#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008454

Reaffirming commitment to incorporate sustainability into business management

Gulf Energy Development plc (GULF) is among 146 companies listed in the Stock Exchange of Thailand’s (SET) ‘Thailand Sustainability Investment (THSI) 2021’ in the ‘Resources’ category for the third consecutive year. This reflects GULF’s excellence in business practices for sustainable growth by adhering to environmental, social and governance (ESG) aspects, alongside relevant stakeholders.

The COVID-19 situation has driven many companies listed on the SET to adapt their business operations to maintain business continuity and operational efficiency while still taking care of employees’ health and safety, stakeholders, community and society. Listed companies in the 2021 THSI list clearly show that their crisis management covers how to cope with the pandemic such as using digital transformation to optimize operations in this new normal era as well as revising operational guidelines to cope with changing consumer behavior.

GULF will continue to strive for business excellence including economic, social and environmental aspects to empower the company, employees and people in society to thrive together and be able to deal with emerging risks and challenges of the future.

For more information about sustainable stocks, please visit www.setsustainability.com

Published : November 05, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008453

Running from 8-14 November 2021 at EmQuartier, the “Marriott Thailand Travel Show” will allow local residents to book attractive stays at hotels across the Kingdom, with special offers for KTC and Krungsri cardholders

Marriott International, one of Thailand’s largest hotel groups, will play a key role in the revival of the Kingdom’s tourism industry this month as it hosts a major consumer travel fair in the heart of Bangkok.

The “Marriott Thailand Travel Show” will see 41 Marriott hotels and resorts, covering 14 distinct brands, come together at EmQuartier from 8-14 November 2021, to showcase their world-class accommodation, services and guest experiences. The aim is to stimulate domestic travel demand and give local residents the opportunity to stay in style in desirable destinations all across Thailand.

During the week-long travel fair at the popular Bangkok lifestyle mall, Thai nationals and local expats will be able to learn all about Marriott’s properties and discover a series of attractive packages and promotions for their next vacation.

And that’s not all; under a partnership with Krungsri Credit Card, the major Thai credit card provider, visitors to the Marriott Thailand Travel Show will be treated to an array of additional privileges. Cardholders who spend a minimum of THB 1,000 per day on their Krungsri Credit Card will be able to earn 15% cashback through point redemption, and those who spend THB 25,000 or more in one month will receive between THB 250 and THB 2,000 in cashback!  

In addition, KTC cardholders will be rewarded with a free THB 100 Starbucks card or a THB 100 Shopee Discount Code (max. THB 1,000 per person per day) for every THB 5,000 of accumulated spending at the event! Finally, KTC’s top spender (THB 80,000 or more) will each receive a 28-inch trolley bag, while the second and third highest spenders will win a 20-inch trolley bag!

Marriott Partners With KTC and KRUNGSRI Credit Card To Host Highly Rewarding Consumer Travel Fair In Bangkok

Marriott International has an important role to play in stimulating the recovery of Thailand’s tourism industry. Thai nationals and expats can enjoy staycations in desirable destinations nationwide, including urban sojourns in Bangkok, island escapes in Phuket and Koh Samui, blissful beachfront breaks in Krabi or Khao Lak, weekend retreats in Hua Hin, Pattaya and Rayong, or captivating cultural experiences in Chiang Mai or Chiang Rai. With 14 distinct brands ranging from modern midscale hotels to ultra-luxury resorts, every guest can find their ultimate vacation.

The Marriott Thailand Travel Show will be hosted at the Quartier Gallery on the M Floor of EmQuartier from 8-14 November 2021. For more information, please visit https://hotel-deals.marriott.com/marriott-thailand-travel-show.

Published : November 05, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008451

Match Hospitality Appoints Patrick Group As Exclusive Sales Agent In Thailand For The FIFA World Cup Qatar 2022™ Official Hospitality Programme

MATCH Hospitality has today confirmed that leading sports travel agency, PATRICK GROUP, has been appointed as its Sales Agent in Thailand for the sale of the Official Hospitality Programme of the FIFA World Cup Qatar 2022™.

MATCH Hospitality is the global rights holder and the only company appointed by FIFA to exclusively promote and sell, either directly or via a network of sales agents, official commercial hospitality packages for the FIFA World Cup 2022™, including guaranteed match tickets. MATCH Hospitality has successfully operated the FIFA Commercial Hospitality Programmes for the previous three editions of the FIFA World Cup™ and FIFA Confederations Cup in South Africa, Brazil and Russia, and of the FIFA Women’s World Cup™ in Germany, Canada and, most recently, France.

FIFA World Cup Qatar 2022™ Official Hospitality Packages Set To Go On Sale In Thailand

JAIME BYROM, Executive Chairman of MATCH Hospitality, said: “Qatar promises to deliver an amazing tournament that will capitalise on its principal attributes; the close proximity of its eight venues which are all located in or within short driving distance of Doha, and a fascinating region with unique attractions, spectacular state-of-the-art stadiums, and traditional Arabic hospitality. MATCH Hospitality strongly believes in the unique potential of the FIFA World Cup Qatar 2022 Official Hospitality Programme and in our ability to deliver truly ground-breaking and unprecedented sales globally. Our Sales Agents will be key to our success, and I am delighted to announce our decision to continue our long-standing collaboration with PATRICK GROUP.

FIFA World Cup Qatar 2022™ Official Hospitality Packages Set To Go On Sale In Thailand

I have no doubt that PATRICK GROUP will help deliver the best possible results for the FIFA World Cup Qatar 2022 and open the door to a Thai market ready for the extraordinary experiences promised by what will be an exceptional FIFA World Cup.”

PRUTSANAI MAHAKKAPONG, CEO of PATRICK GROUP added: “PATRICK GROUP is honoured to act as the Exclusive Sales Agent for the FIFA World Cup Qatar 2022 Official Hospitality Programme in Thailand. Thanks to this agreement, our company will bring this territory a lot closer to the most coveted football competition in the world, offering Thai fans a unique opportunity to purchase ticket-inclusive hospitality packages for the FIFA World Cup Qatar 2022.”

FIFA World Cup Qatar 2022™ Official Hospitality Packages Set To Go On Sale In Thailand

PATRICK GROUP will also offer various services in conjunction with the hospitality packages, including flights, accommodation, transport and social programmes that each football fan desires.

MICHAEL KELLY, Chief Revenue Officer of MATCH Hospitality, said: “As part of our global tender process launched in February 2020, we have received proposals from most of the key territories from where we anticipate high demand for the Official Hospitality Programme for the FIFA World Cup Qatar 2022. We have been most encouraged by the remarkable global response, which has further cemented our belief that despite the unprecedented events of recent months, there remains unwavering enthusiasm and interest in the FIFA World Cup Qatar 2022 Official Hospitality Programme. Thailand represents an important territory within our overall strategic sales operations for the FIFA Hospitality Programme and, working in partnership with PATRICK GROUP, we are extremely optimistic about its sales potential.”

FIFA World Cup Qatar 2022™ Official Hospitality Packages Set To Go On Sale In Thailand

About the FIFA Hospitality Programme

The FIFA Hospitality Programme for the FIFA World Cup Qatar 2022™ will offer guests match ticket-inclusive packages which include a wide range of on-site services at facilities at the stadiums, including private suites and lounges, temporary structures, gourmet catering, premium beverages, preferential parking, entertainment and gifts, and also various off-site services as well as additional ancillary services, including accommodation and air transportation.

Details about the Official Hospitality Programme of the FIFA World Cup Qatar 2022™ are available on www.FIFA.com/hospitality. Global sales of the Official Hospitality Programme of the FIFA World Cup Qatar 2022™ are available now.

MATCH Hospitality, whose portfolio also includes other major high-profile sports events, is based in Zurich with offices in Doha, London, Manchester, Moscow, Dublin, Valencia, Johannesburg and Rio de Janeiro.

Published : November 05, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008402

Airbus, in collaboration with DLR, is responsible for characterising and analysing the impact of 100% SAF on ground and in-flight emissions. Safran focuses on compatibility studies related to the fuel system and engine adaptation for commercial and helicopter aircraft and their optimisation for various types of 100% SAF fuels.

Airbus, Dassault Aviation, ONERA, the French Ministry of Transports and Safran have launched the first in-flight study of a single-aisle aircraft running on unblended sustainable aviation fuel (SAF).

During the flight test over the Toulouse region on 28 October, one CFM LEAP-1A engine of an Airbus A319neo test aircraft operated on 100% SAF. Initial results from the ground and flight tests are expected in 2022.

The unblended SAF is provided by Total Energies. It is made from Hydroprocessed Esters and Fatty Acids (HEFA), which primarily consists of used cooking oil, as well as other waste fats. HEFA is made of paraffinic hydrocarbons and is free of aromatics and sulfur. Approximately 57 tonnes of SAF will be used for the entire test campaign. It is produced in Normandy close to Le Havre, France. The 100% SAF will also be utilised for compatibility and engine operability studies on the Safran Helicopters Arrano engine used on the Airbus Helicopters H160, which are expected to start in 2022.

First A319neo flight with 100% sustainable aviation fuel

Airbus, in collaboration with DLR, is responsible for characterising and analysing the impact of 100% SAF on ground and in-flight emissions. Safran focuses on compatibility studies related to the fuel system and engine adaptation for commercial and helicopter aircraft and their optimisation for various types of 100% SAF fuels. Safran will perform LEAP engine ground tests with 100% SAF at its Villaroche facilities later this year to complete analysis. ONERA is supporting Airbus and Safran in analysing the compatibility of the fuel with aircraft systems and will be in charge of preparing, analysing and interpreting test results for the impact of 100% SAF on emissions and contrail formation. Dassault Aviation is contributing to the material and equipment compatibility studies and verifying 100% SAF biocontamination susceptibility.

The study – known as VOLCAN (VOL avec Carburants Alternatifs Nouveaux) – contributes to global decarbonisation efforts currently underway across the entire aeronautical industry, and is benefiting from a financing of the France Relance recovery plan, the part thereof dedicated to the decarbonisation of aviation, which is implemented by DGAC under the supervision of Jean-Baptiste Djebbari, French Minister of Transports. The study’s ultimate goal is to promote the large-scale deployment and use of SAF, and certification of 100% SAF for use in single-aisle commercial aircraft and the new generation of business jets.

Published : November 04, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008401

SCB Groups technology holding company SCB 10X continues investing in tech companies and startups worldwide, demonstrating its commitment towards innovation and exponential growth.

SCB Group’s technology holding company SCB 10X continues investing in tech companies and startups worldwide, demonstrating its commitment towards innovation and exponential growth. Recently the Company announced its participation in the series B fundraising round of MyCloudFulfillment, a leading Thai one-stop e-commerce fulfillment solution startup. The series B round is led by JWD, a regional logistics and supply chain group. The move reaffirms SCB 10X’s commitment to laying a solid technology ecosystem foundation for Thailand, promoting high potential Thai startups to compete and grow its foothold regionally.

“According to SCB 10X Chief Venture and Investment Officer, Mukaya (Tai) Panich, “SCB 10X is excited to announce our participation in the series B fundraise of MyCloudFulfillment, led by JWD. We are proud to be an investor in MyCloudFulfillment since series A, and continue our support in series B. COVID-19 has accelerated the adoption towards digital lifestyle by consumers and digital transformation by corporates. In the past 2 years, we have seen the rapid rise of social commerce and e-commerce in Southeast Asia, as more people go online. Startups that enable social commerce and e-commerce like fulfillment and logistics firms will continue to greatly benefit. MyCloudFulfillment, a seamless one-stop fulfillment provider, offering inventory storage, order packaging, and last mile delivery to e-commerce, social commerce and omnichannel businesses, is a key critical enabler of today’s social commerce and e-commerce trends. As a payment partner of MyCloudFulfilment, we are looking forward to continue to work closely together.”

SCB 10X announces new investment in leading e-commerce fulfillment solution startup “MyCloudFulfillment”MyCloudFulfillment CEO and Co-founder Nithi Satchatippavarn added, “As a one-stop supply chain management solution for e-commerce, MyCloudFulfillment best suits omni-channel stores. We connect multiple sales channels such as marketplaces, CMS websites, live commerce, and others. In addition to API connectivity, our system also includes features to help automate sales, such as bundled arrangements, promotion management, and other features. Our services can also be tailored to the needs and characteristics of each store. Apart from that, our warehouse is flexible to accommodate highly volatile orders. However, the Company’s goal doesn’t stop at warehousing services. Our ultimate goal is to serve as an important enabler for online businesses. From the beginning, we’ve always believed that in everything we do we want to enable online businesses manage their stores efficiently so that they can achieve sustainable growth. Today we are enabling our customers with warehouse management. However, what we are keen to do next is to enable to reduce their costs for dormant stocks and increase sales opportunities. We will be able to do so by turning merchant databases into data analytics. One of the tasks that our development team plans to implement next year is to embrace machine learning to create inventory intelligence, starting from collecting in-depth consumer data and stock movement behavior for each store. This analytics process will transform that data into strategic information useful for decision making, allowing sellers to adjust stocks based on demand, identify unprofitable and profitable products, and implement suitable sales models for particular products.”

MyCloudFulfillment reported its highest growth so far during the first half of this year, with 300,000 orders received per month, more than triple the growth reported over the same period last year. Through collaboration with the JWD Group its warehouses have expanded from two original locations at Lat Krabang and Rangsit with a total area of ​​over 10,000 square meters to a new third warehouse in Minburi with a total area of over 6,500 square meters. The new warehouse will have the capacity to accommodate up to 30,000 orders per day. MyCloudfulfillment is proud to have received many awards from various institutions, such as the National Innovation Award 2021 in the category of Outstanding Innovative Organization given to medium-sized private enterprises, the Bai Po Business Awards by Sasin, and we were also one of two homegrown startups selected as this year’s Forbes Asia 100 To Watch.

“Apart from financial support in this fundraising round, we are hoping to bring SCB’s financial products to increase convenience for our customers, such as the PayZave system to boost liquidity for both buyers and sellers or connecting QR payment to live streaming commerce, the live sale of goods, or connecting stock management with SCB affiliates such as Robinhood. MyCloudFulfillment’s logistics partners like JWD will boost its capability to increase customer numbers, build more warehouses and expand services spanning many industries. We are very confident that support from SCB 10X and JWD will promote MyCloudFulifllment’s stable growth and expansion in the ASEAN region,” added Nithi Satchatippavarn.

Published : November 04, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008400

A Woody Drink Co Ltd, an affiliate of the Carabao Group, has donated 30 boxes of Woody C+ Lock Collagen Mixed Berries Vitamin C Drink to those affected by the coronavirus pandemic.

AWoody Drink Co Ltd, an affiliate of the Carabao Group, has donated 30 boxes of Woody C+ Lock Collagen Mixed Berries Vitamin C Drink to those affected by the coronavirus pandemic. The health beverage has been presented to the Nine Entertain Birthday Charity, an event organised by the Nine Entertain Programme on Channel 9 MCOT HD in order to mark the programme’s 19th anniversary.

Woody C+ Lock forms part of 1,000 relief packages which will be passed on to various communities across the country. Mr.Sathien Setthasit, Chief Executive Officer of Carabao Group, said the donation of Woody C+ Lock drink is a token of assistance and care for Covid-19 patients. Peechaya “Min” Wattanamontree, presenter of Woody C+ Lock Collagen Mixed Berries, has also expressed her goodwill to those affected by coronavirus during the presentation of the beverage to the programme.

Woody C+ Lock is a beverage brand owned by A Woody Drink Co Ltd under the Carabao Group umbrella. Launched in March 2020 with famed talk show host Vuthithorn “Woody” Milintachinda being the brand ambassador, Woody C+ Lock comes in three flavours: Lemon, Orange and also Collagen Mixed Berry that made its debut in April 2021. Woody C+ Lock has quickly moved into second place in the Healthy Shot drink market segment that is valued at more than 6.5 billion baht. 

Carabao Group donates Woody C+ Lock drink to Covid-19 patients through Nine Entertain Birthday Charity event

The success of Woody C+ Lock lies on its offering of the highest vitamin C content on the market. Thanks to its green glass bottle with a special cap, a result of extensive research and development at the Carabao Group, the value of the vitamin C content is tightly preserved. The bottle and the double-locking cap effectively prevent the degradation of vitamin C from sunlight and outside air to deliver freshness and good health benefits to consumers.

Carabao Group donates Woody C+ Lock drink to Covid-19 patients through Nine Entertain Birthday Charity event

Published : November 04, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008398

Saha Pathana Inter-holding Public Company Limited signed a memorandum of understanding (MOU) with B.Grimm Joint Venture Holding Company Limited.

BANGKOK, November 2021: Saha Pathana Inter-holding Public Company Limited signed a memorandum of understanding (MOU) with B.Grimm Joint Venture Holding Company Limited to collaborate on real estate and industrial projects, aiming to apply value engineering from the design stage to optimize investment, as well as provide energy efficient and healthy living solutions for the residents. 

Saha Group led by Mr. Boonsithi Chokwatana, Chairman of Saha Group, and Mr. Vichai Kulsomphob, President of Saha Pathana Inter-holding Public Company Limited, signed an MOU with B.Grimm led by Dr. Harald Link, Chairman of B.Grimm, Ms. Caroline Link, President of B.Grimm Joint Venture Holding Company Limited, and Mr. Fabrice Goetschmann, President of B.Grimm Industrial Businesses. This strategic partnership will explore new business opportunities centered around industrial and real estate development, capitalizing on each party’s customer base to create synergy while sustainably supporting the local community and environment.

Dr. Harald Link, Chairman of B.Grimm, revealed that he was honoured to have taken part in the MOU signing ceremony between B.Grimm and Saha Group, viewed as an important step towards strengthening a partnership. With this milestone agreement, B.Grimm aims to work closely with Saha Group in bringing value engineering to help in project development.

Saha Group and B.Grimm join forces on real estate development, industrial projects, and social engagement activities

This includes customizing and optimizing infrastructure from the design stage, including facades, lighting, air conditioning infrastructure, low-voltage and medium-voltage electrical products among other solutions. The objectives are to provide savings on upfront costs in the design phase, and on long-term running costs through energy-efficient solutions, whilst maintaining optimal performance.

“I am delighted that today we are taking the partnership between Saha Group and B.Grimm to a new level,” remarked Dr. Link following the MOU ceremony. “We have a long-lasting relationship since my grandfather’s generation and we have continually endeavoured to support important social engagement activities in Thailand to improve education, equestrianism, culture, religion, community livelihoods, and the environment.

“Recently, we also joined forces with Saha Group to donate food and necessities to vulnerable groups suffering from the COVID-19 pandemic in the Khlong Toei community. Hence, this MOU embodies a firm commitment between B.Grimm and Saha Group to support the development of local communities, and will also reinforce our solutions to promote an energy-efficient and environmentally-friendly approach to real estate and industrial development, ultimately creating a comfortable, secure, and hygienic indoor environment for our stakeholders.”

Mr. Vichai Kulsomphob, President of Saha Pathana Inter-holding Public Company Limited, expressed Saha Group’s pleasure in collaborating with B.Grimm. Both companies’ wide array of products and services enables them to explore countless opportunities in offering the best solutions to entrepreneurs and consumers alike. 

Saha Group and B.Grimm join forces on real estate development, industrial projects, and social engagement activities

“Saha Group’s businesses cover the entire process from upstream to downstream, encompassing businesses such as industrial park and real estate development, food and beverage, services, and retail. B.Grimm’s wide range of solutions can strengthen our portfolio, while the diversity of our businesses can support B.Grimm’s industrial expertise such as cooling and security industries. For instance, high-quality anti-moisture and anti-mildew textiles will reinforce B.Grimm’s air-conditioning business, while elevating B.Grimm’s security business by developing a cybersecurity focus.

Saha Group and B.Grimm join forces on real estate development, industrial projects, and social engagement activities

“For our first collaborative project, B.Grimm and Saha Group have begun designing energy-efficient and healthy living solutions for KingฺBridge Tower, the tallest smart-office building in Thailand located on Rama 3 Road by the Chao Phraya River. It is also the first project under Saha Capital Tower Company Limited which combines technological innovation with green spaces to provide convenience, safety, and a healthy environment for all building users.”

For more information, visit

https://www.spi.co.th/

Published : November 04, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008397

UVBGPs acquisition of the entire stakes of E-COGEN means the immediate gaining of the ownership of the three co-generation assets with a combined installed capacity of 360 megawatts (MW) operated by E-COGENs subsidiaries. UVBGPs acquisition of E-COGEN is expected to be completed by 2021.

, a partnership between B.Grimm Power PCL and Univentures PCL, is acquiring Eastern Power Group PCL’s subsidiary Eastern Cogeneration Co Ltd (E-COGEN).

UVBGP’s acquisition of the entire stakes of E-COGEN means the immediate gaining of the ownership of the three co-generation assets with a combined installed capacity of 360 megawatts (MW) operated by E-COGEN’s subsidiaries. UVBGP’s acquisition of E-COGEN is expected to be completed by 2021.

Dr. Harald Link, Chairman and President of B.Grimm Power PCL (BGRIM), said the E-COGEN acquisition underscores a good business partnership, a cornerstone of BGRIM’s growth strategy that dates back more than 25 years. It is in line with BGRIM’s business expansion and comprehensive infrastructure service offerings.

Kampol Punsonee, President of Univentures, noted that the E-COGEN acquisition supports the company’s strategy of restructuring and balancing the investment, diversifying the risks from relying solely on real estate business, and earning revenues and profit from other venture streams.

BGRIM – Univentures JV in E-COGEN buyout Acquisition incorporates 3 co-gen facilities with 360-MW capacity

UVBGP is owned 45% by BGRIM, Thailand’s leading industrial power producers and 55% by the real estate concern Univentures.

UVBGP is a collaboration of BGRIM and Univentures to jointly invest in the energy business that supports real estate development and other ventures. Those ventures cover various forms of energy projects such as combined cycle cogeneration power plants, rooftop solar power systems, floating solar power schemes, biomass power, hybrid power, energy solution services and smart grid projects. UVBGP targets to increase its generation portfolio to 500 MW by 2025.

E-COGEN has two subsidiaries namely SSUT Co Ltd and PPTC Co Ltd.

SSUT runs two combined cycle cogeneration power plants with a total capacity of 240 MW of electricity and 60 tonnes per hour of steam. The plants at Bang Pu Industrial Estate, Samut Prakan Province, have been in operation since December 2016.

PPTC has since March 2016 been operating a combined cycle cogeneration power plant, capable of producing 120 MW of electricity and 30 tonnes per hour of steam, in Lat Krabang Industrial Estate on Bangkok’s outskirts.

The electrical output from the three units has been supplied 90 MW to Electricity Generating Authority of Thailand (EGAT) under a 25- year agreement, while the remaining electricity and steam production is piped to industries in the industrial parks.

Meanwhile, Dr Link said BGRIM will leverage on its experience and expertise to improve the efficiency of these three co-generation plants continuously in the future.

Currently, BGRIM has 50 power plants in commercial operation with a total installed capacity of 2,894 MW. The company aims to ramp up its total installed capacity to 7,200 MW of secured PPA by 2025 and further to 10,000 MW by 2030 with an annual revenue of more than 100 billion baht being targeted.   

BGRIM is working to be a leading global energy company and setting an important long-term goal to become a net-zero carbon emissions organisation by 2050. That goal is in line with BGRIM’s vision of “Empowering the World Compassionately” based on the principles of generosity in business to create value for society and growing alongside Thailand.

Published : November 04, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008351

To deliver the tastes of imported fruits from Japan, providing sweet potatoes to survey respondents.

The Japan External Trade Organization (JETRO) Bangkok Office is organizing the campaign “Japan Fruits Festival ~Seasonal Gift from Japan~” in collaboration with the stores that are certified with the “Japanese Food Supporter Stores”* as well as fruit importers and exporters. This event aims at promoting imported fruits from Japan among the consumers in Thailand, encouraging them to experience first-hand the extraordinary taste of the fruits – this time with a highlight on three seasonal fruits: apple, sweet potato, and strawberry.

This campaign is lasting from 29 October 2021 to 31 January 2022, and is packed with retail stores, online stores, and leading media agencies working together to promote the taste of those Japanese fruits in various ways. The campaign will also include a special promotional sample. Customers who buy the imported fruits or those visiting the campaign website will be rewarded with a prize of one kilo of sweet potato from Japan, worth 350 baht each, with a total of 20,000 prizes, just by completing a survey at the store or via mobile device.

JETRO introduces the campaign “Japan Fruits Festival ~Seasonal Gift from Japan~”https://cityfreshfruit.com/

Mr. Atsushi Taketani, President of JETRO Bangkok, explained about the idea behind the campaign and their expectation that “First of all, I would like to thank all the involved parties from both Thailand and Japan for making this campaign happen. Thailand is the 7th largest market by country as an export destination for Japanese food. In 2020, the value of Japanese food exports to Thailand was at 40,100 million yen (approximately 11,460 million baht). Before the spread of Covid-19, Thai people could fly to Japan to experience first-hand the original taste of Japanese food, vegetables, and sweets – which has resulted in the ever-growing popularity of Japanese food among Thai consumers. Even today, during the spread of Covid-19, the exports of Japanese food to Thailand still saw an increase from last year. This campaign focuses on communicating with the Thai consumers, aiming to encourage them to experience Japanese fruits of premium quality that offer their signature tastes and freshness, with hopes to turn them into real fans of Japanese fruits in the future. We also do hope that this project will work to further strengthen the connection and friendship between Thailand and Japan.”

Mr. Toshihiro Kudo, Chief Executive Officer of Tsugaru Mirai Agricultural Cooperative, one of the major farmers’ groups of apples in Japan, commented that “I would love to see Thai people trying fresh apples from Aomori, which have been grown with great care from the farmers.” Also, Vice President of Supermarket & Food at The Mall Group, Mr. Supawut Chaiprasitkul, added that “We are really glad to be a part of this campaign that aims to promote Japanese fruits of premium quality as it aligns with our core value that we have adhered to – that is to deliver the best products to our customers. I hope this project becomes a great success.”

The campaign “Japan Fruits Festival ~Seasonal Gift from Japan~” has been initiated by the joint effort of Wismettac Foods Inc. and Nihon Agri Inc., two major fruit importers and exporters in Japan, in collaboration with the retail stores that are certified with the “Japanese Food Supporter Stores” logo, which account for a total of seven brands and 138 branches, on top of the 15 online stores, all working together to encourage Thai people to have a taste of the appealing Japanese fruits this season.

The PR strategy of this campaign is implemented through three channels.

• The first channel includes leading media agencies as well as influencers on various platforms. Different keywords are sent out to convey the untold, yet fascinating, stories about Japanese fruits to the consumers to increase the fanbase. The main page of the campaign website will see the content from Wongnai, a leading restaurant review website and application in Thailand with more than 10 million active users per month. Besides, the stories about the Japanese farmers who grow their produce with great care and attention to every detail will be unveiled on online magazines such as The Cloud. Five food influencers will also reveal their secrets about how to bring out the best taste of such Japanese fruits using their creative recipes.

• The second channel includes retail and online stores where the communication is made using the staff and/or in-store advertising. The list of participating stores is available on Wongnai’s website.

• The third channel includes the “Forward the Japanese Fruits” survey. Those who complete the survey at the store or via mobile device will receive a special gift from the campaign, which is a kilo of sweet potato from Japan, valued at 350 baht. A total of 20,000 prizes will be given away during the campaign, and anyone who may be convinced that Japanese fruits look good but have never triedcan easily give it a try now. This activity will last until 31 January, so don’t forget it!

In addition, JETRO Bangkok is also running the business matchmaking event called “JETRO Online Business Matching & Exhibition of Japanese Food Products 2021” three times within this budget year. The first event has recently come to an end with estimated approximately 1,100 million yen in trade (approximately 333 million baht). The second event will last from 18 October to 12 November 2021, with expected number of participants greater than the first one. Both the marketing campaign and the matchmaking event are carried out with an objective to help expand business opportunities for those who export foods from Japan to Thailand.

Find more information about the campaign at http://www.wongnai.com/news/japan-fruits-festival.

｜No. of campaign participant stores expected (In alphabetical order)

[Physical stores]

[Online stores]

Published : November 03, 2021

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/pr-news/business/40008311

Start Your Day in Style for Only 1 Baht with Marriott Bonvoy

Marriott Bonvoy’s Breakfast Club has returned to Thailand! When two diners enjoy a blissful breakfast together at any of Marriott’s participating hotel restaurants throught out November and December 2021, the second diner will pay just THB 1.

Hotel guests and local residents can discover a series of enticing à la carte, buffet or set breakfasts at 14 properties across the country. Every restaurant will also showcase its own signature dishes, specially created by their expert chefs. From delicious pancakes and waffles to eggs cooked to-order and aromatic curries, Marriott makes every morning more memorable.

Are you seeking an energizing start to your day in Thailand’s capital city? Six Bangkok hotels – Sukhumvit Park, Bangkok – Marriott Executive Apartments, Mayfair, Bangkok – Marriott Executive Apartments, Bangkok Marriott Hotel The Surawongse, Renaissance Bangkok Ratchaprasong Hotel, The Athenee Hotel, a Luxury Collection Hotel, Bangkok, and Royal Orchid Sheraton Hotel & Towers – are offering Breakfast Club deals on their bountiful buffet breakfasts! Alternatively, unlimited à la carte dining is available at Viu, overlooking the Royal Bangkok Sports Club at The St. Regis Bangkok. Siam Tea Room, the elegant Thai eatery at Bangkok Marriott Marquis Queen’s Park has crafted a sublime Breakfast Set, while Seasonal Tastes at The Westin Grande Sukhumvit, Bangkok is offering its Breakfast Bites with a tempting THB 1 deal for the second diner.

The Breakfast Club Returns to Thailand!

Guests in Southern Thailand can take advantage of a Breakfast Club deal at Phuket Marriott Resort & Spa, Merlin Beach, where a breath-taking buffet breakfast can be savored overlooking the lagoon pool, or up the coast at JW Marriott Khao Lak Resort & Spa and Le Méridien Khao Lak Resort & Spa, which promise bottomless à la carte breakfasts with uninterrupted views of the Andaman Sea.

At Le Méridien Chiang Mai meanwhile, Latest Recipe is inviting diners to enjoy an unlimited à la carte option, including locally-inspired dishes from Northern Thailand, and finally, down on the glittering Gulf coast, Sheraton Hua Hin Resort & Spa is serving the ultimate tropical breakfast at The Deck, surrounded by shimmering pools and lush foliage.

Delicious Thai, pan-Asian and international dishes are freshly prepared every morning by Marriott’s culinary teams all across Thailand, accompanied with premium coffee and tea, natural juices, baskets of warm bread and much more. With 14 participating hotels across the Kingdom, in-house guests and local residents alike can experience a new taste sensation every day with the Breakfast Club!

For full information about the Breakfast Club and to start your day for only THB 1, please CLICK HERE.

The Breakfast Club Returns to Thailand!

The full list of participating hotels and restaurants is as follows:

1.      Le Méridien Khao Lak Resort & Spa – Beach Grill

2.      Phuket Marriott Resort & Spa, Merlin Beach – Merchant Kitchen

3.      Sukhumvit Park, Bangkok – Marriott Executive Apartments – Bistro M

4.      JW Marriott Khao Lak Resort & Spa – Olive

5.      Mayfair, Bangkok – Marriott Executive Apartments – Bistro M

6.      The St. Regis Bangkok – Viu

7.      Le Méridien Chiang Mai – Latest Recipe

8.      Bangkok Marriott Hotel The Surawongse – Praya Kitchen

9.      Renaissance Bangkok Ratchaprasong Hotel – Flavors

10.    Bangkok Marriott Marquis Queen’s Park – Siam Tea Room

11.    The Westin Grande Sukhumvit, Bangkok – Seasonal Tastes

12.    The Athenee Hotel, a Luxury Collection Hotel, Bangkok – Rain Tree Café

13.    Royal Orchid Sheraton Hotel & Towers – Feast

14.    Sheraton Hua Hin Resort & Spa – The Deck

Published : November 02, 2021