#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40013030

XSpring Capital Plc (XPG) announced its ground-breaking move to commence comprehensive services in the digital asset market on Thursday.

XSpring Capital Plc (XPG) announced its ground-breaking move to commence comprehensive services in the digital asset market on Thursday.

The announcement concerns its subsidiary, XSpring Digital Co Ltd, a digital token trading platform provider, as it has received “Licence Activation” from the Securities and Exchange Commission (SEC) on February 18, which grants the company official status as a digital asset broker and dealer.

XSpring Digital is fully committed to this latest undertaking in the digital asset market, asserting three strengths for Thai investors as Thailand’s first one-stop service provider, in partnership with large capital funds to offer global liquidity and better investment opportunities.

The company aims to win one-third of Thailand’s digital asset market share, which will in turn become the main source of revenue for XPG Group.

XPG president Varangkana Artkarasatapon said the company sees potential and opportunities in the digital asset market, which is one of the most popular asset classes among both short-term and long-term investors.

She added that the company is constantly seeking new opportunities for all kinds of investments for investors through accessible platforms.

She explained that last year, XSpring Digital, which oversees the digital asset business, achieved great success as Thailand’s first digital token system provider and ICO portal approved by the SEC with ‘SiriHub Token’, Thailand’s first real estate-backed ICO, raising 2.4 billion baht.

In addition, XSpring Digital is among a few Thai digital asset service providers that have received four licences from the Finance Ministry, namely cryptocurrency broker, digital token brokerage, cryptocurrency dealer, and digital token dealer, she added.

“Today, XSpring Digital has reached the next stage, having officially obtained ‘License Activation’ from the SEC,” she said,

“Now, the company can conduct these four businesses with a platform that supports all ranges of investors in a legal and more comprehensive manner, and is ready to become ’Thailand’s first digital financial and investment One-Stop Service provider’.”

XSpring Digital highlights three competitive strengths:

Partnership: XSpring Digital has fostered collaborations with many partners from various businesses to enhance the all-inclusive financial ecosystem and offer superior benefits to all investors.

Global liquidity: XSpring Digital connects local investors to the global digital asset market through Coinbase, a global online platform for buying and selling digital currencies. The collaboration will enable investors to trade in high liquidity and high volume at global prices, which will truly unlock boundless offshore opportunities for local investors.

Convergent Digital Asset Trading Platform: XSpring Digital offers a world-class digital asset trading platform that is easy to use and secure with a KYC system, allowing a convenient but highly secured account opening approval. In addition, investors can transact in Thai baht without currency exchange. Investors can trade on both XSpring Digital’s website and XSpring application 24 hours a day.

“XSpring Digital takes great pride in becoming Thailand’s first comprehensive digital financial and investment one-stop service provider where investors can trade both cryptocurrencies and digital tokens in the same platform, supporting both primary and secondary markets with seamless domestic and foreign exchanges,” Varangkana said.

She added that the company targets one-third of market share and remains committed to their strength of an all-inclusive financial ecosystem to maximise the development of the Thai digital asset market and expand it to regional and global levels.

“The company will further expand into other high-potential products in the future. We believe XSpring Digital will become a core business that contributes a large amount of revenue to XPG Group by 2022,” she concluded.

XSpring Digital is expected to be ready to launch the digital asset trading platform in the second quarter of this year through XSpring Digital website and XSpring application, supporting both Android and iOS operating systems.

Published : March 04, 2022

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40013021

Sasin has also been ranked in the World’s Top 100 and Asia’s Top 10 for Entrepreneurship and Alumni Outcomes and Class and Faculty Diversity in the QS Global MBA Rankings 2021.

Sasin School of Management will organise its open house event on March 19, from 10am to noon, to enable visitors to learn more about Sasin’s programmes. 
This in-person event is the last open house before the school’s 2022 intake, with the final application deadline on March 31 this year.
Sasin’s programmes are taught by a combination of its core faculty and visiting professors from some of the world’s leading business schools. Sasin has an extensive network of global partners, offering students a wide range of international opportunities at some of the top business schools around the world.
Currently, Sasin has a record number of inbound international exchange students joining classes at Sasin this module, while more than 30 Sasin students are enjoying their exchange experience in North America, Europe and Asia.
Sasin’s focus is to “Inspire.Connect.Transform” for a better, smarter, sustainable world. This is reflected in all the programmes, with a strong emphasis on sustainability through an entrepreneurial mindset, and a significant reputation for innovation and leadership in these important areas.

Established in 1982, Sasin School of Management is a globally renowned business school celebrating its 40th anniversary this year. Sasin is the top business school in Thailand and has one of Asia’s top 3 — and one of the world’s top 50 — full-time MBA programmes, according to The Wall Street Journal.
Sasin has also been ranked in the World’s Top 100 and Asia’s Top 10 for Entrepreneurship and Alumni Outcomes and Class and Faculty Diversity in the QS Global MBA Rankings 2021.
Sasin has accreditations from both the Association to Advance Collegiate Schools of Business and the European Quality Improvement System. It was the first school in Thailand to be awarded either accreditation. Sasin continues to be one of only six Southeast Asia-based schools with both accreditations. All degree programmes are taught in English.
Interested people can register for the school’s open house at https://study.sasin.edu/open-house (limited space available; RSVP only according to Covid-19 prevention procedures).
For more information about Sasin’s programmes, visit https://sasin.edu or apply online at https://apply.sasin.edu. Or call 085-123-6832 for more information.

Published : March 04, 2022

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40013008

“The number of hot springs known for their healing benefits has changed from time to time, but not all hot springs possess the properties to help alleviate physical and mental ailments.

“The number of hot springs known for their healing benefits has changed from time to time, but not all hot springs possess the properties to help alleviate physical and mental ailments. Thailand is blessed to have a remarkable and curative hot spring located in Klongtom district of Krabi province. Aside from its properties to treat poor mental health and unfavourable physical conditions, the hot spring is also unique for its naturally sparkling saline water.

The Klongtom Salt Hot Spring is considered one of the world’s five best hot springs with mineral saltwater following those previously found in Taiwan, Japan, Italy, and Malaysia.”

The above explanation was given by Dr Jiroch Sinthawanon, a former senior expert of the Office of Permanent Secretary, the Ministry of Public Health, when conducting a research study on hot springs in Thailand.

The publication, named “Safe and Healthy Hot Spring Bath”, was aimed at disseminating knowledge on the use of hot springs to create a good image where people can fully trust their benefits and safety, and maximise the standard of health tourism.

Jiroch added that “the temperature and minerals found in the Klongtom Salt Hot Spring are truly outstanding. The seawater seeps into the basement of the hot spring through rock layers to be filtered twice. As a result, the water retains only a light taste of salt unlike the strong salty taste of seawater as well as the smell of sulphur.”

The major mineral present is sodium chloride, while silica, potassium, and magnesium carbonate also exist in a higher proportion when compared to other hot springs. They are efficient in stimulating blood circulation, lowering blood pressure, reducing inflammation of the joints, treating diabetes and skin diseases, and nourishing the nervous and digestive systems.

At present, the alternative medicine industry has begun to rely more on salt hot springs with minerals to enhance the efficiency of modern medicine. With ever more scientific evidence proving the various benefits of salt hot springs, the desire and enthusiasm of physiotherapists and regenerative medicine specialists in introducing new treatment programmes for patients with various types of ailments has only accelerated.

“In the aspect of treatment, although no empirical research has been done in Thailand, Japan and some other foreign countries have successfully introduced physiotherapy and rehabilitation hospitals that focus on the use of hot springs as the main rehabilitation therapy, together with personalised treatment programmes designed for people of different ages and illnesses. The broader medical community possesses several academic information and references to support their achievements in rehabilitation care to align with the development of alternative medicine for better treatments,” Dr Jiroch said.

“Moreover, for Thailand, hot spring tourism has been included as part of the National Economic Development Plan to promote health tourism, particularly among the elderly. The Public Health Ministry is preparing to establish enhanced tourism standards for locations, improving safety and personnel operations to ensure the highest levels of tourism satisfaction, while always remaining eager to encourage both Thai and foreign tourists to revisit their ideal destinations. Currently, the enhanced standards are in the legal process and expected to be announced soon.”

Wichai Poolworaluk, president of Woraluk Property Plc, a leading real estate company in Thailand and a major developer of the Klongtom community in Krabi, shared that the use of salt hot springs was originally a rural way of life, which had been supported and supervised by the government agencies.

It was a word-of-mouth belief that salt hot springs could prevent and cure diseases. As they can draw a large number of visitors, it was always his objective to ensure that there is a significant positive impact on the Klongtom communities.

Wichai said, “As a real-estate leader, we want to be the one to transform people’s concerns into happiness backed by our standardised and trusted management. This had initially inspired us to work on the development of the Klongtom Heritage project. Situated on a vast area of over 200 rai (32 hectares),

the project is expected to make the Krabi province a significant health hub. The Klongtom Salt Hot Spring is considered a special gift, treasure, and heritage that belongs not only to Thai citizens but people all over the world. Therefore, effective operations and management, proper hygiene conditions, and several other related guidelines are required for the project to be in line with the highest global standards.

“During the first three years, we plan to achieve project planning and tourism zoning, which may vary in the patient zone, dependence zone, non-dependence zone, retirement zone, and pre-retirement zone. We are welcoming potential business investors with expertise in healthcare. We believe they have a strategic vision to help us fulfill the missing pieces of our business jigsaw, making Krabi province a new health hub with several fun-filled activities to satisfy health lovers from all over the world.”

He added, “In mid-2022, we will announce the establishment of a physical therapy hospital providing a comprehensive range of medical treatment and rehabilitation services for stroke patients. In addition to the advanced technology and cutting-edge equipment, our teams of professional doctors, nurses, therapists, and psychologists are ready to provide patients with the most excellent medical and health services, supported by the combined knowledge of traditional Thai and Chinese medicines and the outstanding properties of the Klongtom Salt Hot Spring, considered the first and most important jigsaw of the Klongtom Heritage project.”

In addition to bringing the distinctive properties of the saltwater hot spring to help boost the fertility of health, the project has also recognised the importance of Klongtom in various aspects, mainly involving the promotion and development of people’s quality of life.

The local residents will be offered greater job opportunities and a chance to earn a higher income, while the ecosystem and environment will play a vital role in making the community grow in a sustainable way. This will help people to improve and reinvent themselves, getting ready to upgrade their life to national levels, he said.

Published : March 03, 2022

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40012976

Bangkok, March 2, 2022 – Thai Vietjet, in collaboration with the Tourism Authority of Thailand (TAT), today signed the Letter of Intent (LOI) for cooperation in the field of tourism as strategic partners in implementing joint marketing activities, to promote and increase the number of inbound tourists, specifically from Vietnam and Cambodia markets, to Thailand.

The letter of intent (LOI) was developed as a result of relentless efforts and successful actions together for tourism promotion in domestic and international markets, with aims to collaborate and create joint promotional activities, and also to organize joint agent and media familiarization trips to Thailand and share travel and tourism information that is mutually beneficial to both parties and tourism industry in general. 
 

Woranate Laprabang, CEO of Thai Vietjet, said “We are delighted to announce the partnership between Thai Vietjet and the Tourism Authority of Thailand (TAT), working together to enlarge the number of inbound tourists, particularly from the Vietnam and Cambodia markets, to Thailand. We strongly believe that the committed collaboration will help further contribute to the recovery of aviation and tourism, as well as Thailand’s economy. Besides, this shall also be beneficial to the tourists with various attractive marketing campaigns in the coming time” 

Currently, Thai Vietjet is operating flight service from Bangkok to Ho Chi Minh City with the frequency of up to 6 flights a week, while the flight services from Bangkok to Da Nang will be resumed from March 27, 2022. Also, the airline has introduced its new international service connecting Bangkok and the Cambodian capital city of Phnom Penh, starting from March 16, 2022. The airline shall further expand its international operation and will announce accordingly in the coming future.

Published : March 03, 2022

By : THE NATION

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40012956

The Standard beach resort in Hua Hin is bringing an upbeat Miami Beach vibe to Thailand this week as it presents “Sunny Grooves” – two live sessions from pioneering Thai DJ Slowlygreen.

The Standard beach resort in Hua Hin is bringing an upbeat Miami Beach vibe to Thailand this week as it presents “Sunny Grooves” – two live sessions from pioneering Thai DJ Slowlygreen.

Set to take place on March 4 and 5 at the resort’s chic social spaces, the Beach Bar and Lido Bar, Sunny Grooves invites guests and local residents to drop in, chill out and boogie down in a spectacular alfresco setting, surrounded by verdant lawns, tropical greenery and just steps away from the shimmering sea.

On March 4, DJ Slowlygreen will take the stage to spin at the Beach Bar from 6pm to 9pm. Hotel guests, beachgoers and other party people can soak up the laidback atmosphere and throw some shapes on the soft sand.

On March 5, he will set up his decks at the Lido Bar from 4pm till 7pm, giving The Standard’s guests and visitors a chance to unwind by the pool or get groovy on the grass.

The Beach Bar and Lido Bar will be serving up a delightful selection of cocktails, light bites and casual Thai snacks on both evenings.

Diners seeking a more immersive culinary experience can head to Praça, The Standard’s restored heritage house and Thai izakaya by the sea, which serves authentic, innovative Thai cuisine with a creative, international twist.

DJ Slowlygreen is inspired by sounds from around the world. His sets are lively with influences from the US house scene, disco, jazz, dub and world beats. The Sunny Grooves sessions will be upbeat enough to let guests get down and dance barefoot, as the day melts seamlessly into night.

For more details, check out https://www.standardhotels.com/…/sunny-grooves-with-dj.

This is the latest example of The Standard’s commitment to showcasing local and international music and culture in all its forms, from emerging talents to established acts, in inspiring and intimate settings.

Just as unique as every Standard hotel, The Standard, Hua Hin, sets the stage for artists and acts that reflect the diversity of Thailand’s vibrant music scene, including electro DJs, indie bands and more.

Newly opened in December 2021, The Standard, Hua Hin, brings a cool Miami vibe to Thailand’s golden gulf coast.

With 199 rooms, suites and villas, the Lido pool and bar, a Thai izakaya restaurant and juice café, this chic seafront hotel is a haven for explorers.

The Standard hotels are only present in the most desirable destinations, from Miami Beach to the Maldives, London to New York, Hollywood to Hua Hin.

For more information, visit www.standardhotels.com.

Published : March 02, 2022

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40012955

Singha Estate Pcl reported an 18 per cent increase in revenue year on year amid the Covid-19 pandemic, and a spectacular turnaround in results year on year in the fourth quarter.

Singha Estate Pcl reported an 18 per cent increase in revenue year on year amid the Covid-19 pandemic, and a spectacular turnaround in results year on year in the fourth quarter.

The company reported revenue of 7.739 billion baht for 2021, with improvements year on year in four consecutive quarters, aggregating an 18 per cent rise compared to the previous year. Singha achieved a net profit of 100 million baht in the fourth quarter alone, after reporting a loss for the period in the previous year.

The increase in revenue came primarily from the hospitality business, which reported 4.512 billion baht revenue, nearly triple the total revenue from sales and services last year. The company sees the performance as the success of its strategy to diversify risk.

Nearly 90 per cent of total revenue in 2021 was contributed by the UK Portfolio hotels, which gained from the strong recovery of the tourism industry from the high vaccination rate. The Project Crossroads Phase 1 hotels were highly rated and attracted various types of customers.

In the fourth quarter, the American Depositary Receipt (ADR) of Crossroads Phase 1 hotels was $418 (13,650 baht), the highest ADR level since its opening in September 2019, emphasising a positive signal to future revenue growth.

Singha Estate CEO Thitima Rungkwansiriroj attributed the performance to its strategies to continue adjusting its business model and differentiate through product/service development to enhance profitability.

The strategies along with effective cost management enabled the company to achieve earnings before income tax, depreciation and amortisation of 1.562 billion baht, up 213 per cent from the previous year.

Singha Estate reported a net profit of 100 million baht for the fourth quarter, a radical turnaround from the loss of 2.029 billion baht for the same period last year.

The company continued to emphasise the success of Santiburi the Residences through the development of low-rise projects to leverage brand equity, focusing on the luxury segment priced at 20 million to 100 million baht, which is considered the company’s key area of expertise.

Singha Estate expects to officially launch the first project at Pattakarn 32, with units priced at 50 million to 100 million baht in the second half of 2022. The company plans to acquire four additional land plots in other potential districts in 2022.

Despite the pressure from negative factors towards commercial property for the rental market, a balance of customer portfolio management, asset improvement, and the offering of new business models to cope with changing demand are factors driving the average occupancy to remain at 87 per cent.

In the second quarter of 2022, Singha Estate expects to officially launch its new office building, “S Oasis”, which was designed under the “hybrid workplace” concept to support high flexibility in useable area. This project is the first Prime Grade office tower located on Vibhavadi Rangsit Road with approximately 54,000 square metres net leasable area for office and retail space.

Singha Estate has signed a long-term lease agreement with S Prime Growth Leasehold Real Estate Investment Trust (SPRIME) for three premium office buildings and retail space, which will have total rental space of over 64,000 square metres.

The lease agreement is valued at not less than 6.45 billion baht. This follows the company’s asset portfolio management strategy, which will focus on capital recycling to strengthen its financial positioning and to support consistent business expansion while enhancing SPRIME’s growth potential.

“This is a milestone year that marks our transition into the next phase of Singha Estate’s development journey to strengthen its portfolio with competitive advantages and create unique selling points. This follows our mission to drive the business to become one of Thailand’s foremost enterprises that leverages the synergies between multiple property sectors and across related services to double revenue in 2022,”

Published : March 02, 2022

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40012876

The board of Sri Trang Agro-Industry Plc (STA) is seeking approval from shareholders for a final dividend payment at 0.65 baht per share for 2021, taking total dividend for the year to an all-time high.

The board of Sri Trang Agro-Industry Plc (STA) is seeking approval from shareholders for a final dividend payment at 0.65 baht per share for 2021, taking total dividend for the year to an all-time high.

Ex-dividend will be posted on April 19 this year.

The company hit a record-high net profit of 15.84 billion baht, up 13.4 per cent year on year, thanks to increased cost management efficiency and higher demand for natural rubber.

Sales of rubber last year hit the target of 1.3 million tons, increasing market share in both Thailand and abroad.

STA, the world’s leading producer and distributor of integrated natural rubber products and Thailand’s largest producer of latex gloves, also expected expansion in production capacities to further boost growth in 2022.

The company’s chief executive officer, Veerasith Sinchareonkul, said 2021 was a golden year for the company with revenue from sales and service reaching 118.27 billion baht, up 56.7 per cent year on year, the highest in a decade.

In addition to the historic high net profit, the company said gross profit for natural rubber operations exceeded 12 per cent for each quarter, setting a new standard for the country’s rubber industry, he added.

He said some of the highlights of last year’s performance and the factors behind them were:

● Sales of natural rubber increased to 1.3 million tons as targeted, up 25.4 per cent over the previous year, which was higher than the market’s overall growth.

● The rubber industry has been on an uptrend and the recovery of the auto tyre industry increased the demand for natural rubber.

● Cost efficiency has been enhanced by such initiatives as investment in production technologies that keep labour demand down, and the introduction of “Sri Trang for Growers” app to facilitate rubber trading and communication with rubber growers.

● The company has been able to set rubber prices higher than the prevailing average global rates.

“Our natural rubber sales over the past year increased considerably. Our machines [for all types of rubber] ran on average 70 per cent of the time all year round compared to 55 per cent in 2020. And specifically for block rubber, our machines in Thailand ran on average over 80 per cent the whole year compared to 57 per cent in 2020,” Veerasith said.

The company’s board of directors on February 17 resolved to pay a final dividend of 0.65 baht per share and to declare XD on April 19, with the payment to be made on May 6. The board’s resolution will be placed before shareholders at the annual general meeting for approval.

In 2021, dividend payment for the first quarter was 1.00 baht per share, 1.25 baht per share for the second quarter and 1.25 baht per share for the third quarter. Together with the fourth quarter payment, the total dividend for the entire year amounts to 4.15 baht per share, the highest payout in the company’s history.

Veerasith said he expects 2022 to be another year of sustained growth. Sales of natural rubber could rise to 1.6 million tons, more than 20 per cent higher than last year’s performance. Contributory factors include market expansion in Thailand and overseas, the uptrend in the global natural rubber industry, as well as the company’s continuing expansion of production capacities throughout all quarters.

Veerasith said the company’s facilities in Phitsanulok, Bung Kan, Sakon Nakhon, and Trang provinces will have an increased capacity of more than 290,000 tons of block rubber production per year while the plants in Bung Kan, Narathiwat and Surat Thani (Kanchanadit district) provinces will increase the production of concentrated latex by more than 180,000 tons per year.

In addition, the sales price of TSR20 block rubber on Singapore’s futures exchange is expected to be on an uptrend as well, averaging no less than 171 cents per kilogram for the year compared to 167 cents per kilogram in the previous year, he added.

“In another development, STA has begun planting hemp in its plantations in the Thoen district of Lampang province. The land has undergone tests to ensure the absence of heavy metal contamination. The pilot plot will yield the first harvest in April,” he said.

“Future produce, including seeds, leaves, and roots, will be delivered to customers who have placed pre-orders, or who have signed business cooperation agreements with the company,” the CEO said.

Published : February 28, 2022

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40012875

CIRCO Hub Thailand, a joint project between the Office of National Higher Education Science Research and Innovation Policy Council (NXPO) and Global Compact Network Thailand (GCNT), held the “Rethink Together: Co-creating Circular Economy with Circular Design” online seminar in January.

CIRCO Hub Thailand, a joint project between the Office of National Higher Education Science Research and Innovation Policy Council (NXPO) and Global Compact Network Thailand (GCNT), held the “Rethink Together: Co-creating Circular Economy with Circular Design” online seminar in January.

The aim was to enable knowledge exchange on circular economy between public and private sectors. More than 400 people had registered for the seminar.

Dr Kitipong Promwong, NXPO president, said it was good that both sectors are paying attention to circular economy and that it is developing under the auspices of the government.

He went on to say that in line with Thailand’s net-zero emission target for 2065, related agencies will have to cooperate via various mechanisms, including circular economy. Thailand had announced its target at the 26th United Nations Climate Change Conference (COP26) in November last year.

He added that the government is making an effort to improve workflow in a closed loop to ensure that all sectors move in the same direction.

“Circular design is a process that promotes network-based business operation, in which manufacturers or entrepreneurs will have extended producer responsibility [EPR] to ensure that remaining materials enter the production cycle,” he said, adding that circular design also pays attention to promoting circular product market.

He added that NXPO and Thai Sustainable Consumption and Production (Thai-SCP) Network have organised a policy forum to make Circular Economy Innovation Ecosystem 2030 which enables us to see the overall operation.

Thanyaporn Krichtitayawuth, GCNT Executive Director, said economic direction and people’s behaviour have completely changed during the transition to a new era, so sustainability is now a strategy to help businesses survive.

“As CIRCO Hub Thailand wants to see Thai businesses grow with creative power, GCNT strives to enhance Thai businesses’ potential with circular design which enables businesses to find ways of turning leftover materials into something valuable,” she said.

She added that the CIRCO course from the Netherlands had helped more than 1,000 business operators worldwide to adjust their business model to become a circular one.

This is the first online seminar that representatives from various industries who had completed the CIRCO-Circular Design Thailand course, to exchange knowledge on business operation or circular products and services in a bid to help realise opportunities and challenges on Thailand’s circular business transition.

The transition is based on three steps, namely:

RETHINK

Creating a new system that supports material circulation. SCG Chemicals offered circulating business adjustment by acting as a design catalyst team for customers, while Siam Makro had offered ways of changing ways of thinking in the supply chain, especially when it comes to sustainable packaging.

REUSE

Plan Creations, Deesawat Industries and Textile Gallery, provided views on reusing products in line with their service life. For instance, Plan Toy has initiated a toy rental service as toys’ service life is short, while a furniture company has applied designs that allow the use of existing materials as much as possible.

REDUCE

Chewgreen explained how it has changed the materials and designs it uses in packaging to help communicate the importance of protecting the environment with consumers. Printing Solution also provided views on using packaging materials that are suitable for products, while Sivatel Hotel shared its back-to-basics idea of reducing and utilising food waste, starting from food design to increasing the value of food waste.

RENEW & RECYCLE

Suez Services (Thailand) and Dairy Home Social Enterprise shared views on how business operators should pay attention to the value chain. Dairy Home Social Enterprise also showed ways of creating value from production resources, such as using wastewater from dairy cow farms to treating algae to feed lichen before using it to nourish giant river prawns.

Dr Wijarn Simachaya, president of Thailand Environment Institute who also chairs the subcommittee for driving the Bio-Circular-Green (BCG) Model, said key projects and focus sectors are necessary for driving circular economy in Thailand.

He added that Thailand also needs to develop circular economy solution platforms to boost efficiency on innovation and technologies, amend rules and regulations that obstruct development and create a circular economy society.

“Most importantly, all sectors, including small and large businesses and organisations, must cooperate together at global, national and local levels,” he said.

The Commerce Ministry’s Department of International Trade Promotion has the policy to help Thai entrepreneurs who follow circular economy principles to find international buyers.

The Federation of Thai Industries’ Thailand Institute of Packaging and Recycling Management for Sustainable Environment collects used packaging under its Packback project and promotes EPR related laws in the country.

The Program Management Unit for Competitiveness, meanwhile, hands out funds for supporting circular economy research.

The Board of Investment promotes investment in businesses operating in line with circular economy and offers tax exemption for five to eight years to businesses that conduct research and development to reduce environmental impact.

This online seminar is key to providing knowledge and opportunities to every sector from a circular economy context, encouraging entrepreneurs and interested people to change their businesses and promote integration between organisations to create new business opportunities in line with BCG Model, resulting in the country’s sustainable development.

Published : February 28, 2022

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40012870

Hisense International (Thailand), the world-class manufacturer of consumer electronics, smart TVs and home appliances, will strengthen its foothold in Thailand this year with projected revenue of 3.1 billion baht, up 72 per cent year-on-year, said the company.

Hisense International (Thailand), the world-class manufacturer of consumer electronics, smart TVs and home appliances, will strengthen its foothold in Thailand this year with projected revenue of 3.1 billion baht, up 72 per cent year-on-year, said the company.

The announcement came at the company’s February 17 press conference titled Electrical Appliance Marketing Direction for FY 2022, where its business development plans for 2022 were also unveiled.

The company expects to increase its market share in the TV, refrigerator, and air conditioning segments and has no concerns about Covid-19’s impact on market sentiment. The focus will be on three sales and distribution platforms – modern trade channels, online platforms, and dealers and distributors.

The company will also leverage its sports marketing strategy to enhance brand and customer engagement by officially sponsoring the FIFA World Cup 2022 to reach out to the chosen lifestyles of target customers in each segment.

Yi Xiaobing, managing director of Hisense International (Thailand), said the company acknowledged the impact of Covid-19 on the overall sales volume of the Hisense brand in mid-2021.

He said sales of TVs and refrigerators had dropped by 15-20 per cent, while sales revenue from air conditioners was slightly affected because of the expansion of sales and distribution channels in Bangkok and upcountry.

The company’s sales revenue in 2021 totalled 1.8 billion baht, up 24 per cent from a year earlier. Of total sales revenue, 49 per cent came from TVs, 51 per cent from home appliances, 20 per cent from air conditioners, 22 per cent from refrigerators, and 9 per cent from other segments.

TV sales recorded growth of 9 per cent, while sales in the domestic appliance segment grew 40 per cent. Sales of air conditioners were up 74 per cent and sales of refrigerators registered growth of 27%.

“In 2022, Hisense Thailand is committed to advancing its presence in the market with sales revenue targeted at 3.1 billion baht, substantially up by 72 per cent from 2021. Sales of TVs are expected to account for 44 per cent of total revenue with 54 per cent expected to come from home electrical appliances and 2 per cent from other product segments,” he said.

Chanchai Bhandhufalck, Sales & Marketing director of Hisense International (Thailand), unveiled plans to introduce new products in 2022, including the launch of the ULED TV model in three segments. These are the flagship ULED Mini-LED “U8H Series”, Premium ULED “U7H Series”, and Quantum Dot ULED U6H Series.

He said the company is also set to debut the VIDAA Smart OS – a smart TV operating platform that is fast, responsive, user-friendly and will deliver an immersive experience. The smart TV operating system works with the VIDAA Voice to enable content searching in the Thai language.

This year, Hisense has also launched its new healthy “TG Series” air conditioner with a certified “Electricity Saving Label No. 5” and a three-star rating. It comes with HI-NANO ion generator technology that releases a high concentration of negative ions (Zwitterionic) at levels up to 1 million per cubic centimetre of air.

It also features Hisense’s unique fresh-air ventilation system to enhance comfortable air flow and ensure proper ventilation. The sterilised ions are released to cover every corner of the room, helping to combat viruses and bacteria as well as removing over 92.6 per cent of the H1N1 influenza bug.

Hisense has also unveiled its range of refrigerators and coolers, focusing on two-door side-by-side refrigerators and four-door/multi-door refrigerators. The focus is on luxury looks and simplicity in style, coupled with quieter refrigerator compressors. Hisense refrigerators and coolers have been recognised for their durability, energy-efficiency and friendliness to the environment.

“As for the washing machine segment, Hisense is focusing on the front-load washing machine “Pure Jet Series” with two models available: a 10kg capacity with 6kg washer-dryer and 8kg capacity. Both come with the Pure Steam Technology. Hisense also offers the top-load “Bubble Clean Series” with 13kg and 8kg capacity options available. The company also plans to launch a two-tub washing machine model this year in response to customers’ preferences,” said the director.

For its marketing and communications strategies, Hisense said it will retain a focus on boosting brand awareness, customer engagement, and brand image via public relations programmes.

The company’s marketing content is leveraging social media platforms to share user experience of Hisense products.

Meanwhile, Hisense’s sports marketing strategy will take centre stage as an official sponsor of the FIFA World Cup 2022, which is due to be held from November 21 to December 18 this year in Qatar.

It aims to expand its market reach by boosting the brand’s global reputation and meeting the diverse needs and preferences of target consumers. The FIFA World Cup also presents a good opportunity to enhance Hisense brand awareness and recognition as the leader in electrical appliances in Thailand, the company added.

“Hisense TVs have been the No 1 top seller in China for 17 consecutive years, reflecting the brand’s leading advantages and firm foothold with innovation-driven products in the market,” Chanchai said.

“Regarding marketing in Thailand, the company remains upbeat about sustained market growth opportunity and has targeted a 3 per cent share in the air conditioning market and 8 per cent in the refrigerator market.”

For more information and further inquiries, visit www.hisense.co.th or www.facebook.com/HisenseThai

Published : February 28, 2022

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40012868

Autobacs joined hands with Petroleum Thai Corporation (PTC), a fellow subsidiary of PTG Group, to open the new vehicle care shop.

Autobacs launches 32nd branch in PT Max Park Salaya
Autobacs Thailand has opened its 32nd branch inside Bangkok’s PT Max Park Salaya mall, the company announced.
Autobacs joined hands with Petroleum Thai Corporation (PTC), a fellow subsidiary of PTG Group, to open the new vehicle care shop.
The opening ceremony was jointly presided over by Sukhawasa Phuchawanitkul, assistant managing director of PTG Energy Plc, PTC managing director Sutthipong Wanwanit, and Autobacs Thailand assistant managing director Chatchai Chansongsri.
The photo shows Sukhawasa (centre), Sutthingpong (fifth from right) and Chatchai (third from left).

Published : February 28, 2022