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https://www.nationthailand.com/business/corporate/40022461

Bt600m to fresh up Central Department Store to highlight the “Boundless Playground” Concept

SATURDAY, NOVEMBER 26, 2022

Transforming into an all-time landmark and complete lifestyle destination tailored to all lifestyles across generations

Bangkok, November 25, 2022 — Central Department Store, operated by Central Retail, has announced a festive-season surprise by unveiling “CENTRAL LADPRAO THE NEW LOOK.” 

The new all-around revamp will help the retailer transformed the Ladprao’s 40-year-old legendary mall into the “all-time landmark and complete lifestyle destination” under the “Boundless Playground” concept. 

A total area of 50,000 square meters include the area of Supersports, B2S and PowerBuy.  cementing its position as the leading omnichannel retailer offering the best for diverse lifestyles across generations.

The zones that were revamped include Beauty, Fashion, Luxe Galerie, Home, My Little World, and Living House. The store is also organizing fun activities and special promotions during the grand reveal celebration.

Mr. Olivier Bron, Chief Executive Officer — Central Department Store, under Central Retail, said “From the very first day, Central Department Store never stopped innovating and exploring new ways to create the best shopping experience for our valued customers. 

Central Ladprao has been the go-to shopping destination for not only people living in the Ladprao area but for all Bangkokians since 1983. With a 600 million Baht investment, the store has been given a huge revamp and zone expansion to unlock the store’s full potential to serve customers across all demographics, including the younger generation and the workforce with high-purchasing power.

Central Ladprao ranks second among the branches with the most customers in the wealth category, with around 50,000 wealthy clients, trailing behind Central Chidlom. This wealthy group generated over 40% of sales for the branch (as of October 2022). 

Strategically located at the important train hub, the re-imagined Central Ladprao will offer the most compressive range of products and services. We expect a 35% surge in traffic and 40% growth in sales, compared to the same time last year.”

Experience “CENTRAL LADPRAO THE NEW LOOK” at Central Ladprao and shop on-the-go with Central’s omnichannel platform, including the 24/7 shopping experience at Central App, chat and shop with a personal shopping assistant at Central Chat & Shop via Line @Centralofficial, Central Facebook Inbox and Facebook Live at Facebook: Central Department Store, or talk to your on-demand Personal Shopper who will facilitate, and inform you of, all the privileges and promotions at 1425.

#SootinClaimon.Com : ขอบคุณแหล่งข้อมูล : หนังสือพิมพ์ The Nation.

https://www.nationthailand.com/business/corporate/40022457

Michelin awards 189 Thai eateries its 2023 Bib Gourmand label

FRIDAY, NOVEMBER 25, 2022

Opal Varunsuda

As many as 105 restaurants and 84 street food establishments across Thailand were given the Big Gourmand certification for next year’s Michelin Guide Thailand. The names were announced at the 2023 Michelin Star Revelation ceremony held on Thursday at The Athenee Hotel Bangkok.

Tourism Authority of Thailand governor, Yuthasak Supasorn

Of the winners, 53 were first-time entries, while six were upped a level.

“I’m honoured to convey my warmest and heartfelt congratulations to all entries as well as award-winning chefs and personalities in this latest edition of Michelin Guide Thailand,” Tourism Authority of Thailand governor Yuthasak Supasorn said.

“Their dedication to raising the bar in Thailand’s culinary world contributes to the country’s growing reputation as a premier dining destination.”,He added.

The government has been promoting Thai cuisine as a “soft power” to boost the country’s appeal and increase revenue.

Of the Bib Gourmand label winners, 82 are in the Greater Bangkok area, 13 in Ayutthaya, 27 in Chiang Mai, 23 in Phuket, 11 in Phang Nga, nine in Korat, six in Ubon Ratchathani, seven in Udon Thani and 11 in Khon Kaen.

The criteria for the recognition are the quality of ingredients used, taste and creativity in cooking. Value for money, consistency in taste and uniqueness are also taken into account.

Read more about the winners on the Michelin Guide website guide.michelin.com/th/en.

Opal Varunsuda

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https://www.nationthailand.com/business/corporate/40022456

THAI appoints new CEO: Chai Eamsiri, Effective February 1, 2023

FRIDAY, NOVEMBER 25, 2022

On 25 November 2022, Thai Airways International Public Company Limited (THAI) declared that Chai Eamsiri will be THAI Chief Executive Officer from 1 February 2023.

The CEO Selection Committee, consisting of the Plan Administrators, has chosen Chai Eamsiri from 53 internal and external candidates, which include domestic and international executives in the aviation industry and other industries.

The recruitment processes; specifications, selection and evaluation conditions were developed based on the Company’s context under the rehabilitation and privatization processes.

The roles and responsibilities of THAI new CEO were defined in response to the Psychometric test for leadership competency. Candidates were also obliged to present their visions to the selection committee.

With 37 years of experience and knowledge in the Thai aviation industry, Chai has acquired suitable attributes and qualifications for the position in every dimension. He has also obtained extensive financial and accounting literacy which is highly significant in achieving the Rehabilitation Plan amendments including earning new loans, restructuring capital, and managing financial discipline to boost profit and accomplish the plan.

Chai has worked with international organizations and has been entrusted to be in a special working group of business restructuring initiatives in 2020. He has played a vital role in the company’s Rehabilitation Plan implementation and transformation in the past two years.

At present, Chai has the position of THAI Chief Financial Officer before being appointed a Chief Executive Officer on 1 February 2023.

The appointment is a crucial next step to building trust and confidence among the creditors, passengers and business partners.

THAI new CEO qualifying for this open and transparent
selection process acquires leadership and initiative competencies.

Under his operation, THAI will accomplish the Business Transformation and Rehabilitation goals with long-term
sustainable prosperity.

The airline announced on November 11, 2022, that it made 3.92 billion baht in profit in the third quarter of this year, compared to a 5.31 billion baht loss in the same period last year.

The national carrier said that it and its subsidiaries had recorded a revenue of 32.86 billion baht in the third quarter, up 582% year on year.

Revenue from passengers and cargo stood at 30.89 billion baht thanks to more frequent flights in the first half of the year.

THAI has also reopened routes that were previously closed due to the Covid-19 pandemic. 

The total expenses for THAI and its subsidiaries came in at 28.94 billion baht, up 186% from the previous year due to rising operational costs. The price of fuel has risen by 80% compared to the previous year and is responsible for 44 % of the operational cost, THAI said.

As of September 30, THAI and its subsidiaries had total assets of 183.29 billion baht, up by 22.07 billion baht from December 31, 2021. Total liabilities came in at 265.79 billion baht, up by 33.32 billion baht on December 31, 2021.

The shareholders’ equity, meanwhile, is in the deficit by 82.50 billion baht.

However, thanks to fast-growing tickets sales and EBITDA (earnings before interest, taxes, depreciation and amortisation) at over 2 billion baht per month, the company’s cash balance has risen steadily from 6.01 billion baht in March to 13.47 billion baht in June and 23.3 billion baht in September.

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