Nok Air Puts Brakes On Korat-Chiang Mai Route After Losses
FRIDAY, SEPTEMBER 16, 2022
Nok Air Is Mulling Whether To Terminate Its Nakhon Ratchasima (Korat)-Chiang Mai Service Less Than Two Months After It Launched The New Route On August 2.
The budget carrier would become the 10th airline to abandon the route, which has so far proved uneconomical to fly.
Flights between the northeastern and northern cities have previously been offered by nine Thailand-based carriers in the hope of expanding to China. Thai Airways International, Air Andaman, Air Asia, Air Phoenix, Happy Air, Thai Regional Airline, Kan Air, and New Gen Airways all discontinued the route after they lost money.
After a four-year absence, Nok Air launched the latest service between Nakhon Ratchasima and Chiang Mai last month, using 86-seater Bombardier Q400 NextGen turboprop planes.
However, the service has suffered losses after failing to attract enough passengers. Some flights between the cities have carried only nine passengers.
Nok Air said it would suspend the route in October for routine plane maintenance.
On Friday, Nakhon Ratchasima governor Wichian Chantaranothai called a videoconference with Nok Air CEO Wutthiphum Jurangkool and representatives of relevant agencies and the travel sector.
Korat authorities offered incentives for the airline to continue the service but no solution was reached at the meeting.
Tetra Pak Highlights New Milestones And Shares Thailand’s Case Study In Latest Sustainability Report
FRIDAY, SEPTEMBER 16, 2022
THE NATION
Bangkok, Thailand (September 15, 2022) — Tetra Pak, A World-Leading Processing And Packaging Solutions Company, Hosted A Media Roundtable Dedicated To The Publication Of Its Annual Sustainability Report.
The participants from Tetra Pak (Thailand) Limited, Environmental Research Institute, and Saleng Association discussed Thailand’s sustainability agenda, the required actions to help realise resilient and sustainable food systems, as well as Tetra Pak’s achievements and progress in the last year.
Sustainability is at the heart of Tetra Pak’s business — the company’s focus has always been to increase food availability and food safety, reduce food waste, and improve resource and logistics efficiency across the value chain. Tetra Pak’s 23rd Sustainability Report highlights the company’s milestones and ongoing initiatives – to protect food, people, and the planet. These include:
● Reduced operational GHG emissions by 36% , with 80% of energy coming from renewable sources, doubling the solar energy capacity to 5.55MW. ● Sold 17.6 billion plant-based packages and 10.8 billion plant-based caps in the past year, enabling the saving of 96 kilo tonnes of CO2, compared to fossil-based plastic. ● Invested €40 million to support the collection and recycling of 50 billion cartons, contributing to a circular economy. ● 61 million children in 41 countries received milk or other nutritious beverages in Tetra Pak packages through school feeding programmes. ● Successfully completed a commercial validation of a polymer-based barrier to replace the aluminium layer in aseptic cartons. Testing has started on a new fibre-based barrier – a first within food carton packages distributed under ambient conditions. ● Becoming the first carton packaging player in the food and beverage industry to launch a cap using attributed recycled polymers , in partnership with Elvir, a subsidiary of world leading milk processor Savencia Fromage & Dairy. ● Partnered with several innovative companies to transform potential food waste into sources of nutritious food, as well as developing alternative protein-based food applications. Along with the potential for a lower carbon footprint, alternative proteins offer scope for significantly reduced land and water use, compared with traditional sources. ● Committed to halve food waste, water consumption and carbon footprint of its best practice processing lines by 2030.
Tetra Pak aims to safeguard natural resources across the value chain, while contributing to the world’s growing population access to safe and nutritious food. By sharing best practices, setting ambitious targets, and reviewing progress continually, the company’s ambition is to develop responsible sourcing practices and strategic partnerships to conserve and restore biodiversity and contribute to global water resilience in its own operations and supply chain. Through these various initiatives, Tetra Pak addresses the sustainability topics that matter most to its business and stakeholders, while supporting the United Nations Sustainable Development Goals (SDGs) particularly no. 6, 7, 9, 12, 13, 15, and 17.
Among the projects highlighted in the global report is Tetra Pak Thailand’s collaboration with the industry leader in Liquid Dairy Products, Dairy Plus where they initiated a three-phase plan to reduce water consumption in their factory operations. Their wastewater treatment plant has almost reached maximum capacity and was unable to take on the additional load from the expansion of production capacity.
Together with Dairy Plus, Tetra Pak’s team developed a prioritised set of actions to reduce water consumption in all factory operations and began to deploy them in phases. The results from the first phase, which ended in September 2021, indicated water savings of 400 tonnes per day, equivalent to saving one Olympic size swimming pool per week. The overall utilisation of the wastewater treatment facility was reduced from 75% to 60%, thereby leaving room for the expansion project.
“By working closely with our customers, we have a great story in Thailand to be featured in our global sustainability report. We are thankful for their trust in this partnership to work with us on this project that not only benefits future operations but also sustainability transformation”, said Khun Patinya Silsupadol, Head of Sustainability, Tetra Pak (Thailand) Limited. “This case shows how every step we take together with our partners can contribute to the reduction of environmental impact across the value chain, supporting the transition to a circular economy.”
“Sustainable resource management is a very important part of the national agenda which includes circular economy and Bio-Circular-Green (BCG) Economy,” said Dr. Sujitra Vassanadumrongdee, Senior Researcher, Environmental Research Institute. “Tetra Pak makes a significant contribution to further driving the Extended Producer Responsibility in the country, helping create collaborations and synergies between the public and private sectors to propel forward an EPR-based model for Thailand.”
“Commitment to Sustainable Development Goals can only be achieved by joint efforts,” said Khun Chaiyuth Polsen, President of Saleng association. “Collaborating with Tetra Pak, I see its approach extends beyond the company’s own responsibility — with its innovative solutions Tetra Pak helps its partners meet their sustainability targets too.”
OSMEP Eyes 1 Million Registrants On ‘SME ONE ID’ Platform By Year-End
FRIDAY, SEPTEMBER 16, 2022
THE NATION
To Promote Seamless Business Operations And Contribute To Thailand’s Economic Recovery, The Office Of Small And Medium Enterprises Promotion (OSMEP) Is Aiming To Attract Entrepreneurs And Banks To Join Its “SME ONE ID” Platform In A Bid To Secure At Least 1 Million Registrants By Year-End.
SME ONE ID helps micro, small and medium enterprise (MSME) operators to access government services using a single identification on one unified system. Developed under a collaboration between OSMEP and the Digital Government Development Agency (DGA), the platform has been designed to reduce overlapping procedures and streamline registration and documentation processes.
Weeraphong Malai, OSMEP Director, says that since the project was launched on June 21, the office has signed memoranda of understanding with 16 public and private agencies who agreed to support MSME operators to join the platform. These partners include CP All, Siam Makro, True Corporation, Index Creative Village, The Mall Group, Export-Import Bank of Thailand, Bank of China (Thai), Tellscore Ltd, TikTok, Thailand Environment Institute and Bank of Ayudhya.
“OSMEP is working with partners such as the Industry, Commerce, Labour, Higher Education and Public Health ministries in integrating their database and e-services into the SME ONE ID system, which will help attract even more entrepreneurs and financial institutes to join the platform,” said Weeraphong. “We hope that by yearend there will be at least 1 million verified registrants on the SME ONE ID platform.”
Weeraphong added that registrants will be able for apply for various government e-services from different agencies without having to register for a new account and waiting for the agency to verify their identity.
Business operators can also expect specialised services from OSMEP across three spheres, namely business development (including cost reduction), marketing channel expansion, and connecting with capital sources.
“Thanks to seamless database integration and security technology powered by the Digital Government Development Agency, SME ONE ID offers a fast, secure and reliable way for entrepreneurs to contact and receive services from government agencies,” he said. “It also allows business operators to access vital information in different industries from agencies such as the Department of Provincial Administration, Department of Business Development, and other community enterprises.”
By using the SME ONE ID platform, business operators can do away with filling different forms issued by each agency and instead scan a QR Code to access e-services immediately. OSMEP is also piloting the “SME Fast Lane” system at Bangkok offices of the Thailand Food and Drug Administration (FDA) to offer express services to registrants under SME ONE ID. Weeraphong expects that all branches of FDA throughout the country will have SME Fast Lanes by next year.
“Other benefits of SME ONE ID include privileges offered by partners, such as The Mall and CP Group, who will extend buyers’ credit terms from 30 to 45 days if they register on SME ONE ID,” he added.
DGA director Suphoj Thianwut added that the project is part of the government effort to employ digital technology to improve the services and facilitate business operations of MSME operators, whom the government realises are the backbone of Thailand’s economy. “Furthermore, as the user base continues to grow, SME ONE ID will eventually become a platform that compiles and manages Big Data of Thai MSMEs for policy planners and future investors,” he said.
To register for SME ONE ID, go to Bizportal.go.th or use the SME Connext mobile application. After the verification is complete you will receive an ID that can access government e-services via the website https://oneid.sme.go.th
Bizportal is a portal website developed by DGA that links services of government agencies with a focus on certification and permit approval in digital format for both entrepreneurs and the general public. Currently, 91 types of permits across 25 industries can be applied for and approved on Bizportal.
Thai Printing, Packaging Industry Needs To Transform To Survive, Say Experts
FRIDAY, SEPTEMBER 16, 2022
Nongluck Ajanapanya
Thailand Needs More Innovative Technology And The Ability To Think Outside The Box To Maintain Its Position As Southeast Asia’s Printing And Packaging Hub.
Trade fair organiser Messe Düsseldorf Asia’s managing director, Gernot Ringling, said the printing and packaging industry has been relatively untouched by the Covid-19 pandemic and economic slowdown. One reason for this is the explosion in e-commerce, especially during the lockdown, he said.
He was speaking at a press conference held on Thursday to announce the “Pack Print International 2022” and “Corrutec Asia 2022” events that will be held at Bitec Bangkok on October 19 to 22.
The event is being organised in collaboration with the Thai Printing Association, Thai Packaging Association, Thai Corrugated Packaging Association and the Federation of Thai Industries.
Ringling said the recovery in purchasing power, production capacity, marketing and advertising is beneficial for the printing and packaging industry.
A recent study by worldwide packaging authority Smithers Pira found that the Asia-Pacific will account for the largest share of the packaging and printing market by 2024. The region now accounts for more than 40 per cent of global consumption.
However, to sustain the growth of this industry, Thailand should embrace more innovative technology along with adopting sustainable and eco-friendly concepts.
Kriengkrai Thiennukul, chairman of the Federation of Thai Industries, said the printing and packaging industry supports most of the manufacturing sector.
The print media industry is already transitioning to the digital world, so when industries go green to meet consumer demands, printing and packaging should follow suit, Kriengkrai said.
He added that this push to save the environment has encouraged the Thai printing and packaging sector to find processes that use less energy and materials. This also helps save money and time and cuts waste.
Kriengkrai also called on related sectors to invest in the new S-curve industries like biotechnology, bio-degradable materials and bio-plastic, which will be useful in creating green packaging and labelling.
“Our printing and packaging industry should transform as soon as possible because disruption never waits,” he added.
Prasert Loryuenyong, president of the Thai Packaging Association, said the packaging industry had performed well in the last two quarters of this year due to the exponential growth in food and beverage businesses and e-commerce.
Thailand’s export of packaging materials came in at 19 billion baht in the second quarter, up 22.03 per cent from the same period last year.
“Though Thailand is one of Asean’s key exporters of printing and packaging materials, there is still room for growth by focusing on recycled and renewable packaging and environmentally friendly ink,” Prasert said.
The value of the global eco-friendly packaging industry has risen by more than 6.2 per cent to the estimated value of 9 trillion baht in 2021 alone.
Pongthira Pathanapiradej, president of the Thai Printing Association, said digital printing was fast becoming popular because it produces high-quality, sharp, long-lasting prints in large quantities. He said digital printing is becoming the norm because it is also very fast.
“Thai businesses should, therefore, learn and adapt to the latest trends related to printing, like 5G networks, artificial intelligence, sustainability and well-being,” Pongthira added.
Chusak Deetrakunwattanapoen, president of the Thai Corrugated Packaging Association, said corrugated packaging was still in high demand, particularly in delivery businesses and e-commerce.
“Making highly resistant corrugated packaging with recycled material like recycled pulp will sustain the industry’s growth,” Chusak said.
The upcoming dual event is expected to serve as a hub for distributors, buyers and domain experts to promote business opportunities, exchange know-how and boost Thai manufacturing capabilities to make it competitive regionally.
The organisers are confident that this year’s event will draw many visitors, particularly those looking for commercial printing solutions and packaging to support manufacturing and trade in this new era.
The event was last held in 2019 and received a good response from Thai and foreign visitors. The fair attracted close to 20,000 visitors from 62 countries.
First Edition Of Cosmoprof CBE ASEAN Opened In Bangkok
THU, SEPTEMBER 15, 2022
The First Edition Of Cosmoprof CBE ASEAN Is Opening Its Doors. Organised By BolognaFiere, Informa Markets And China Beauty Expo, The Exhibition Is Welcoming International Stakeholders From September 15-17, 2022 At The IMPACT Exhibition & Convention Center In Bangkok, Thailand.
More than 500 high-quality exhibitors and brands are ready to present their new proposals at Cosmoprof CBE ASEAN, taking advantage of an exhibition space of around 10,000 square meters.
More than 6,000 professional visitors are expected to attend the 3-day event, interacting with key players of the beauty industry to discover the main trends and novelties influencing the South-East Asia market.
Country Pavilions from Korea, Italy and France are attending, too.
Cosmoprof CBE ASEAN hosts international beauty companies from across the world, together with quality suppliers from the local market, providing the most comprehensive showcase of finished products and packaging solutions, including Perfumery, Cosmetics & Toiletries; Professional Beauty Salon & Spa; Hair & Nails; Herbal Products; Natural & Organic; Nutraceuticals & Dietary Supplements.
A ‘Beauty Made in Thailand’ section is showcasing local companies. Companies and operators can also find exhibitors from OEM/ODM, machinery & equipment, primary and secondary packaging, ingredients & laboratory, and define the most suitable partner for the launch of new projects.
“We are really enthusiastic about Cosmoprof CBE ASEAN, a brand-new event of the Cosmoprof international platform focusing on South-East Asia”, says Gianpiero Calzolari, President of BolognaFiere. “The show is the result of the solid collaboration of BolognaFiere Group with Informa Markets and China Beauty Expo to support the beauty industry in entering new markets and finding new business opportunities in the region. We are ready to welcome stakeholders from all over the world, and we wish a great edition of Cosmoprof CBE ASEAN to all our exhibitors and attendees”.
“Cosmoprof CBE ASEAN is a doorstep to the fast-growing South East Asia market, people from across the world fly over here to look for new products and business opportunities,” says David Bondi, Senior Vice President – Asia of Informa Markets. “The show opens up the potential for more cutting-edge products, services and trends to reach the region’s growing network of buyers, distributors, suppliers and retailers.”
“China Beauty Expo is delighted to be part of the launch of Cosmoprof CBE ASEAN. Thailand has already established itself as a beauty hub with high quality and innovation, offering huge opportunities for Chinese brands and supply chains. Cosmoprof CBE ASEAN will gradually provide Chinese stakeholders with the best opportunity to discover the Southeast Asia market.” declared Sang Ying, Deputy General Manager of Shanghai Baiwen Co Ltd.
The first edition of Cosmoprof CBE ASEAN is supported by Thailand Convention and Exhibition Bureau (TCEB), the Federation of Thai Industries (FTI) and Thai Cosmetic Manufacturers Association (TCMA).
Major ASEAN associations also support the show by sending buyer groups to visit the fair: ASEAN Cosmetics Association (ACA), Chamber of Cosmetics Industry of the Philippines (CCIP), The cosmetics, Toiletry and Fragrance Association of Singapore (CTFAS), The Malaysian Cosmetics & Toiletries Industry Group (MCTIG), Specialists in Wellness Association Singapore (SWAS), Vietnam Essential Oils & Aromatherapy Cosmetics Association (VOCA), and Laos Cosmetics Association.
The Organizers are really thankful for the strategic support these associations are offering to achieve a great event.
The exhibition is sponsored by Shane Co., Ltd and ITA – Italian Trade Agency.
World’s First Columbia Pictures Theme Park Opens In Thailand In October
THU, SEPTEMBER 15, 2022
Sony Pictures Entertainment And Amazon Falls Have Confirmed The October 12nd 2022, Opening -To The Public- Of The World’s First Fully-Branded Columbia Pictures Movie Theme Park, Columbia Pictures Aquaverse.
“We are delighted to be teaming up with Liakat Dhanji and Amazon Falls on launching Sony Pictures’ first theme and water park and are inspired by his vision of creating an immersive entertainment destination for Thailand “, said Jeffrey Godsick, Executive Vice President of Global Partnership, Brand Management and Head of Location Based Entertainment, Sony Pictures Entertainment.
Columbia Pictures’ Aquaverse is the next step in Sony Pictures’ larger global strategy to grow and expand location-based entertainment by utilizing its globally known film and TV brands. They are creating opportunities for all audiences around the world to immerse themselves deeper into our stories through water parks, touring exhibitions, and theme park attractions.
“Sony Pictures’ breadth of global content, technology and talent leadership will be invaluable in creating a fully immersive experience that will bring curiosity and wonder to a global audience. The launch of Columbia Pictures’ Aquaverse represents a first step in what we envision to be a broader collaboration that will pioneer the future of an integrated entertainment destination as part of the EEC’s smart city, ” said Liakat Dhanji, CEO and Chairman of Amazon Falls Co. Ltd., owners and operators of Columbia Pictures’ Aquaverse.
Alongside unique rides and attractions, They look forward to forging new partnerships with top accommodation, technology, retail and F&B partners as we curate an unmatched lifestyle experience that will resonate with all our visitors”.
“We are proud to welcome and commit to giving our full support to Sony Pictures Entertainment and Amazon Falls Company Ltd. in Columbia Pictures’ Aquaverse which is poised to set new standards for immersive entertainment in the EEC, Thailand. The project is going to play a key role in reshaping the growth dynamism in the EEC,” said Kanit Sangsubhan, Special Advisor on Strategic Development, Eastern Economic Corridor (EEC).
The theme park will be a key component in our EEC Smart City development plan, and EEC will provide full support, including 5G services and other infrastructure, digital technology, transit links, and partnership with clean energy and investment promotion package to ensure the success of the project and help create a long-term sustainable development in the EEC
The theme park is located 20 minutes South of Pattaya in the Bangsaray area home to 5-star beach resorts, seafood restaurants and tourist attractions.
Extensive and fresh design and theming with new rides and attractions will bring to life characters from some of the biggest and most beloved movies, including Ghostbusters, Jumanji, Bad Boys, Zombieland, The Emoji Movie, Surfs Up and Hotel Transylvania. New attractions will continue to open in the future.
With offerings for visitors of all ages, the park features themed and immersive zones with a range of both water and land-based attractions in addition to an exciting program of live shows, immersive entertainment, interactive props, unique sets, themed restaurants, as well as speciality merchandise and retail locations.
The Mega Wave Pool will host music events, movie screenings and live shows on the main stage featuring giant LED screens and concert-grade Dolby DTS surround sound.
Guests will be transported beyond the big screen and into the worlds of their favourite films, experiencing epic adventures alongside their favourite characters.
Monsters from Hotel Transylvania are ready to greet their human guests at the Hotel Transylvania Zone featuring the largest water play structure in Southeast Asia.
Ghostbusters Proton Stream offers guests an exhilarating journey in the world’s first water dome attraction. The opening of the Bad Boys Race Club marks the first non-water-based ride, of which there will be many more to come.
“Midea” Showcases Innovative HVAC Products And Electrical Appliances At Bangkok RHVAC 2022
BY LINE : THE NATION
THU, SEPTEMBER 15, 2022
“Midea”, The World’s Leading Home Appliances Brand, Joins Bangkok RHVAC 2022 With Its New Special HVAC (Heating, Ventilation, And Air Conditioning) Models From Three Categories That Are Developed Under Midea Group Concept.
It also launches household appliances namely refrigerators, water dispenser, and water heaters that embrace “Future Tech” concept at the event to answer to fulfill professional HVAC technician & new-age consumers’ lifestyles.
Mr Tony Liu, General Manager of MD Consumer Appliance (Thailand) Company Limited or Midea Thailand, reveals that his firm has received fabulous response from Bangkok Refrigeration, Heating, Ventilation and Air Conditioning 2022 or Bangkok RHVAC 2022. Held at the Bangkok International Trade and Exhibition Center (BITEC Bangna), the event runs from September 7 to 10, 2022. For the first time in three years, Midea Thailand has returned to a trade exhibition. This time, it takes up “Future Tech” concept in presenting its technologies for each product with aim to raise consumers’ awareness of Midea’s Future Technology.
During Bangkok RHVAC 2022, Midea Thailand showcases its high-tech products that answer well to modern lifestyles and are compatible with future technologies with aim to serve even greater convenience to consumers. The showcase focuses on two main categories: 1) VRF air conditioners that are recommended for high-rise buildings, airports, hospitals, schools, and other types of large buildings; and 2) Magnetic Centrifugal Chiller air conditioners that offer high cooling efficiency, a longer use life, and a lower cost of ownership.
Moreover, Midea Thailand launches many new products at the trade exhibition. Positioned as the firm’s upcoming flagships, these products promise to excite the market throughout 2023. Produced under Midea Building Technology concept, the just-launched air conditioners hail from three categories, for big systems like commercial VRF system & Chiller system, those two systems can applied to all the project size like business unit, airport and hospital, etc., and the product name of “AE Pro”, which representing Highlight products of residential air conditioners, outstanding strengths are Triple E (Easy clean, Easy Save, Easy Maintenance) to provide the best experience while using product on easy clean filer, worry free about the electricity bill while using aircon, and easy for installer to main products; and Xtreme Dura technology equipped on all Midea’s residential air conditioner, which delivers solid durability on all aspect of protection on product side from indoor unit to outdoor unit.
In addition, Midea Thailand for the first time introduce other types of home appliances to Thai market to diversify its portfolio. Among them are modern, stylish, and functional minibar fridges that boast Chest Freeze for highly-efficient food preservation and water heaters that innovatively integrate Bubble Wash (Bubble Washer).
“Via Bangkok RHVAC 2022, we have presented Midea full of technology, new way. Instead of showcasing just air conditioners, we also display other new products like refrigerators, water dispensers and water heaters that are practical for daily life. We have developed these products seriously throughout the past two years to show that Midea is not just a leading home appliances brand but also the manufacturer of various commercial products that can serve to both professional technicians’ and consumers’ various needs,” Mr Liu says.
Not only that Bangkok RHVAC 2022 serves as a forum for showcasing Midea Group’s superior technologies to the market, but it also allows consumers to learn about Midea products’ strengths and directly experience these gadgets. In all, Midea Thailand’s participation in this trade exhibition stimulates consumers’ product trials, enhances partners’ confidence, and encourages more distributors to work with Midea Thailand for business development and further development of HVAC industry.
This year, Thailand’s electrical-appliance industry has continued to face impacts from COVID-19 crisis. As consumers’ spending has slowed down, trade competition mainly focuses on pricing strategies. Midea Thailand, however, has chosen to highlight its variety of products, its impressive product efficiency, and reasonable prices for families and large industrial operators in this situation.
“We are committed to ensuring that our products deliver best value taking into account prices, efficiency, and comprehensive services in our bid to best respond to customers’ needs. We have found that consumers today truly look for best value during their shopping. In other words, if they find quality products with energy-saving technologies and ease-of-use at affordable prices, they have greater tendency to buy. Recognizing such consumer behaviors, Midea Group is determined to continue delivering quality products and best services to customers in pursuit of secure and continued growth in Thailand based on “Future Tech” concept. Presenting best quality and value is crucial to maintaining our leader position,” Mr Liu adds.
On product-development direction, Midea Thailand aims to remove the pain points of its target groups via two groups of products: 1) Products for commercial operators namely MBT innovation products like VRF system and Chiller system that fits to all commercial environment with strong after service support and energy saving innovation, aiming to provide the best products to Thailand market; and 2) Products for households that integrate new technologies for users’ enhanced experiences. These products are durable, reliable, stylish, and well ready to make consumers recognize that they offer great value.
Midea Group, which has long accorded importance to Thai market, has planned to expand its manufacturing base in Thailand further. Presently, it has operated 6 factories in Thailand representing Midea’s destination to growing in Thailand market. Being the biggest in not just Thailand but also Asia, the air-conditioner factory here is Midea Group’s biggest manufacturing facility for residential air conditioner outside China. Midea Group has planned to set up a distribution center for ASEAN market in Thailand too.
Singha Online Named ‘Brand With The Biggest Sales Growth’ In Shopee Brand Conference 2022 In FMCG Category
BY LINE : THE NATION
THU, SEPTEMBER 15, 2022
“Singha Online,” Boonrawd’s Online Distribution Platform And The Company’s Answer To The Ever-Growing Online Consumption, Has Won The Top Seller Growth Award, Which Celebrates The Brand With The Most Significant Sales Growth In The FMCG Category From Shopee Brand Conference 2022.
Mr Vorapat Chavananikul, Chief Financial Officer and Chief Strategy Officer of Boonrawd Trading Co., Ltd reveals that Boonrawd is dedicated to constantly developing and improving its online channel and e-commerce platform due to the shift in consumer behavior. “Singha Online” will be the platform that provides Boonrawd’s consumer goods from beverages like Singha Drinking Water, Purra Mineral Water, Singha Soda, and Singha Lemon Soda, to food and snacks like Masita Seaweed, Pandee Rice, Made by Todd products, and many more premium products.
Furthermore, the company has expanded its e-commerce efforts with Shopee, the nation’s leading marketplace, with quality non-alcohol products and snacks to provide convenience for consumers to shop anywhere and anytime and grow the brand’s customer base.
Singha Online has won the Top Seller Growth in the FMCG category from Shopee Brand Conference 2022, which strengthens the brand as Thai’s favorite beverage and food brand that has provided the best online shopping experience for consumers. The Top Seller Growth is an award for brands with the biggest growth in orders from Shopee, which Singha Online has grown by over seven folds since its opening until now. The brand’s participation in Shopee’s campaigns has also resulted in a 10x sales growth compared to the average period.
As the leader in food and beverage, channel expansion from offline to online and improving the shopping experience for consumers of all types are crucial to success. The brand will constantly deliver in-trend products, provide promotions, and grow new categories to fit consumers’ needs while delivering every single order in time.
Marriott Partners Save The Children To Create Careers For Disadvantaged Young People In Pattani Province, Thailand
BY LINE : THE NATION
THU, SEPTEMBER 15, 2022
Important New Project Will See Many Local Youths From The Restive Southern Province, Including Women, Given Training And Internships With Marriott’s Hotels And Resorts In Thailand.
The Marriott Thailand Business Council has taken another positive step forward in improving the lives of young people and alleviating poverty in Thailand, with the launch of a new partnership with Save the Children, the global organization aimed at supporting underprivileged children around the world.
The province of Pattani in the far south of Thailand has long suffered from low economic growth and high unemployment. A long-running insurgency has also claimed the lives of approximately 7,000 people and shattered the existence of many families. To make matters worse, there are clear gender disparities in Pattani, with many young women having limited access to higher education or employment.
To help Pattani’s young people, including women, rise above these disadvantages, Marriott has teamed up with Save the Children Thailand Foundation to launch a new project aimed at creating job opportunities for local youths. This initiative is being co-funded by USAID and other public and private sector agencies.
Under this important initiative, the children will receive technical/vocational education, training, and certification from accredited independent public and private institutions, helping to improve the students’ employability. Save the Children will deliver “Life Skills for Success” coaching as developed in partnership with Accenture, and Marriott will co-create a new hospitality option with a focus on food and services. Twenty percent of the students who graduate from these programs will be rewarded with internships, including at Marriott’s properties in Phuket, Khao Lak, Krabi and Koh Samui.
These internships will comprise extensive training and practical experience, including approximately 60 days of on-the-job training and mentoring with departmental managers. Eight of the interns will be fully sponsored by Marriott, including transport, accommodation, a daily allowance and more. This experience will give each young trainee a clear pathway towards a lifelong career in the hospitality industry – either with Marriott or with another hotel or resort operator.
“The benefits of this program are manifold; not only could it create employment for young people and potentially raise the living standards of entire families, but it could even help to improve social stability – a situation often connected to economic prosperity. The initiative will also help to plug a skills shortage within the hospitality industry, which has been exacerbated by the global pandemic. We are very happy to work with Save the Children and look forward to welcoming the first interns from Pattani into our hotels and resorts soon,” commented Jakob Helgen, Area Vice President – Thailand, Vietnam, Cambodia & Myanmar, Marriott International.
“We are delighted to partner with Save the Children on this critical project. By delivering training and employment opportunities for young people in Pattani, we are not only creating jobs; we are offering the chance of a brighter future for disaffected youths in the province. As part of Marriott’s commitment to equality, we also want to deliver on our promise to empower women to enjoy fulfilling lives and careers. We are excited about realizing the potential of our new associates,” said Tina Liu, who is the first female chairperson of the Marriott Thailand Business Council.
“For many years, Save the Children Thailand has been collaborating with Marriott to provide support for Thai children in need. Building upon this commitment, Marriott’s ‘Youth Employability’ project will provide valuable opportunities for young people in the deep south of Thailand to widen their experience and connections in the hospitality industry, enhance status in the job market and potentially raise their income,” said Prasert Tepanart, Executive Director of Save the Children Thailand Foundation
Mitsubishi Electric Thai Foundation And Kang Yong Electric Organized 7th Annual “Science Classroom”
WED, SEPTEMBER 14, 2022
Mitsubishi Electric Thai Foundation Together With Kang Yong Electric Public Company Limited., Led By Keiji Oya, President, Organized The 7th Annual “Science Classroom” For 50 Students Of Grades 5-6 From Wat Bang Chalong Nok School, Bang Phli District, Samut Prakan Province.
The objective was to instill the love of science in children through fun experiments at a Kang Yong Electric PCL in Samut Prakan province.
Pictured (from left to right)
1. Luckana Pengruck, Director, Wat Bang Chalong Nok School
2. Yasuhito Negishi, Executive Vice President Kang Yong Electric PCL.
3. Keiji Oya, President, Kang Yong Electric PCL.
4. Hiroaki Kondo, Vice Chairman, Mitsubishi Electric Thai Foundation
5. Krit Thongnark, Director, Mitsubishi Electric Thai Foundation
A recent study by worldwide packaging authority Smithers Pira found that the Asia-Pacific will account for the largest share of the packaging and printing market by 2024. The region now accounts for more than 40 per cent of global consumption.
The print media industry is already transitioning to the digital world, so when industries go green to meet consumer demands, printing and packaging should follow suit, Kriengkrai said.
The upcoming dual event is expected to serve as a hub for distributors, buyers and domain experts to promote business opportunities, exchange know-how and boost Thai manufacturing capabilities to make it competitive regionally.
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