UNICEF and Global Compact Network Thailand join forces to advance child rights and achievement of SDGs
WEDNESDAY, JANUARY 11, 2023
BANGKOK, January 10, 2023 – Thanyaporn Krichtitayawuth, the Executive Director of Global Compact Network Thailand (GCNT), and Kyungsun Kim, UNICEF Representative for Thailand, signed a memorandum of understanding (MOU) today to strengthen the collaboration between the private sector and UNICEF to advance the achievement of the SDGs in Thailand contributing to fulfilling the rights of every child in the country.
The partnership focuses on enhancing family-friendly policies and practices in the private sector, advancing young people’s skills and employability, especially for those who are out of school, strengthening the protection of children in the digital space through collaboration with the information and communications technology sector, and rallying support from the private sector on several issues that concern children and young people the most, such as access to quality education, physical and mental health services, action against climate change, etc.
The partnership will take effect from 14th January 2023, on National Children’s Day.
In photos:
UNICEF-GCNT 1: (from left to right) 1. Thanyaporn Krichtitayawuth, the Executive Director, Global Compact Network Thailand 2. Kyungsun Kim, UNICEF Representative for Thailand
UNICEF-GCNT 2 and 3: (from left to right) 1. Artima Chandrangam, Corporate Communications Specialist, Global Compact Network Thailand 2. Wipavee Anantasak, Operation Manager, Global Compact Network Thailand 3. Thanyaporn Krichtitayawuth, the Executive Director, Global Compact Network Thailand 4. Kyungsun Kim, UNICEF Representative for Thailand 5. Severine Leonardi, Deputy Representative, UNICEF Thailand 6. Amornchai Challcharoenwattana, Corporate Alliances Officer, UNICEF Thailand
Carabao Group joins SET’s 2022 THSI list for the Pursuit of Sustainability
TUESDAY, JANUARY 10, 2023
October 10, 2022, the Stock Exchange of Thailand has announced the list of sustainable stocks or Thailand Sustainability Investment (THSI) for 2022, with more than 170 companies selected from a total of 8 industry groups, with Carabao Group listed in the Thailand Sustainability Investment (THSI) group for the first year in Agriculture and Food Industry (ARGO).
Selection of the list of sustainable stocks or Thailand Sustainability Investment (THSI) of the Stock Exchange of Thailand held annually by assessing each sustainability criteria of the listed companies according to the economic (including corporate governance), social and environmental dimensions through a prepared questionnaire and selecting companies that pass the criteria to be announced as a sustainable stock or Thailand Sustainability Investment (THSI). This reflects that the companies that have been selected recognize the importance of sustainability in their business operations. This is a mechanism that promotes and supports businesses operating in an environmentally friendly manner creating shared benefits for the community and society as well as shared value in the economy.
Mr. Sathien Sathientham, Chief Executive Officer of Carabao Group Public Company Limited, revealed that “The company is very pleased to be selected into the Stock Exchange of Thailand’s sustainable stock list. Currently, the concept of doing business not only considering the highest return to shareholders, but also showing social and environmental responsibility on the basis of sustainability. This is a guideline that has been accepted more and more continually to create long-term value by considering the needs of stakeholders and society.”
“Being selected as one of the sustainable stocks serves as another important milestone that helps build investors and stakeholders’ trust in investing in our company according to the concept of sustainable investment considering Environment, Social, Governance (ESG) factors as an investment decision-making criterion along with the analysis of the company’s financial information to generate continuous returns for the longer term,” said Mr. Sathien.
A list of all sustainable stocks selected this year was outcome from the companies participating in the sustainability assessment questionnaire consisting of 17 criteria of general questions from economic (including corporate governance), social and environmental dimensions as well as questions according to the nature of the business in each industry group in 12 categories, such as water-related risks, product stewardship, biodiversity, and etc.
Companies that have been selected to be in the list of sustainable stocks must have a passing score of 50% in each ESG dimension or being selected as a member of the Dow Jones Sustainability Indices (DJSI) according to the year in which the sustainability assessment results are announced. The assessment is conducted by the Sustainable Investment Working Group to ensure transparency throughout the process. A list of sustainable stocks can be viewed at www.setsustainability.com
In addition to the mentioned achievements, Carabao Group has been certified as the Carbon Footprint for Organization 2021 from Thailand Greenhouse Gas Management Organization (Public Organization) with the certificate number TGO CFO FY22-152. The company has disclosed the environmental information and greenhouse gas reporting through publicly disclosed channels and the accuracy of the information has been verified by external accredited verifier demonstrating our transparency and commitment to operating business that creates the least impact on the environment.
Carabao Group also would like to announce that it has furthered its commitment to environmental transparency by disclosing its environmental impact through CDP, a global non-profit that runs the world’s leading environmental disclosure platform. The company has disclosed through CDP since 2022 for the first year and completed CDP’s Climate Change questionnaire.
Historic sales record completes landmark year for Rolls-Royce cars
MONDAY, JANUARY 09, 2023
Rolls-Royce has achieved its highest-ever annual sales in 2022, delivering a total of 6,021 motor cars, up 8% on 2021, to clients in around 50 countries worldwide.
This is the first time in the company’s 118-year history that its sales have exceeded 6,000 in a single 12‑month period.
The value of Bespoke commissions also reached record levels, while demand for all Rolls‑Royce models remains exceptionally strong, with advance orders secured far into 2023.
In 2022, Rolls-Royce achieved sales growth in almost all regions, with particularly strong year-on-year growth seen in the Middle East, Asia-Pacific, the USA and Europe.
More importantly than volume alone, the value of clients’ Bespoke commissions was higher than ever before. The almost endless possibilities for Bespoke personalisation resulted in clients being willing to pay an average of around half a million Euros for their unique Rolls-Royce.
Thanks to the high value of Rolls-Royce’s unrivalled Bespoke offering and the company’s consistent focus on profitability, the marque will make a significant contribution to its principal shareholder.
The Middle East is the marque’s leading region for Bespoke commissions, with many unique creations of particularly extensive and individual personalisation.
In 2022, Rolls-Royce opened an invitation-only Private Office in Dubai, the first outside Goodwood, bringing the Home of Rolls-Royce closer to the marque’s local clients.
Further Private Offices will be introduced around the world in the coming months and years.
The Americas saw significant growth in 2022 and remains the largest single region for Rolls‑Royce, with almost all markets achieving higher sales than the previous year.
Greater China is of vital strategic importance to Rolls-Royce and is the marque’s second-largest sales region. Ongoing headwinds there led to a single-digit drop in sales compared with 2021’s record results, however, this was successfully counterbalanced by increased sales in other markets.
Despite the serious geopolitical challenges affecting Europe, the region grew overall in 2022 with record sales in several markets, including the UK and Germany. The Asia-Pacific region also achieved higher sales than ever before.
Rolls-Royce’s unprecedented success comes as, in January 2023, the company marks the 20th anniversary of the Home of Rolls-Royce at Goodwood. Its transformation – from offering a single model, Phantom, and building just one motor car a day – to today’s record figures is the result of a long-term strategy based on sustainable growth, careful management and planning, and the successful reinvention of the brand.
The past decade, in particular, has seen Rolls‑Royce consciously refine and rejuvenate its brand and product portfolio to reflect its clients’ changing requirements, tastes and demographics, while retaining its innate exclusivity and rarity.
As both a true luxury house and an innovative, engineering-led company, Rolls‑Royce represents, as it always has, the very highest levels of craftsmanship, technology, luxury and creativity.
Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars, concludes, “As we mark the 20th anniversary of the Home of Rolls-Royce at Goodwood, these results confirm Rolls‑Royce Motor Cars as a great British success story. Our business is built on extremely strong foundations, and we have secured advance orders stretching far into 2023. And while we are not immune to global challenges and economic headwinds, thanks to our balanced worldwide sales strategy, we are cautiously optimistic that 2023 will be a strong year for Rolls‑Royce.
FWD introduces digital mental health solutions for customers
MONDAY, JANUARY 09, 2023
FWD Group Holdings Limited announced on Monday the launch of the Mind Strength Support programme, a first-in-the-market platform to provide individuals with a convenient and confidential way to access digital solutions to strengthen their mental health.
Customers will have complementary and regular access to a mental health self-assessment questionnaire, after which they will find a set of follow-up options.
These include online self-help tools, unlimited text-based coaching, and virtual therapy with professionals such as counsellors and clinical psychologists.
It is available to customers who have purchased the Mind Strength protection product, which provides extensive medical coverage, from initial diagnosis to ongoing treatment, for designated mental health challenges to ease customers’ financial burdens and support them in their recovery.
The launch follows the recent release of FWD Group’s International Mental Health survey, which interviewed more than 10,000 people across 16 international markets.
The survey found that 40% of respondents in Asia say the cost of treatment is the biggest impediment to seeking outside help for mental health care, and 76% of respondents expressed their interest in exploring insurance options to address such challenges.
In addition, people in Asia place a higher value on self-help than on seeking outside assistance, with only 34% preferring to discuss issues openly with others.
Joanna Chu, Group Head of Product Proposition, FWD Group, highlighted, “At FWD, we believe a holistic approach to building mental strength is needed to help our customers in all aspects of their lives. FWD’s mental health survey demonstrated a growth opportunity for digital mental health solutions across Asia. We are pleased to partner with thoughtful as it reinforces FWD’s broader commitment to making insurance more inclusive and accessible by leveraging digital health technologies.”
FWD Group has engaged ThoughtFull, an Asia focused digital mental health company, to provide FWD’s customers with seamless access to mental healthcare tools via its proprietary mobile platform, ThoughtFullChat.
FWD’s customers can proactively manage their mental wellness simply by sending a text to their matched qualified professional. Based on the individual’s personally assessed needs, customers are empowered to find their best-fit mental health professional for video therapy, daily one-on-one, bite-sized coaching via text and audio messaging, as well as to engage with dynamic science-backed content and emotional health trackers at their own pace.
Joan Low, CEO of ThoughtFull, said, “While the importance of mental health has gained greater awareness across Asia since the pandemic, it takes a leading insurer like FWD to integrate access to mental wellness solutions into their customer programmes. As a tech-enabled mental health platform, our solutions are designed to be intuitive, easy-to-use and personalised for our users’ unique needs. It is thus a privilege to be FWD’s partner to bridge the many gaps that continue to exist in the mental health ecosystem, and to be working together to make personalised mental healthcare accessible to more people.”
The programme was recently launched in Hong Kong and Thailand, with other selected FWD markets to follow in the future.
Commitment to consumer well-being, sustainability vital to Osotspa’s success: CEO
FRIDAY, JANUARY 06, 2023
The CEO of multiple award-winning consumer goods maker Osotspa says the recipe for the company’s success has three key ingredients: an unparalleled commitment to the well-being of consumers and outstanding products
“And don’t forget sustainability,” Osotspa CEO Wannipa Bhakdibutr added, explaining that it was at the core of the company’s business model and had positive economic, social and environmental impacts.
She said the company’s employees were proud that Osotspa was awarded the Thailand Corporate Excellence Award 2022 for marketing excellence by the Thailand Management Association (TMA), in concert with Chulalongkorn University’s Sasin School of Management.
Two of its flagship products – M-150 and C-VITT – were selected as The Most Powerful Brands of Thailand 2022 for the energy and functional drink categories, respectively, Wannipa said.
Osotspa was also honoured in the Thailand Digital Transformation Award 2022’s Operation Transform Thailand category for its ability to adapt to technology. Moreover, it received the bronze prize in Genba Kaizen Award 2022 for effectively applying the Kaizen principles in management and production, Wannipa added.
She said the company was proud to have been selected as one of the Best Companies to Work for in Asia for two consecutive years, explaining that Osotspa promotes hybrid and flexible working, providing employees with flexible working hours and allowing them to design their workplaces.
“Ensuring a good working environment enhances life and makes good business sense,” Wannipa said.
Since Osotspa prioritises the environment, social and governance framework within its busines model, the company was included in the Thailand Sustainability Investment list last year, while the Institute of Directors Corporate Governance Report of Thai Listed Companies named Osotspa an excellent firm in 2022.
The company was also awarded Asean Asset Class PLCs in the 2021 Asean Corporate Governance Scorecard, Wannipa noted.
Osotspa’s commitment to reducing harmful environmental impacts, and enhancing the quality of life of its employees and communities, has made it a role model. This extends to its support for people with disabilities. Both the Security and Exchange Commission and the Social Development and Human Security Ministry have praised the company.
The awards are a sign that the company has been tenacious in developing successful new products while improving the quality of life, Wannipa explained.
Marriott Bonvoy Moments offers exclusive opportunities for Manchester United fanatics to create remarkable memories with the team
FRIDAY, JANUARY 06, 2023
Once-in-a-lifetime packages will grant members behind-the-scenes access to Manchester United for the remainder of the 2022-2023 season, made possible only through Marriott Bonvoy and Marriott hotels.
Marriott Bonvoy, the award-winning travel program from Marriott International, has announced it is offering Marriott Bonvoy members multiple opportunities to experience unforgettable moments with Manchester United. Launching today, together with Marriott Hotels, members can bid on opportunities for exclusive access including an overnight stay in Old Trafford Stadium, access to visit the pitch, and a chance to travel to Barcelona with the team, all through the Marriott Bonvoy Moments platform for the remainder of the 2022-2023 season.
“Our members travel to create unforgettable memories and it’s why we are thrilled to again offer incredible Marriott Bonvoy Moments experiences with Manchester United for our members who are diehard fans,” said Jackie McAllister, Vice President, Marriott Bonvoy Brand & Moments Marketing. “With Marriott Bonvoy Moments, we give members extraordinary access to pursue their passions in life and enjoy their experiences with family and friends included.”
In its fourth year teaming up with Manchester United, Marriott Bonvoy members can bid points on these once-in-a-lifetime Moments, including:
• Marriott Hotels Suite of Dreams (1x package available starting January 4): The ultimate unique experience for any Manchester United fan. A lucky member will have the opportunity to stay overnight at Old Trafford Stadium and experience a private tour of the stadium, dine with a Manchester United Legend, and access premier seats in the Marriott Hotels M Club suite to watch the game.
• Manchester United Ultimate European Away Trip (1x package available starting January 4): Members will travel with Manchester United to watch the First Team play in Barcelona. Members will travel as part of the official Club traveling party and experience matchday hospitality along with a hotel stay.
• Manchester Matchday Experience (1x package available starting January 4): With the Manchester Matchday experience, members will watch Manchester United play Leicester City from the bespoke Marriott Bonvoy Seat of Dreams with a Manchester United Legend for the duration of the match. Members will enjoy VIP matchday hospitality complete with complimentary food and beverages and a Q&A with a Manchester United Legend. They’ll also have access to a complimentary dinner at Rosso restaurant and a one-night hotel stay at Manchester Marriott Victoria & Albert Hotel.
• Marriott Hotels M Club Suite and Ambassadors’ Lounge Hosting (multiple packages available starting January 4): Members will have access to the Marriott Hotels M Club suite – the brand’s hospitality suite – and Ambassadors’ Lounge at Old Trafford Stadium filled with complimentary food and beverages. Members will also meet with Manchester United Legends while overlooking the pitch from prime viewing seats.
• Pitchside Experience (7x packages available starting January 24): Alongside the First Team warm-up, members will visit the pitch, receive a professional photo capturing their excitement as well as exclusive access to the hospitality at Marriott Hotels M Club suite.
• Mascot Experience (1x package available starting February 27): Members can bid on a memory-making opportunity for their child to be a team mascot walking hand-in-hand with one of the First Team players onto the Old Trafford pitch. Members, their guests and family will also receive hospitality tickets in the Marriott Hotels M Club suite and a one-night stay at Manchester Marriott Victoria & Albert Hotel.
• Play on the Pitch (multiple packages available starting mid-April): Members have the chance to play in a football match at Old Trafford Stadium coached by Manchester United Legends.
Invitation for bidding of basic tools under Thailand HCFC Phase-out Management Project Stage II: HPMP
THURSDAY, JANUARY 05, 2023
The Hazardous Substance Management Division of the Department of Industrial Works would like to purchase basic tools as an incentive for each participating service technician under Thailand HCFC Phase-out Management Project Stage II: HPMP, with Reference No.: DIW – HPMP – C2 – G5.
The bidding which will use the procurement budget received from the Multilateral Fund under the Montreal Protocol and disbursement from HPMP Stage II will be procured through the National Competitive Bidding (NCB) Method for 4,560 sets of 4 basic tool items as follows:
1,140 sets of flaring tool and pipe cutter
1,140 sets of manifold gauge
1,140 sets of torque wrench
1,140 sets of vacuum pump
Submission of technical proposals and quotations opens until Monday, January 16th, 2023, at 11:00 a.m. at Ozone Protection Unit, The Hazardous Substance Management Division, the 5th floor, Room 512, Department of Industrial Works 75/6 Rama VI Road, Thung Phaya Thai Sub-district, Ratchathewi District, Bangkok 10400. The opening of bid envelope will take place on Monday, January 16th, 2023, from 11:00 a.m. onwards.
For further information, please contact 0 2430 6308 ext. 1716 on official days and ozone.thai@diw.mail.go.th or download documents from: https://shorturl.asia/KDstH or scan QR CODE below:
Ninja Van Clinches Gold and Silver Trophies at the “Marketing Excellence Awards 2022”
SUNDAY, JANUARY 01, 2023
Ninja Van Thailand, Southeast Asia’s leading logistics provider, has been awarded gold for Excellence in Media Strategy and silver for Marketing Team of the Year for its “Rubber Ring Man” advertising campaign.
The campaign is to highlight Ninja Van Thailand’s brand attributes and reinforce its commitment to hassle-free deliveries.
The “Marketing Excellence Awards 2022′ or MEA is organized by MARKETING-INTERACTIVE, a leading online magazine in Asia with focus on advertising and marketing. Based in Singapore, the magazine is accessible to high level marketing executives not only in Singapore but also in Hong Kong, Malaysia, the Philippines, Indonesia and Thailand.
This is the first year that Thailand is hosting the annual marketing award designed to reward and celebrate outstanding work from across the marketing communications spectrum.
Pierce Ng, Chief Operating Officer of Ninja Van Thailand, said, “Winning the coveted awards at the prestigious “Marketing Excellence Awards” is a great achievement for Ninja Van Thailand’s marketing team. The accolades reinforce the team’s success in raising the significant brand awareness of Ninja Van and maintaining top-of-mind status amongst consumers.
In the commercial, customers’ pain points are portrayed and rectified to demonstrate that Ninja Van is ready to assist our customers in solving their logistical challenges.”
Ninja Van Thailand, operating in Thailand since 2016 with a focus on B2B, has attempted to shift its focus to diversify its sources of revenue. The company found that its brand was not top in the mind of target customers because it lacked visibility to the public, partly because its fleet was unbranded. They decided to design a campaign that let the public know about their goal of creating “Hassle Free Deliveries” for customers.
The company selected a TV personality and host as its brand presenter, Woody Milintachinda, to convey the messages.
They also surveyed parcel delivery services’ customers and identified key factors which later became the 4 RTBs (reasons to buy) that would serve as the brand’s main USPs (unique selling points) for the brand campaign.
They came up with the Rubber Ring campaign. The use of Rubber Rings is a play on words in the Thai language. The word “ring” or “loop” in Thai is “Huang” which meant “worry.”
The same word is used to describe inflatable swimming tubes. Therefore, they decided to use rubber “rings” or inflatable swimming tubes to represent the “worries” or concerns that a shipper had when they shipped a parcel.
In its commercial ads, collateral, and supporting content, rubber ring imagery is prominently featured with each “ring” or “worry” representing a real concern that a shipper experiences.
All of its content shows how Ninja Van can alleviate a shipper’s worries with various service guarantees or commitments. By using Ninja Van services, the customers can remove the rubber “rings”, weighing down on them, essentially removing their worries and making their experience with Ninja Van hassle-free.
The Rubber Ring campaign was used to introduce its Brand Presenter. Once this portion of the campaign ends, they plan to continue with the second portion of the campaign which would talk about its Customer Service commitments and how they help resolve issues that may arise when a customer ships items.
“The reason they decided to highlight how they resolved issues is because of the nature of the logistics business. Due to such high volume, there will always be a small percentage that faces some issues,” according to the company.
The global labour market is badly suffering the effects of Covid disruption, causing an abrupt change in people’s lifestyles and work environments.
Now more employees are opting for hybrid work environments, forcing companies to implement major changes with a focus on their staff’s mental well-being and goodwill.
Under the expert family of brands – Manpower, Experis®, and Talent Solutions – ManpowerGroup has always believed “People are our organization’s most valuable assets”. Consequently, providing optimal quality of life, training and re-skilling, and more importantly, offering sustainability in work-life happiness and balance and understanding of the three generations – Gen X,Gen Y and Gen Z – across the workforce who bring a novel way of thinking and values but at the same time expect stability and flexibility – are all crucial in the workplace.
According to Lilly Ngamtrakulpanit, Country Manager, ManpowerGroup Thailand, “Based on ManpowerGroup’s recent survey with regard to the labour market, results indicated that employee turnover rates have shot up significantly and at the same time skilled labour in IT and technology is in higher demand than previously.
With the rise in demand for hybrid working, employers and organizations need to rethink and reimagine their normal business practices and rules and provide, first and foremost, work-life balance and flexibility in their employees’ working lives in addition to providing skills or re-skilling – analytical skills in particular – to successfully cope in today’s digital era.
The focus is on understanding and ensuring the three generations of employees work together in harmony and the best talents retained and provided with an optimal work-life balance and flexibility.”
Generation X (Gen-X), born 1965-1980, primarily represents seniors who have worked hard and experienced significant events such as “Tom Yam Kung” and “Hamburger” financial crisis in their lives as well as having witnessed their parent’s dedication to working, tend to place importance on work-life balance.
However, they are still loyal, driven and efficient, are open to new ideas and work well as a team.
Generation Y (Gen-Y or millennials), born 1981-1995, are predominantly occupying the middle management levels at the workplace. This generation upholds clarity and authenticity, shares and dares to state their honest opinions. They don’t hesitate to ask for their rights as an employee. They are team players who are prepared to face any challenges upfront.
Employers and organizations thus need to constantly keep this generation of talents alert with innovations to prevent them from finding work monotonous, and opting for employment elsewhere.
Generation Z (Gen-Z), born 1996-2010 in the digital age, are creative multi-taskers and savvy with current technologies and are result-oriented and strong in quickly filtering relevant information. With their creative attitude, they expect freedom to do things their way and always with an eye to innovation.
Therefore, in order to retain talents in this generation who prefer to opt for other than the traditional 9 to 5 work day, employers need to understand their nature and provide healthy challenges and entertainment in the work environment.
In the past three months, the pandemic has drastically changed working methods whether working from home 100% or alternating between working from home or going to the office or working in the office 100%, ManpowerGroup, as a global leader in providing innovative workforce solutions, had foreseen the importance of the latest hybrid working option in the digital age and amidst Covid disruption resulting in a win-win outcome in terms of investment in talents and additional employee benefits positively affecting their well-being and lifestyles as a whole – a perfect work-life balance.
“I believe organizations in both Thailand and overseas are in unanimous agreement that an important outcome of the Covid-19 pandemic is the opportunity to reshape and maintain work-life balance for each and every one of us,” said Lilly.
“Employers are experiencing the benefits of a truly balanced, beneficial and efficient work-life routine where there are days for on-site meetings for brainstorming and setting goals as a team and also days when we have time to clear pending assignments which we may not otherwise be able to find the time to concentrate on producing new, creative works or reflect upon self-improvements without disruption in an office full of employees, and the luxury of not having to waste time in the traffic and spend more quality time with the family. Employees can produce efficient work off-site as well if not better than working on-site. The flexibility in the work schedule affords the employee to better manage his or her lifestyle, neither necessary to face traffic jams nor to clock in. Everyone’s enhanced mental state of being will definitely be beneficial to work input.”
The latest “hybrid working” option that many organizations including ManpowerGroup Thailand are offering has received positive feedback from employers in general which is in line with ManpowerGroup’s culture and tradition of focusing on results. Flexibility in working on-site or working from anywhere which depends on the pandemic situation is gauged on a monthly basis.
“ManpowerGroup Thailand has recently introduced the new “Four-day” “Work from Anywhere” policy to our staff. I believe we are the first country among the countries of regional ManpowerGroup to introduce such a policy, as we always believe that providing benefits and flexibility to the employees is crucial. If we look after them well, everyone will be happy which in turn will raise efficiency. Working from anywhere is equivalent to additional employee benefits and offers them a chance for work-life balance as well as better employee relationships and a degree of flexibility. We believe our “People are our organization’s most valuable assets”, hence providing work-life balance and skills or re-skilling to our employees are of utmost importance,” added Lilly.
Thai luxury brand fashions success from gender diverse designs
FRIDAY, DECEMBER 30, 2022
Luxury brand Amass Me launched a new branch at The Emporium mall in Bangkok on Wednesday, aiming to bring inspiration to both women and LGBTQ+ fashionistas.
The brand’s Valleyouth label offers a range of gender-diverse designs to encourage customers to express themselves with confidence, explained Yurudee Thanakittiphum, Amass Me’s managing director.
“Never go out of style/Never run out of inspiration” is the theme for its exclusive range of clothing from Valleyouth and other local designers, she added.
Brands available at Amass Me stores include its own Amass Me range, AEL Studio (Amy Enjoy life), Xunruo, Jungle Me, Camoooni, Goudirnqc, La’ Festin, Tomato&Potato, Tsmlxlt, Empty Reference, Valleyouth, and Kapalikko. Yurude said the company is the country’s only authorised distributor of these brands.
We have no multi-luxury-brand fashion store in Thailand. So Amass Me wants to offer a wardrobe of fashions with a variety of styles, rather than be a general fashion store.”
Amass Me currently has nine Bangkok boutiques at The Crystal SB Ratchapruek, The Crystal Ekamai-Ramindra, CentralWorld, Central Chidlom, Central Ladprao, Central Festival Eastville, The Promenade, Terminal 21 Rama 3 and The Emporium.
SootinClaimon.Com 