#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/more/pr-news/40020320

ManpowerGroup Thailand Presents Net Zero Approach To Workforce Solutions

THURSDAY, SEPTEMBER 22, 2022

The “S” In ESG (Environmental, Social And Governance) Is A Critical Focus Of ManpowerGroup Talent Solutions Brand: The Employee Experience And How People Feel About Their Company From Their First Touch To Their Last Day Is Key To Driving Talent Sustainability

The world and the workplace are evolving quickly. The fabric of many companies has been altered by a convergence of new demands, from the disruption of COVID-19, the changes needed to avert serious climate issues, and the balance of building workforces with diversity, equity, inclusion and belonging.

To meet these challenges, businesses must work to create a vital, sustainable ecosystem for talent that applies a Net Zero approach to their workforce.

As a leader in innovative workforce solutions, ManpowerGroup Talent Solutions, one of ManpowerGroup’s expert brand solutions, has developed a maturity framework applying the Net Zero talent approach to help clients measure, improve and track their talent practices, recognizing that organizations find themselves in different stages on the journey to talent sustainability.

The Talent Sustainability Quotient (TSQ) gives businesses the insights they need to effectively benchmark their talent practices in a sustainable way and can be used to help companies deliver this across their workforce.

Lilly Ngamtrakulpanit, Country Manager Thailand, ManpowerGroup, disclosed, “Throughout more than 70 years of service, ManpowerGroup takes pride in being a part of human lives, to stand by and contribute substantially in creating value for candidates and organizations around the globe. We strongly believe that “Manpower” is a significant force that drives success in businesses as well as in contributing toward a better world”.

Therefore, a sustainable business goes hand in hand with responsibility for the environment and society and the improvement of human lives, which is in accordance with ManpowerGroup’s key policy upheld by ManpowerGroup’s Chief Executive Officer Jonas Prising together with more than 90 other CEOs of large multinational organizations who had signed an open letter to the world’s leaders in the lead-up to COP26, the United Nations Climate Change Conference held in Glasgow in 2021.

The letter committed leaders to accelerating the race to Net Zero emissions, and to doing more together to create a better world for people today and for generations to come. This pledge is just an example of how businesses across the world are increasingly focusing on environmental, social and governance (ESG) issues.”

The Talent Sustainability Framework developed by ManpowerGroup Talent Solutions is designed to help businesses respond to the challenges facing their workforce and equips Human Resources leaders with the insights and solutions they need so that they can develop a strategic plan for the sustainable management of their talent.

The Talent Sustainability Quotient (TSQ) provides a way to benchmark their maturity for key talent practices in order to prioritize investment and effort in areas that will yield the highest value.  The TSQ enables a holistic approach so that Human Resources leaders can implement solutions that not only address the challenge on the surface but also get to the core of the problem and identify the interventions needed to create a sustainable talent ecosystem.

To make the workforce sustainable, a company needs a complete picture of its talent and talent needs. To achieve this, the Talent Sustainability Framework tracks three domains, each with six dimensions that are critical enablers of building a sustainable, talent-centric organization. The domains are: –

1.    Acquiring & Hiring Talent to Accelerate Time to Productivity:  With 69% of employers globally unable to access the talent they need, organizations need to ensure their brand and sourcing practices provide frictionless candidate experiences that enable them to stand out and engage employees from the first touch to their last day.

2.    Engaging & Evolving Talent to Create a Higher-skilled Workforce at an Optimum Cost: The World Economic Forum estimates that one billion people will need to be upskilled by 2025. Organizations need to ensure that the investments they make in upskilling are focused on the right people who are engaged and want to stay. If they do, businesses can encourage good people to stay longer. Through active career development, organizations can help employees to be more effective and achieve more throughout their time with the company. Three in four workers (74%) who plan to stay for longer than two years have undergone career coaching.

3.    Improve Culture, Retention & Belonging by Transforming Leaders: Leaders set the culture for an organization. ManpowerGroup’s own ‘What Workers Want’ research shows that people want to be proud of who they work for. Nearly nine out of ten (86%) of millennials would consider taking a pay cut to work at a company whose mission and values align with their own.

In conclusion, ManpowerGroup Talent Solutions, in the course of the ManpowerGroup journey to Net Zero, is committed to helping clients become more sustainable, help them create sustainable talent ecosystems where environmental, social and governance (ESG) issues are aligned, and sustainable approach is applied to their most valued resource:  people.

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/more/pr-news/40020316

Foreign Minister Attends Transforming Education Summit On Mental Health Promotion In New York

THURSDAY, SEPTEMBER 22, 2022

THE NATION

On Tuesday (September 20), Don Pramudwinai, Deputy Prime Minister And Minister Of Foreign Affairs Participated In The Transforming Education Summit (TES) Side Event On “Mental Health Promotion And Prevention In Schools And Learning Environments: An Urgent Call To Action For World Leaders And Donors”.

The event was co-hosted by UNICEF, WHO, UNESCO, Queen of Spain and Thailand, at UNICEF House, New York.

The event provided a platform for sharing information and evidence around the impact of school closure due to the COVID-19 pandemic on children and adolescents’ mental health and the cost-benefit of school-based mental health interventions; and for securing public commitments from governments and donors to take action and invest in promoting and protecting learners’ and educators’ mental health and psychosocial well-being in the education sector.

Don shared thoughts on how best to prioritize mental health and well-being of children and young people in schools. He highlighted three key messages:

(1) Schools could help to promote good emotional health and mental well-being and help detect early behavioural changes and signs of mental distress, while highlighting Thailand’s School Health HERO initiative.

(2) Schools can help deter mental health problems, through increasing students’ resilience to daily demands and challenges, promoting self-confidence through goal-setting and mental health stability training, as well as cultivating positive thinking and developing the right mindset for changes.

(3) Schools must provide a creative and conducive learning environment for all, especially to motivate students to make up for their learning and socialization deficit during COVID-19.

Don also reaffirmed Thailand’s commitment to transform education to be a “booster dose of inspiration” for all children in the context of COVID-19 and beyond, as well as continue to invest in education to ensure that children grow and thrive with joy and positivity.

THE NATION

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/more/pr-news/40020306

Stories Of Thai Veterans Of Korean War To Be Revisited In Webtoon

THURSDAY, SEPTEMBER 22, 2022

THE NATION

The Korean Cultural Center In Thailand And Kakao Webtoon Unveil The Webtoon About Thai War Veterans Of Korean War From September 24.

The Korean Cultural Center in Thailand (Director: Mr Cho, Jae Il, ‘The center’) and Kakao Webtoon (Kakao), the representative webtoon platform from Korea, unveil the series, titled “One Day, My Favorite K-Pop Idol Group Leader Disappeared!” on September 24. The webtoon has been produced by the center and Kakao for the last 18 months to commemorate the sacrifices of Thai veterans who participated in the Korean War, to protect Korean’s freedom and peace. The Center and the author, Kim, Suea met with Thai veterans in person and interviewed them about their experiences, after that Thai cartoonist Phoenix illustrated it.

As its title indicates, the historical fantasy begins with the sudden disappearance of the leading member ‘K’ of a chart-topping K-pop boy band named Little Tiger. While his entire existence begins to mysteriously fade from the public’s memory, the protagonist Pim, a plastic surgery doctor and the only devoted fan who remembers him, ends up time traveling into the past ― to the outbreak of the Korean War. Pim’s journey is expected to be filled with encounters with young Thai soldiers and watching their activities with sacrifices.
 

The band’s name, Little Tiger, comes from the moniker given by the then-commander of the 8th United States Army to recognize the Thai battalion’s valor.

The series will be released from EP1 to EP6 on September 24, and then will be published serially every Sunday, by 3 weeks on to 1 week off. The readers can enjoy free trial part of this series by the Center’s SNS and website. 

The center also hosts ‘K-webtoon exhibition’ with Kakao from October 10, to promote this series and famous Korean webtoon in Kakao, at the Korean Cultural Center in Thailand. There will be ‘meetings with authors’ event as well.

“Although there is K-pop fever among young Thai people here, they are not fully aware of the sacrifices made by Thai War veterans and the rice support from Thai government.” KCC Thailand Director Cho Jae-il said in a statement. “This realization is what prompted us to launch this webcomic series to make them to remember Thai war veterans. I also hope that this webcomic series promote friendly relations between two countries, and it will be the successful Korean-Thai soft power cooperation.”

Creators’ profiles 

Author : Kim Suea
– From 2011, he has created projects and written stories of various categories including novel, radio drama and TV documentary.

Illustrator: Phoenix
– A freelance illustrator who debuted as webcomic illustrator from this work
– Bachelor of Fine and Applied Arts (Visual Communication Design), Burapha University

Author interview event will be October 10 at the center.

THE NATION

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/more/pr-news/40020299

TAT Joined Hands With TikTok Launching A Unique Campaign “New Style Trip”

WEDNESDAY, SEPTEMBER 21, 2022

The Campaign Aims To Encourage Thai Tourists To Present New Tourist Attractions Or Individual-Styled Trips Through TikTok And Get A Chance To Win Accommodation Packages Over Thailand Worth More Than 300,000 Baht.

Nithee Seeprae; the Deputy Governor for Digital Research and Development of Tourism Authority of Thailand (TAT), Chanida Khlaiphan; the Head of Public Policy-Thailand of TikTok, and Khuean – Pataradanai Setsuwan; a famous influencer, have participated in a live-streaming press conference broadcasted through YouTube Channel: Amazing Thailand. 

Nithee said that the outbreak of Covid-19 in the past 2-3 years is the main factor accelerating a change in innovation and technology, especially in digital technology that has played an important role in the tourism industry.

TAT has foreseen the importance of utilizing digital technology to drive the tourism industry, in order to meet the demand of the new generation’s lifestyle and encourage efficient domestic tourism.

For that reason, TAT has joined hands with TikTok, a popular social media platform, and signed a Memorandum of Cooperation to digitize Songkran traditions and festivals; creatively supporting Thai cultures with online technology.

TAT has cooperated with TikTok to launch a campaign named “New Style Trip” in order to create a tourism trend through a microblogging platform (pictures or short videos).

Tourists can use TikTok as a medium to present videos of tourist attractions or create videos showing their unique-styled trips. Participants will get a chance to win accommodation packages worth more than 300,000 baht.

Not only will the campaign promote tourist attractions to be more well-known, but it will also stimulate and drive the economy in the tourism industry.

Chanida said that apart from being a platform providing entertainment to billion of people over the world, TikTok’s creative power has also created many positive impacts on society through communities of people who share the same interests.

Travelling is one of the growing comminutes on TikTok with more than 1.6 billion views in the hashtag #เที่ยว and more than 575 million views in the hashtag #เที่ยวไทย.

Other travelling-related hashtags have also seen a growth spurt such as solo travelling, travelling with a partner, travelling with friends, idle trips, or tourist attraction-related hashtags.

The cooperation with TAT for the hashtag #เที่ยวแบบใหม่สไตล์คุณ (New Style Trip) has achieved grand success with more than 28.5 million views in only two weeks after the campaign was launched.

Not only does the extremely-satisfying growth rate of this hashtag help spread the users’ awareness, but it also helps inspire various new ideas to create content for retelling a new aspect of each trip.

Plus, it also strengthens the travelling community on TikTok. We genuinely wish that this cooperation with TAT will be a part to help stimulate the tourism industry and encourage domestic tourism among Thai people, all the while sharing a new aspect of each tourist attraction by creating fun content on TikTok. The campaign #ท่องเที่ยวไทยสไตล์ใหม่ (New Style Trip) by TAT will lead to more fun challenges in other campaigns in the future.

Moreover, the campaign also invites Khuean, a popular influencer on TikTok to join in the campaign “New Style Trip” and encourage all tourists to create fun video content presenting any tourist attraction or tourism activity in your style under the concept of “New Style Trip”.

Anyone can participate in the campaign by posting a video on your TikTok with the hashtag #เที่ยวแบบใหม่สไตล์คุณ to get a chance to win 32 accommodation packages worth more than 300,000 baht.

Join in the fun from today to 25 September 2022 only. The winner announcement will be on 29 September 2022. The committee will award videos that brilliantly present a creative idea while following the rules. The judgement of the board is final. 

TikTok

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/more/pr-news/40020289

Ministry Of Tourism Drives Thai Tourism To Stimulate New Phase Economy

WEDNESDAY, SEPTEMBER 21, 2022

While Informa Markets Organized Food & Hospitality Thailand 2022, Expected To Circulate Revenue Of Over 100 Million Baht

Tourism has continually been recovering and a new phase economy’s propelling scheme was launched by the Ministry of Tourism and Sports in collaboration with the Thai Hotels Association (THA), Thai Restaurant Association (TRA), Thailand Chefs Association (TCA), and Private Sector to make preparation to take up the greater number of tourists as well as build sustainable tourism.

Informa Markets announces to hold Food & Hospitality 2022 between September 21 – 24, 2022 to jointly support entrepreneurs to get themselves ready, this event gathers a large number of the world’s leading companies to exhibit food products and services with wider industry coverage including restaurant, café, bar, coffee shop and service business and is expected to circulate revenue inside the event no less than 100 million baht.

Phiphat Ratchakitprakarn, Minister of Tourism and Sports said about Thailand’s tourism circumstance that the tourism business has undergone a hard time for over 2 years from the Covid-19 pandemic but the Thai tourism industry should be able to recover anytime soon because Thailand has strength in various aspects that attract tourists worldwide and we could see the positive sign from the increasing number of foreign tourists when Covid-19 pandemic circumstance started to unravel.  

Besides, the great number of interested exhibitors and people who join Food & Hospitality Thailand 2022, which is the event in relation to the group of tourism, hotel, restaurant, and service industries could definitely prove that tourism and service businesses have already recovered and its future should be brighter than before.

However, even though tourists tend to travel to Thailand in greater numbers, the country must be aware that tourism behaviour may be different from earlier considering the world’s tourism trends. Therefore, the Thai tourism industry is required to make some adjustments in accordance with the new demands of tourists of all groups and ages.   

In addition to the Tourism trends of the world’s mainstream that tourism and service sectors to keep an eye on including Personalized Tourism, Medical Tourism, Hygienic Condition Conscious Tourism, as well as Technology Integration with the process or business model in greater number.

Ministry of Tourism and Sports is well aware that product exhibition in relation to tourism such as Food & Hospitality Thailand 2022 is so important for the business sector and very pleased to support this event, which shall give opportunities to entrepreneurs and participants to keep up with the new trends, discover new tools to drive their businesses to success, and have the same goal to build a sustainable tourism industry.

Manu Leopairote, Chairman, Informa Markets – Thailand; the organizer said that Food & Hospitality Thailand 2022 has been further extended from Food & Hotel Thailand which had been continually organized for over 27 years, therefore, organizing this event once again after the Covid-19 pandemic is considered so important.

Food & Hospitality Thailand 2022 this year shall cover every group of tourism and service industries including hotels, restaurants, coffee shops, spas, retailing businesses, banquet businesses, hospitals, etc., while some novelties shall be initiated including the new event venue at Queen Sirikit National Convention Center (QSNCC) with 10,000 SQM of exhibition space, 2 new zones added in the event as Coffee & Bakery Thailand and Restaurant & Bar Thailand, as well as various activities added including seminars, workshops, and contests that shall help to develop the capabilities of entrepreneurs, personnel and interested people.

In addition to the product exhibition, there are over 300 exhibitors including Thai and international manufacturing, importing, and distributing companies and 5 international pavilions including Italy, Japan, South Korea, Singapore and Poland showcasing a variety of goods, products, premium materials, appliances, tools, solutions, innovation, and technology for tourism, hotel, restaurant, and service businesses. It is expected to circulate no less than 100 million baht of revenue throughout the four-day event.

Rather than being considered a great event arrangement with a variety of activities, the event organizer had discussed and asked for collaboration from exhibitors to promote Food & Hospitality Thailand 2022 as an environmental-friendly event with absolute sustainability and worthwhile resource-consuming. This approach includes shortening the height of exhibition booths, using recycled materials, designing booth compositions for further use, using biodegradable devices and containers, selecting food and materials used in contests and product exhibitions to cook food by the Thai Chefs Association (TCA) and distributing to the needed charitable organizations, de-composing the incurred wastes inside the event with the correct way, etc. All these collaborations are aimed to create a model for future event arrangements in Thailand.   

Food & Hospitality Thailand 2022 shall be held between September 21 – 24, 2022 at Queen Sirikit National Convention Center (QSNCC), Hall 1 – 2, G Floor. 

Public Relations Unit for the Food & Hospitality Thailand 2022 event

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/more/pr-news/40020284

SPRC, IEAT And Partners Bunch Up More Than 1,000 Volunteers To Clean Up Mae Ramphueng Beach, Rayong

WEDNESDAY, SEPTEMBER 21, 2022

THE NATION

Star Petroleum Refining Public Company Limited Or SPRC, In Alliance With Industrial Estate Authority Of Thailand (IEAT) And Rayong Entrepreneurs In Map Ta Phut And Ban Chang Industrial Estate Area, Arranged A Beach Cleaning Event In Rayong Or International Coastal Cleanup 2022 (ICC 2022) Under The Campaign “Sea The Change.”

SPRC and its alliance groups had gathered more than 1,000 volunteers attending the cleaning event at Mae Ramphueng Beach, Rayong Province, in addition, almost 3,000 kilograms of trash were collected. Thailand has been being fully aware of the importance of the conservation and protection of its coastal area. Therefore, the event was held by aiming to restore the natural beauty of the beach and raise the awareness of the environmental problem happened to the coastline eco-system, as well as the awareness of general duty on public cleanliness.

The event and its opening ceremony, which was held in Rayong Province at Mae Ramphueng Beach, was honored by Mr Kitti Kieatmontri—the Deputy Chief Executive of Rayong Provincial Administrative Organization presiding over along with Mr Puchong Saritdeechaikul—the director of Marine and Coastal Resources Office 1; Pol.Col. Thanakorn Nimmano—Director of Administration Department Acting Superintendent of Phe Provincial Police Station; Captain Anuphong Chanphruek—the Deputy Director of Rayong-Thai Maritime Enforcement Command Center; Mr Sere Reunla—Rayong Provincial Fisheries Officer; Mr Chanu Dejthananon—the Chief of Khao Laem Ya–Mu Ko Samet National Park; Pol.Col. Supakrit Thonglim—Scientist of Rayong Forensic Science Division; Mr Pairat Arunvessaset—the Mayor of Ban Phe Sub-district; Mr Chakan Khacharint—the Deputy Chief Executive of Taphong Subdistrict Administrative Organization; Mr Bancha Hadsom—Vice President of Taphong Side Hotel and Vice President of bottom bay’s Hotel and Restaurant; Mr Adisorn Pattanaphakdee—the President of Mae Ramphueng Beach Entrepreneur Club. Together with Mr Robert Dobrik, the Chief Executive Officer of Star Petroleum Refining Public Company Limited, there were several volunteers attending— the management team and staff from SPRC, teachers, educational personnel, and students from schools in the area.

Mr Robert Dobrik, revealed that “Previously, the coastal protection campaign was created worldwide. Several countries have carried out some social services on the same day. Later, the International Coastal Cleaning Day was set on the third Saturday of September every year. SPRC, therefore, has joined with alliance organizations continuously organizing the event, the 20th anniversary this year. The event aims to create the awareness of the coastal eco-system and environment problem to every section, for examples the Industrial Entrepreneurs, Related Organizations, locals, and the youths, as well as to raise the engagement to public on coastal cleanliness especially in Rayong, one of the most beautiful coastal areas. The event was held this year under the campaign of “Sea the Change” where all volunteers gathered and collected trash along Mae Ramphueng Beach for more than 10 kilometers. Moreover, there were some competitions of trash collecting to win the scholarships rewards for 6 schools in Ban Phe Subdistrict Municipality, and Ta Phong Subdistrict Administrative Organization. Besides, all waste and trash were sorted and recorded quantitively for the further analysis of the cause of beach-waste problem and a campaign on prevention in the future.”

As a result, 1,000 of volunteers had collected almost 3 tons of trash which announced its success and the unity of Rayong people for unignoring any environment problems especially to their coastal eco-systems. Therefore, the beautiful image of the coastal area of Thailand being well-protected and conserved due to its people’s fully awareness has been being portrayed worldwide.

THE NATION

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/more/pr-news/40020281

Things To Do In A 5 Star Beachfront Hotel

WEDNESDAY, SEPTEMBER 21, 2022

THE NATION

Thavorn Palm Beach Resort Is A 5 Star Beachfront Hotel On Karon Beach. The Resort Boasts Three Public Swimming Pools, Giant Water Slides, Beautiful Botanical Gardens, Six Excellent Dining Options, Amazing Accommodations, And Much More. At This Beachfront Hotel You’ll Never Lack For Having Experiences Or Activities, As The Hotel Offers All You Need To Have A Relaxing And Enjoyable Time Right On Their Grounds.

Giant Water Slides

Right on the resort’s grounds are four water slides up to 14 meters tall. These slides include four different layouts: curved, wide, spiral, and roller coaster spiral and all the slides are equally fast, fun, and exciting. Whether you’re vacationing with your kids or want to try them out yourself, these slides are sure to be an enjoyable ride. 

Animal Petting Zoo

This animal petting zoo was only recently created at the resort, and is a dedicated space for guests and their kids to meet and greet an assortment of adorable animals. Young children can feed and pet the friendly and docile animals. This Animal Petting Zoo is the perfect activity for kids.  

Botanical Gardens

At Thavorn Palm Beach Resort there are 12 acres of land dedicated to greenery and gardening. Not only are there a wide variety of plants, flowers, trees and greenery to discover, there are also some friendly animals including rabbits, roosters, and tortoises. Let the resort’s nature create an atmosphere of tranquility and peacefulness around you. 
 

Pizza Making Classes

If you’ve ever fancied yourself a chef, this is the perfect opportunity to put your skills to the test. At Ciao PIzza and Grill, you can make various types of Neapolitan pizzas which originally come from the Italian city of Naples. With this activity, you can learn how to bake a pizza to perfection to impress your family and friends back home. 

Chaba Swim-Up Pool Bar

After a tiring day of enjoying the water slides or seeing the various animals who call Thavorn Palm Beach Resort home, this pool bar is the perfect place to rest up and relax. At the Chaba Swim-Up Pool Bar you can order a refreshing soft drink, beer or signature cocktails while sitting on the many submerged stools. Enjoy your drink while half submerged in the waters of the pool cool off after a long hot day. 

Overall there are a variety of activities that can be enjoyed at Thavorn Palm Beach Resort and each of these activities can be highly fulfilling and enjoyable. Whether you want to enjoy a wet and wild ride with the water slides, meet some friendly animals with the petting zoo, enjoy the sense of nature and tranquility in the botanical gardens, bake a killer pizza at Ciao Pizza and Grill, or enjoy a nice cold drink at Chaba Swim-Up Pool Bar, this resort has a myriad of activities for you to enjoy.
 

Visit https://www.thavornpalmbeach.com/ for more details.

THE NATION

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/more/pr-news/40020267

Hitachi Reaches A 22 Million Production Milestone Of Refrigerators In Thailand

TUESDAY, SEPTEMBER 20, 2022

As The 22 Millionth Refrigerator Rolled Off The Production Line At Arcelik Hitachi Home Appliances’ Thailand Factory, The Company Marks Another Production Milestone While Fulfilling The International Standard In Terms Of Energy Management, And Recognized With ISO 50001:2018 Certificate

The manufacturer, distributor, and aftersales services provider of Hitachi branded home appliances globally, Arcelik Hitachi Home Appliances announced that the company achieved a 22 million production milestone of refrigerators in Thailand and received ISO 50001:2018 certification for the energy performance of its management systems.

“Thailand has been one of the major manufacturing bases for Hitachi refrigerators for over 40 years, a centre for domestic sales and exporting to than 65 countries around the world. In 2022, another proud milestone has been achieved, as the 22 millionth refrigerator rolled off the production line at Kabinburi factory in Prachinburi Province.” said Zafer Ustuner, Arcelik Hitachi Home Appliances CEO.

He added: “Backed by Arcelik’s global manufacturing power and Hitachi’s quality heritage, we have a Research and Development (R&D) team, who exchange views and design perspectives as well as enhance innovative dynamics and creativity, with the aim of developing an excellent product that truly understands every customer’s lifestyle.” 

In 2022, it is expected that refrigerators in the premium segment, both the Side by Side and Multi door versions, have continuous high growth potential, as consumers around the world have confidence and trust in the quality of the Hitachi brand.

Efficient energy management guaranteed with ISO 50001 certification

Arcelik Hitachi has always placed great importance on social and environmental responsibilities based on the Arcelik approaches to sustainability. The Thailand factory has actively implemented plans for the purposes of energy efficiency, solar energy usage, as well as the use of energy-saving technologies, water management, CO2 and greenhouse gas reductions. Additionally, it reports energy consumption data transparently.

Recently, Arcelik Hitachi was recognized with a certificate from the International Organization for Standardization, ISO 50001:2018, in August.

This is a guarantee that the factory in Thailand has fulfilled the international standard in terms of energy management, covering the designing and manufacturing of refrigerators as well as other products such as washing machines, small motor spare parts, water pumps, rice cookers, water heaters, and vacuum cleaners.

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/more/pr-news/40020256

Thailand’s Actress Joins Usaid, Wildaid, And DNP To End Demand For Ivory

TUESDAY, SEPTEMBER 20, 2022

The United States Agency For International Development (Usaid), WildAid, And Thailand’s Department Of National Parks, Wildlife And Plant Conservation (DNP) Launches The ‘Only Elephants Wear Ivory Best’ Campaign To Reduce The Use And Purchase Of Jewellery And Accessories Made From Ivory.

The campaign enlists Cindy Sirinya Bishop, Thai actress and model, and Master Tossaporn Sritula, Thai Astrology and Feng Shui Expert as campaign ambassadors to deliver the message that ivory belongs to elephants, dissuading consumers from future ivory purchases. The campaign also features two 32-second videos starring the ambassadors.
 
The campaign, called ‘Only elephants wear ivory best’,  builds upon USAID’s Wildlife Asia’s first ‘Beautiful without ivory campaign’ in 2020 that reached and engaged those who desire to buy or use ivory jewellery and accessories because of its perceived beauty.

“I have always said no to wearing fur or modelling jewellery made from ivory and exotic animal parts. I believe such products are most beautiful and have the most value on the animal itself. I hope that with this campaign, I can pass on the same message to the viewers and in my own small way, help reduce the demand for elephant ivory,” said Cindy Sirinya Bishop.
 
According to a Usaid  2020  survey,  the ‘Beautiful without ivory’ campaign helped decrease Thai consumers’ intention to purchase ivory products by 50 per cent and the social acceptability of buying and using ivory products by  50 per cent compared to a similar Usaid survey in 2018.  The perception that  ‘ivory is beautiful’ decreased from 67% in 2018 to nearly 48% in 2020.

“We found it very encouraging that the Beautiful without Ivory campaign was remarkably successful in changing attitudes in target groups in just a short time. We hope that ‘Only Elephants Wear Ivory Best’ will continue this trend. The U.S. Government remains committed to our productive partnership with Thailand’s Department of National Parks, Wildlife and Plant Conservation —to end the illegal wildlife trade and protect our environmental and human health by reducing the demand for illegal wildlife products,” said Suphasuk Pradubsuk, Program Development Specialist, Regional Environment Office, Usaid Regional Development Mission for Asia.

A new element to this campaign is its aim to counter a secondary factor that drives the desire for ivory products – the belief that these products bring luck leading to a good life and happiness.  “Things that can help enhance your luck must come from a good starting point. How can amulets made from ivory obtained unnaturally from the elephants make our life better? It is only by doing good and showing compassion towards fellow humans and animals that we can attract good in our lives. Ivory belongs to elephants and brings the most happiness to the elephants themselves,” said Master Tossaporn Sritula.

“Since 2018, DNP has worked closely with Usaid and WildAid to help reduce the demand for illegal elephant ivory products. Reducing demand for illegal wildlife products is one of the other strategies to halt illegal trade that aligns with the guidance of the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES). We truly believe that by putting an effort into law enforcement together with positive demand reduction campaigns like “Only Elephants Wear Ivory Best”, we can create new value in society to halt the use of wildlife products, which will contribute significantly to the prevention of illegal trade in ivory” said Rutchada Suriyakul Na Ayutya, Director General of the DNP.

The campaign’s launch featured a virtual fireside chat among the campaign ambassadors, Usaid, and the DNP, where they engaged in a lively conversation about the situation of wildlife trade today and how the world needs to evolve so that use of wildlife products becomes totally unacceptable. The virtual launch is available for viewing on WildAid Thailand’s and the DNP’s Facebook page. 
 
“Cindy and Master Tossaporn so eloquently expressed the message that ivory belongs only to elephants and they wear it best. WildAid has been running campaigns to reduce the demand for elephant ivory in Thailand since 2016 and with help from such influential voices, government agencies, and media partners, we hope to establish a new societal norm around ivory and protecting elephants. Together, we can end the demand for ivory,” said John Baker, Chief Program Officer, WildAid.  
 
Usaid, WildAid, and the DNP will continue to deliver the campaign’s communication materials through social media channels and out-of-home media placement to maximize the campaign’s reach with the goal to change consumers’ perception and behaviour around elephant ivory. 

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/more/pr-news/40020252

Dr Royol Chitradon Awarded Prestigious “Ratanarajasuda Information Technology Award Foundation 2021”

TUESDAY, SEPTEMBER 20, 2022

THE NATION

The Highest Accolade For IT Professionals Consists Of Two Million Baht In Cash, A Gold Pin, And A Plaque With A Certificate Of An Honor.

Her Royal Highness Princess Maha Chakri Sirindhorn, in her capacity as Advisory Chairperson of the Ratanarajasuda Information Technology Award Foundation, presented the second “Ratanarajasuda Information Technology Award 2021” to Dr Royol Chittradon, who has made significant contributions in the field of information technology to society and the nation as a whole, and whose works are evident and concrete in applying advanced information technology to better manage community water resources. His accomplishments have helped transform the people’s way of life and improve their quality of life in a sustainable manner.

As one of the specialists in water resource management in Thailand, Dr Royol Chitradon began a research project titled “Management of Water Resources to Solve Flooding Problems in Community Areas.” He designed the Weather 901 system to monitor changes in weather conditions, water situations, rainfalls, and wind direction across the globe in order to send real-time climate information and formulate a plan to assist people in a timely manner. The system has developed into the “National Water and Climate Data Warehouse,” which is the nation’s new water resource management system based on advanced information technology, integrating water resource management-related databases, knowledge, research, and data science in order to provide actionable answers to water issues across the country.  This system is accessible to anyone on www.thaiwater.net and the ThaiWater mobile application, which will not only be used by agencies and organizations, but also by the general public, who can track the water and weather condition independently, anywhere, at any time, for free.

Dr Royol has carried out other significant information technology development initiatives, including a compact mobile telemeter system, a data grid, and a geographical information infrastructure, among others. He pursues royally initiated projects in the area of community water resource management in accordance with the principles of the Sufficiency Economy Philosophy, simultaneously resolving flooding and drought issues and developing areas in irrigated zones to ensure reliable supply of water, while also creating modest structure to oversee water management in non-irrigated areas. These efforts have helped to combine a number of methods considered appropriate to local conditions in order to systematically develop water, agriculture, and energy, all of which contribute to the promotion of strategic community water resource management. To achieve sustainable development, it is necessary for local communities and their networks to work together to strike a healthy economic and social balance.

By understanding the interplay between communities and nature, Dr Royol ‘s concept of systematic problem solving, along with the development and use of information technology to aid in supporting community water management operations and changing the lives of the people in the community, has allowed them to achieve their goal of having sufficient water for both consumption and agricultural use. Since farmers can plant crops at any time of the year and local economies can benefit from an abundance of natural resources, these communities will be more resilient to climate change and natural disasters like floods and droughts. They are also better able to find long-term solutions to issues like poverty. Currently, Dr Royol serves as the Board Chairman of the Hydro-Informatics Institute (HII), in addition to serving on various other boards and committees for charitable and nonprofit organizations dedicated to improving local communities.

Dr Thaweesak Koanantakool, Chairman of the Ratanarajasuda Information Technology Award Foundation said, “Her Royal Highness Princess Maha Chakri Sirindhorn has graciously bestowed the name Ratanarajasuda Information Technology Award Foundation and granted permission for the royal acronym “SorThor” to be inscribed on the logo of the foundation. Having the “Ratanarajasuda Information Technology Award” named after Her Royal Highness is an additional source of great pride.

“Never before has any organization in Thailand staged what is widely regarded as the most coveted distinction in information technology among Thai people. After its inception in 2020 with Professor Dr Pairat Thatchayapong as the inaugural honoree, Dr Royol is the award’s second recipient. This award was established by the Foundation in recognition of the critical role that IT professionals play in our society and economy, with the hope that the recipients will serve as inspirations for the next generation of IT innovators and leaders. Thailand’s competitiveness and standard of living will both benefit from these achievements. The award recognizes Thai personnel, whether from the public or commercial sector, who have succeeded in creating, developing, and embracing the use of information technology. It also plays a vital part in the creation of works, inventions, or innovations and creates the groundwork for information technology, leading to change and having a substantial impact on the economy, society, environment, public health, education, and other areas. These awardees have made significant contributions to society and the nation as a whole, with their efforts yielding concrete benefits for its most vulnerable, young, elderly members.

“Each year, the Ratanarajasuda Information Award Foundation will solicit nominations from public and private organizations, foundations, associations, and educational institutions for the award. The award will be judged by a panel of seven specialists, led by Professor Emeritus Dr. Kasem Watanachai, and eleven members of the Foundation’s committee, over whom I presided. The committee determined that Dr. Royol Chitradon will receive the “Ratanarajasuda Information Technology Award” for the year 2021 after a rigorous evaluation procedure. His commitment to the advancement of information technology has greatly benefited society and the nation as a whole. It is apparent that his work has produced tangible, multifaceted outcomes in the use of advanced information technology to community water management. It also contributes to changing lives and enhancing people’s quality of life, enabling less privileged members of the community to earn a living through agricultural work and boosting Thailand’s competitiveness. This development will have favorable effects on the economy, society, and environment. Therefore, he is regarded as an information technology professional who is a true model of sustainable development and is a person who is very well suited to receive the Ratanarajasuda Information Technology Award.”

For more information about the award, please visit Ratanarajasuda Information Technology Foundation Award Foundation’s website at www.rita.or.th. 
 

THE NATION