,” added Uthai.
On Friday (May 26) Sansiri held an NFT Exhibition at KHUN by YOO project with over 20 famous arts like ‘Bored Ape Yacht Club’, ‘CloneX’, and other NFT arts by Thai artists. The exhibition also featured a panel talk by famous NFT investors including Natthawut ‘Moo’ Pheungjaroenphong and Chumphol ‘Turbo’ Wongmatikul.
Chic beachfront resort on Thailand’s gulf coast, which opened in December 2021, is one of only 17 new properties in Asia Pacific to make this prestigious annual list.
Hua Hin, May 2022 – The Standard, Hua Hin, the stylish Thai resort where chic beach vibes meet mid-century style, has been named on Condé Nast Traveler’s “Hot List” for 2022, which recognizes the world’s most exciting new hotels.
Each year, Condé Nast Traveler, the luxury travel and lifestyle magazine, showcases the best and brightest new hotels and resorts around the world. Now in its 26thedition, the “Hot List” is considered the definitive collection of new openings for experience-seeking global explorers. The Standard, Hua Hin was one of only 17 new hotels in Asia and Australia to make the list.
The Standard, Hua Hin was described by Condé Nast Traveler as bringing a “dose of youthful energy” to Hua Hin. “Guests are greeted by fresh contemporary art and mid-century-modern furnishings; then pathways palisaded with bamboo and bougainvillea snake to the boho-beachy villas (where disco balls hang in the bathrooms). The main action happens at the pool, where Bangkok’s beau monde lounges under candy-striped umbrellas and two restaurants serve drinks and Thai-with-a-twist bites,” it added.
“We are thrilled to have been named to Condé Nast Traveler’s 2022 Hot List. Condé Nast Traveler is one of the world’s leading travel magazines and the opinions of its highly respected editorial team mean a great deal to discerning travelers across the globe. Fewer than 100 new properties worldwide made the list, and only one in Thailand, so this is truly a humbling honor. As Thailand reopens its doors to international visitors, we look forward to welcoming guests from around the world to discover Hua Hin and our beautiful seaside retreat,” said Mr. Amar Lalvani, Executive Chairman of Standard International.
Since it opened its doors in December 2021, The Standard, Hua Hin has elevated the social scene in this popular beach resort with a series of cultural “Happenings”, from wellness weekends and artistic escapes to pool parties, live concerts and more. A nod to The Standard’s first waterfront resort in Miami, this creative retreat blends contemporary style with authentic local heritage.
Nestled in a lush garden of tropical flora and foliage, just steps from the golden sands of Hua Hin Beach and the glistening Gulf of Thailand, The Standard, Hua Hin features a collection of 199 chic rooms, suites and villas, complemented by an innovative culinary program, a vibrant pool scene and world-class wellness.
The Standard hotels are present in the most desirable of destinations, from Miami Beach to the Maldives, London to New York, Hua Hin and very soon Bangkok.
Connect with the hotel via: Facebook: The Standard Hua Hin Instagram/Line: @thestandardhuahin Web: www.standardhotels.com/hua-hin
On Wednesday (May 25), Metropolitan Electricity Authority (MEA) by deputy governor Wasuthep Pramong-Udomrat received an honorable mention award during the NACC Integrity Awards event from Pol. Gen. Watcharapol Prasarnrajkit, president of the National Anti-Corruption Commission (NACC) at NACC Head Office in Nonthaburi province.
The NACC has been hosting NACC Integrity Awards event for 10 consecutive years to honor agencies that have demonstrated outstanding integrity in their operation throughout the year.
MEA received the prestigious NACC Integrity Award in the 4th year and received honorable mention awards from the 7th to 10th year of the event.
MEA is committed to delivering high-quality services to electricity users under transparent administration and good governance policy.
“Singha Drinking Water” announces the “Select the right fresh, Select Singha Drinking Water” campaign to strengthen its leadership position in the market regarding consumer trust in the product and manufacturing quality on the world’s stage and the overall development attending to consumer’s needs. The campaign will feature “Nadech Kugimiya,” the brand’s presenter, in a 360 campaign communications.
Mr. Titiporn Thammapimookkul, Chief Marketing Officer – Brand of the Boonrawd Trading Co., Ltd., reveals that the company has planned Singha Drinking Water’s marketing strategies and initiatives while still focusing on product quality which is the staple of the product. The closed system manufacturing process and the Smart Micro Filter, Singha’s proprietary technology, responding to the ever-changing consumer needs and keeping sustainability in mind have all contributed to positive feedback from consumers.
This year, Singha Drinking Water is back with “Nadech Kugimiya,” Thailand’s leading actor, as the brand’s presenter. He will help raise brand awareness and communicate the stories of product quality, the Smart Micro Filter technology, and environmentally-conscious activities, which will be held all year in every region.
Singha Drinking Water has firmly held its market-leading position by bringing world-class characters like Doraemon and collaborating with The Walt Disney (Thailand) Co., Ltd., in bringing Mickey Mouse and Frozen characters onto the labels. The brand has also developed ‘Singha Rewards,’ a customer relationship management program to provide perks and benefits for their customers.
According to a research by Infosearch, a US leading marketing research institute, about top-of-mind drinking water bottle brands during the past ten years, Singha Drinking Water stood firm as the no.1 brand among Thais. Additionally, Singha Drinking Water’s brand loyalty has been at no.1 during the past decade. The brand has become the most preferred brand with accolades from multiple awards like the No.1 Brand in Thailand and Thailand’s Most Admired Brand. Singha Drinking Water remains the leader of the drinking water market with the most market share today.
CIMB Thai Bank recently launched its latest product “Maxi Flexi ESG” structured notes that protect the principle at 100% and provide a return on investment (ROI) at 0.25% to 0.75% annually*. The Maxi Flexi ESG aims to help Thai investors increase their wealth regardless of market conditions under good governance practices.
Key features:
Based on Citi FlexiBeta ESG USD VT5 index
Increase the chance of ROI from the movement of reference index at 3-6% p.a.
3-year duration
Can invest in Thai Baht and US dollar*
Focus on equities and government bonds related to ESG (Environmental, Social, and Governance)
Automatically adjust investment ratio
Guaranteed ROI at 0.25% to 0.75% annually* regardless of market conditions
Principle is protected at 100% by CIMB Thai Bank
For high net worth investors only
Paul Wong Chee Kin, president & chief executive officer of CIMB Thai Bank PCL and Tan Keat Jin, head of consumer banking, said that CIMB Thai is promoting investment in the fields related to ESG (Environmental, Social, and Governance) to ensure investors that their money will be used for the benefits of environment and society under good governance practices. The bank also aims to design products that can protect the full amount of investors’ principle amid the market’s fluctuation to give the investors a total ‘peace of mind’ when investing with the bank.
CIMB Thai’s latest product Maxi Flexi ESG structured notes target high net worth and ultra-high net worth investors, as they are on top of the social pyramid and have high potential to share their wealth to strengthen the society and guide others toward the sustainable development of the country.
Phudinan Setthanan, the bank’s assistant managing director and head of financial product development, said “It is undeniable that in the past year there has been a high fluctuation in the investment market. This has made products that protect investors’ principle become more popular as they can guarantee a return on investment regardless of market conditions. Maxi Flexi ESG is a new form of investment that automatically adjusts the ratio based on investment principle and utilizes rule-based framework management strategy to access global assets both bonds and shares, relieving investors from having to monitor the index movement all the time.”
“Maxi Flexi ESG structured notes offer additional yield from the increased price of Citi FlexiBeta ESG USD VT5 index, which is available exclusively at CIMB Thai. Furthermore, the weakening of Baht will also create an opportunity to invest in foreign assets in US$ currency and earn extra profits from future currency exchange rate,” he added.
Examples of equity instruments in investment portfolio: ASML Holding (Arabesque’s ESG score 69/100), Visa (63/100), and Walt Disney (55/100).
CIMB Thai is the 8 years running winner of Best Bank for Investment Solutions from The Asset Triple A, as well as other 34 awards.
* Depending on investment format. For more information and investment criteria, contact any branch of CIMB Thai banks or tel. 02-638-8277.
Warning: Structured notes are a high-risk and complicated investment instrument. Please study the conditions, return on investment and risk as well as seek additional counsel before investing.
DITP, Thai Chamber of Commerce and Koelnmesse Announce Readiness to Grandly Host THAIFEX – ANUGA ASIA World-class Food and Beverage Trade Show Both On Ground and Virtually This 24- 28 May
The Department of International Trade Promotion (DITP), Ministry of Commerce, the Thai Chamber of Commerce (TCC) and Koelnmesse (KM) Germany, announced to organize THAIFEX – ANUGA ASIA on the full scale under the name, THAIFEX-ANUGA ASIA 2022 “The Hybrid Edition.”
This Asia’s largest and most comprehensive international food and beverage trade show is ready to be the ultimate connector and world-class trade platform for business operators in the food and beverage industry to meet, establish valuable business networks, create new marketing opportunities, gain new inspirations and insights into the emerging F&B breakthroughs and technology. THAIFEX-ANUGA ASIA 2022 is taking place in the form of both On Ground Trade Show between 24th -28th May 2022 at IMPACT Muang Thong Thani and a Virtual Trade Show at http://www.thaifex-vts.com. It is anticipated to generate total revenue of over 10,000 million baht for the country.
Mr Phusit Ratanakul Sereroengrit, Director-Phusit Ratanakul SereroengritGeneral of Thailand’s Department of International Trade Promotion, revealed that before the outbreak of the COVID-19 pandemic, THAIFEX-ANUGA ASIA has been organized grandly as the annual on-ground trade exhibition. However, with the unprecedented and widespread COVID-19 pandemic last year, the organizers were prompted to adjust the event’s format to the THAIFEX – Virtual Trade Show (VTS) and hold the Virtual – Online Business Matching (V-OBM) on http://www.thaifex-vts.com. As the pandemic situation starts to improve this year, leading many countries, including Thailand, to lift the strict measures and reopen to international travellers, all the three organizers have, thus, agreed to grandly host THAIFEX-ANUGA ASIA as the physical trade show, while also organizing the THAIFEX – Virtual Trade Show on the virtual platform, to hybrid all business possibilities under the name, THAIFEX-ANUGA ASIA 2022 “The Hybrid Edition” under the concept Re-imagine the Future of Food & Beverage Industry.
“THAIFEX-ANUGA ASIA 2022 is destined to be Asia’s largest and most comprehensive food and beverage trade exhibition, as well as the ultimate world-class trade platform that brings together international business operators in the food and beverage industry to connect and meet with their potential partners in fruitful business matchings both onsite and virtually. The physical trade exhibition is taking place this 24th -28th May at Challenger Hall 1-3 and IEC Hall 5-10 IMPACT Muang Thong Thani, opening for trade visitors for all 5 days. Public visitors are invited to shop and visit the exhibition booths on the last day of the trade event. To ensure the safety of the exhibitors and visitors, all the precautionary measures will be strictly adhered to and prioritized, affirmed Mr Phusit.
Jurin Laksanawisit , Deputy Prime Minister and Minister of Commerce Mr Phusit further added that, upon hearing that this year THAIFEX-ANUGA ASIA will be held On the Ground once again, both Thai and international business operators all respond positively to our invitation. Meanwhile, 58 Thailand’s Offices of Commercial Affairs around the world also invited buyers and importers and the number of their attendants is anticipated to climb up considerably.
At the same time, Koelnmesse, our co-organizer, has also extended the invitation to a wider list of buyers and importers. Therefore, we are confident that this trade exhibition would achieve the target and bring tremendous success, ultimately enabling to realize the Thai Food, World Food initiative of the Deputy Prime Minister and Minister of Commerce Jurin Laksanawisit to expand the Thai food products to the global market.
In addition, THAIFEX-ANUGA ASIA 2022 is expected to welcome a total number of 75,000 on-ground visitors and over 3,500 online visitors at http://www.thaifex-vts.com. It is forecasted that this event will generate a total purchase order of approximately 10,000 million baht, divided into orders from the physical trade event valued at 9,550 million baht and orders made via http://www.thaifex-vts.com valued at 450 million baht.
As for the On Ground Trade Show, THAIFEX-ANUGA ASIA 2022 “The Hybrid Edition” presents the 11 following zones, namely, Fine Food, Drinks, Sweets & Confectionery, Seafood, Meat, Frozen food, Rice, Fruits & vegetables, Coffee & Tea, Food Service and Food Technology, as well as Tools/Appliances/Equipment and various services related to the food and beverage industry. The exhibition also features special showcase zones for halal food, organic food, innovative food as well as the top selected food products from various provinces across Thailand, following the initiative of the Deputy Prime Minister and Minister of Commerce Jurin Laksanawisit for bridging cooperation among the provincial commerce offices as the provincial salesman to become the Nation’s salesman. Many other highlights include the Thai tropical fruits promotion such as durian and mangosteen that visitors can pre-order directly from the farmers at the event, or the Future Food exhibition that presents a showcase of Thai entrepreneurs who are becoming known and internationally recognized across the industry.
As for the Virtual Trade Show, THAIFEX – Virtual Trade Show (VTS) offers a unique virtual trade show experience via http://www.thaifex-vts.com. This ultimate platform combines Virtual Trade Fair and Virtual – Online Business Matching (V-OBM), enabling real-time virtual business matching for buyers all over the world including China. Visitors can select the product category of their interest, visit exhibition booths, watch videos, view 3D product catalogues, and view 2D products in 360-degree which can be rotated and zoomed in to read the label details. The industry professionals can also make an appointment for an online business matching via Chat, Voice Call, or Video Call or watch product presentations of various top exhibitors and innovative product startups via our digital live streaming platform.
Mr Visit Limlurcha, Vice Chairman of the Thai Chamber of Commerce and Board of Trade of Thailand revealed that the food and beverage industry in Thailand made a contribution to GDP worth, generating approximately 5.5% of the country’s gross domestic product. Thailand is the 13th largest food exporter in the world, accounting for 2.3% of the world market share, and is the 4th in Asia after China, Indonesia and India. This THAIFEX-ANUGA ASIA would enable Thai business operators, both large SMEs and new entrepreneurs to expand their products and services to both the international and domestic market, offering them the opportunities to meet with potential buyers both On the Ground and Virtually, while showcasing their innovative and creative products in response to the global demands and future food trends. THAIFEX–ANUGA ASIA is, thus, ready to support the business operators in the F&B industry to succeed and thrive.
“THAIFEX-ANUGA ASIA 2022 is so well responded among both domestic and international F&B business operators who are very much ready to showcase their quality and innovative products to the world over. In addition, new products have been developed in response to the new emerging trends as well as the ever-changing market and consumer demands, such as the eco-friendly packaging that could be handled conveniently to maintain both the product’s quality and hygiene. As of now, over 722 Thai exporters, including over 400 SMEs, have confirmed their presence as the exhibitors, altogether comprising 2,085 exhibition booths. Meanwhile, we are contacted by a large number of trade visitors through various channels travelling from both within Thailand and overseas to join us. All these would make THAIFEX-ANUGA ASIA 2022 encompass a wide variety of products ranging from Niche Market to Commodity and involved the industry players from every market level,” Mr Visit further added.
Mr Mathias Kuepper, Managing Director of Koelnmesse, revealed that this year’s event has attracted 815 international exhibitors and importers to showcase their products in a total exhibition space of 11,592 square meters, a figure that doubled from 2020. Despite the ongoing rigorous travel regulations in some countries, this increased number of international exhibitors affirms the pivotal role of this trade exhibition in driving the recovery of the food industry in the region.
Altogether, the overseas exhibitors and importers come from 35 countries, with the largest number of exhibitors from South Korea, followed by Vietnam, Italy, Malaysia and Turkey, many of which are enrolled in the Hosted Buyers program. In addition, major global companies such as Dole Asia and NTUC have confirmed to attend the event. This demonstrates that the physical trade show would play an extremely important role in expanding business opportunities. Meanwhile, exhibitors who are unable to attend the fair in person such as in China, also show their commitment to join virtually. This has proven that all businesses aspire to be part of this mega trade show and have done every possible way to overcome their travel restrictions.
“Meanwhile, we have witnessed a new emerging trend, which is the environmentally-conscious products and packaging designed for sustainability. This also includes products made from plants and the products with Clean labels, all of which will be displayed at this year’s THAIFEX-ANUGA ASIA, covering over 20% of the total exhibition space. In response to the latest future food trends that focus on sustainability, the organizers have joined hands with Scholars of Sustenance (SOS), an international food rescue foundation to take care of the food surplus and ensure that there is no food waste left from this event. At the end of the event, the SOS team will collect all food surplus from the exhibitors and redistribute them to the low-income communities, orphanages and shelters, reaching all the vulnerable communities in society,” said Mr Mathias.
For further information on THAIFEX-ANUGA ASIA 2022 “The Hybrid Edition,” please contact the Department of International Trade Promotion (DITP) at 1169. Those interested can register for an On a Ground visit at http://www.thaifex-anuga.com and the virtual trade show at www. thaifex- vts.com.
For further information, please contact: Public Relations Department, Integrated Communication Co., Ltd.,
Phusit Ratanakul SereroengritGeneral of Thailand’s Department of International Trade Promotion, revealed that before the outbreak of the COVID-19 pandemic, THAIFEX-ANUGA ASIA has been organized grandly as the annual on-ground trade exhibition. However, with the unprecedented and widespread COVID-19 pandemic last year, the organizers were prompted to adjust the event’s format to the THAIFEX – Virtual Trade Show (VTS) and hold the Virtual – Online Business Matching (V-OBM) on 
Jurin Laksanawisit , Deputy Prime Minister and Minister of Commerce
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